occurred on Saturday, August 15, and Sunday, August 16, 2009. In the 20th anniversary year of PRIDE, their pride committee honored the contributions of the founders of Madison's first major march in 1989 (described above), by asking them to serve as parade marshals. 2009's PRIDE took place on the Alliant Energy Center's Willow Island. 2013 saw the end of this organization. In 2010, nightclub Plan B (and successor club Prism) created a festival for the community that runs in July during national Pride month that has a focus on music. Fruit Fest continues to this day. In late 2013, OutReach LGBT Community Center gathered together with other LGBT Social Groups and Businesses in Madison, WI to help the PRIDE celebration once more become a strong event for the community. On August 10, 2014, the very first OutReach Pride Parade made its way down Willimason St, up to the Capitol Square and culminating in a rally and music. The event once more took shape in 2015 on August 9, 2015, this time returning the PRIDE parade route to State St in Madison. The Pride parade returned on August 21, 2016 when OutReach once more hosted the Annual Pride Parade in Madison! 2017 and 2018 were the last two years of the OutReach Pride Parade. Each year bigger than the last. In 2019, due to ongoing conflicts in the city for various reasons, the Pride Parade was discontinued for 2019. The Magic Picnic was resurrected as a festival and the first ever OutReach Magic Festival: A Pride Celebration was held on August 18th, 2019 to a crowd of over 3,000 at Warner Park. OutReach plans to continue this model in the future. The parade is not a concept that is completely finished, but its future is in the air for the moment. OutReach remains the main successor to the Magic Picnic and Madison Pride orgs. References LGBT events in Wisconsin Culture of Madison, Wisconsin Festivals in Wisconsin Annual events in Wisconsin Festivals established in 1989