sans serif font of varying size. The font is scaled and sometimes stretched out of proportion to fit the available space. Examples There are many messages (it is uncommon to find more than 3 repeats in a packet of 20). Any of these messages could include: The messages have been updated throughout the years to keep up with modren audiences. For example: Addition of phrases including modern technology - e.g. "Fax Me", "Email Me", "Call me" and "Page Me". Addition of phrases in "SMS language" typical of SMS messages - e.g. "Luv U 24/7" Addition of emoji faces Unusual messages Most messages are written in simple horizontal, centrally aligned lines. There are some exceptions to this rule, including the phrase "I Surrender", where the word surrender has been written in an arc around the lower inside edge of the heart outline. Wayne and Coleen Rooney had personalized sweets made for their wedding in the summer of 2008 which read "Wayne and Coleen". Special edition Love heart packs were launched for Prince William and Kate Middleton's wedding in 2011. A competition was held by Swizzels Matlow Ltd for 10 new messages to be put on Love Hearts; the winning entries (announced on 22 July 2008) were "Think Pink", "Joyful Jo", "Granny P", "Me Julie Best Mum", "Juicy Jessie", "I Luv Alan", "Happy Harry", "Heart Baby", "Kin of U Home", and "Mermaid Eloise". These sweets first appeared in packs in September 2008. Packaging Love Hearts are packaged and typically sold in tubular packs of 20 (which are in turn boxed in packs of 50 for wholesale). The packaging is a clear plastic wrap (twisted at both ends) wrapped in a paper label. Alternative package sizes are available under special circumstances, such as the 2006 "silver love heart" competition, where the packet size was temporarily increased. Different sizes have also been released, including giant and small Love Hearts. The label depicts the phrase "Love Hearts" bordered by two rows of stylized love hearts. Variants UK supermarket Asda produce a brand of sweets called 'Whatevers', in the style of Love Hearts, but with a range of British colloquial terms. The sweets are also manufactured by Swizzels Matlow. See also Sweethearts (the US equivalent) List of confectionery brands References External links Official Swizzels Maltow Ltd. Website Official Love Hearts Website Swizzels Matlow brands Products introduced in 1933 Brand name confectionery