A product naming convention is a process of product or good description or titling. Consistent use of alphanumeric characters and separating devices defines a naming convention. The naming convention will create an identifier for that version or model of product or goods. The use of UPC codes may come to replace the need for such naming conventions as bar code readers become common. Speakable product name codes or strict names are still needed for marketing and customer service aspects. A properly identified product can lead to sales and properly targeted support. Naming can be separated by a shift of characters. Heritage concepts like character segments are common. Examples Simple names 1234H67 HGrD 11-2044 RR-1234 Complex names ABC-04-DEF-GHI AB035NN5T 21T-4000-97 Example-A: 1a-001a-01a |........|.......|_ (V6-Motor + Carburettor + Brass needle and seats) |........|_ (V6-Motor + Carburettor) – a 3-digit number (001) for motor type allows for the use of multiple motors types | (Vehicle type model-1) (Hatchback) Example-B: 1 = (A Vehicle type model) 1a = (Vehicle type model-a) (Hatchback) 1b = (Vehicle type model-b) (Sedan) .....-001a = (V6-Motor + Carburettor) – a 3-digit number (001) for motor type allows for the use of multiple motors types .....-001b = (V6-Motor + Carburettor) .....-001c = (V6-Motor + Fuel injection) .....-002a = (V8-Motor + Carburettor) .....-002b = (V8-Motor + Carburettor) .....-002c = (V8-Motor + Fuel injection) ..............-01a (V6-Motor + Carburettor + Brass needle and seats) ..............-01b (V6-Motor + Carburettor + Stainless steel needle and seats) See also Naming convention Naming firms Universal Product Code Product naming References Product management Brand management Naming conventions Goods (economics)