The Times Square Theater is a former Broadway and movie theater at 217 West 42nd Street in the Theater District of Midtown Manhattan in New York City, near Times Square. Built in 1920, it was designed by Eugene De Rosa and developed by brothers Edgar and Archibald Selwyn. The building, which is no longer an active theater, is owned by the city and state governments of New York and leased to New 42nd Street. The Times Square Theater was designed simultaneously with the now-demolished Apollo Theatre immediately to the north and west. The theaters shared a symmetrical facade on 42nd Street, which is made of limestone and contains a central colonnade. The Times Square Theater took up most of the facade, though the western section was occupied by the Apollo Theatre's entrance. Inside, the Times Square Theater had a fan-shaped auditorium that could seat 1,155 people. The auditorium was designed in a silver, green, and black color scheme and had a shallow balcony, box seats, and murals. As part of a renovation proposed in 2018, the theater building will be substantially expanded with a glass annex, the original facade will be raised, and some of the interior elements will be preserved. The Times Square opened on September 30, 1920, with Edgar Selwyn's play The Mirage. The theater mostly hosted legitimate shows in its first decade, but it briefly screened films in 1926 and 1928. Notable shows included The Front Page (1928), Strike Up the Band (1930), and Private Lives (1931). The theater staged its last show in 1933, and the theater became a cinema the next year. The Brandt family operated the Times Square for the next five decades, showing westerns and action films. There were several proposals to redevelop theaters along 42nd Street in the 1980s. New 42nd Street took over the Times Square and several neighboring theaters in 1990, but the theater building was difficult to lease out because of its lack of a rear entrance. Among the unsuccessful bids were those by MTV, Marvel Mania, Livent, Ecko Unltd., and a 4D theater company. Stillman Development International leased the building in 2017 and hired Beyer Blinder Belle to renovate it. Site The Times Square Theater is at 215 West 42nd Street, on the northern sidewalk between Eighth Avenue and Seventh Avenue, at the southern end of Times Square in the Midtown Manhattan neighborhood of New York City. The