Executive Director. The organization, whose offices had been in the financial district, suffered after 9/11, and Mookas left after overseeing two festivals. MIX NYC as an organization took a new direction in 2003, when it initiated the ACT UP Oral History Project, run by Hubbard and Schulman (www.actuporalhistory.org), and funded by a grant from the Ford Foundation. This new effort gave the organization another aspect, different from being just a film festival. Larry Shea and Stephen Winter took the helm of the festival in 2003. Jonathan Caouette's Tarnation was shepherded into being under Winter's supervision, and its premiere as the festival centerpiece was the beginning of its illustrious path to Cannes, the New York Film Festival and a distribution deal with Wellspring in 2004. Shea and Winter also reimagined the 1000 Dreams of Desire program from 1993, re-staging it, with differences, at the same Ann Street location as the original. This time, in addition to the video booths and screening room on the upper floors, the basement was also cleared out, and set up with DJs, ambient 16mm & 8mm film projections, and a dance floor. A large-scale installation called Cake, about garment workers, by Mary Ellen Strom & Ann Carlson, debuted at South Street Seaport as the festival centerpiece. MIX expanded beyond the concept of the annual festival more in late 2004, with the introduction of MIXtv, which aired weekly on Manhattan Neighborhood Network. Yet MIX was unable to capitalize on the success of Tarnation, and financial troubles led Shea to move the festival from November to April 2005, skipping 2004 entirely. The opening night "happening" was held at the Gershwin Hotel, while regular screenings were at Anthology Film Archives. Jim Morrison created silk-screened T-shirts for the festival, the first time MIX had shirts since 1996. MIX began a community screening program, which took work to various neighborhoods and communities, beginning with the Bronx in February 2005. Larry Shea left MIX after the 2005 festival to devote more time to his video art, and a new team was appointed in the fall, including Andre Hereford, Szu Burgess, Kate Huh and Stephen Kent Jusick. Moving MIX back to its traditional November timeslot was the first decision of the new staff. In May 2006, MIX began the Naked Eye Celebrity Camera benefit, auctioning off disposable cameras exposed by artists and celebrities including Laurie Anderson, Gus Van Sant, B.D. Wong, Alec Soth