focus on specific health aspects such as digestion, protein and reduced-caloric content. In 2007, Naked Juice Probiotic was introduced, having been represented as the first 100-percent juice smoothie to contain probiotics for the aid in digestion. A protein-focused line of Naked Juice smoothies (marketed as protein zone) was first introduced in the early 2000s, with the addition of mango and double berry flavors in 2009. Two reduced-calorie Naked Juice smoothies were introduced in 2010: tropical and peach guava. Both of these products contain coconut juice, which is naturally lower in caloric content in comparison to other fruits. Also in 2010, The Naked Juice Company added a 100-percent coconut water product, marketed under the name Naked Coconut Water, and sold within the U.S. in Whole Foods stores. Naked Juice drinks are produced in 10, 15.2, 32, 64, and 128-US fluid ounce sizes; though not all flavors are packaged in all size formats. In 2009, Naked Juice changed the packaging used for its 32-ounce bottles to a variant consisting of 100-percent post-consumer recycled plastic PET (polyethylene terephthalate), the first beverage with national distribution in the United States to implement this packaging type. The new bottle design, referred to as "reNEWabottle"'' by the company, was extended to the 10, 15.2 and 64-ounce sizes in 2010, resulting in the reduction in new plastic consumption by a rate of per year. References External links Juice brands Drink companies based in California Companies based in Los Angeles County, California Food and drink companies established in 1983 PepsiCo brands 1983 establishments in California 2007 mergers and acquisitions