Stephen Sayadian, also known as Rinse Dream, is a multi-talented artist who was active in the 1980s and 1990s. He was the advertising creative director for Larry Flynt Publications and an acclaimed art director & production designer responsible for some of the most iconic VHS box art covers and movie posters of the 1980s before he wrote, produced, and directed underground films, including Nightdreams (1981), Café Flesh (1982), and Dr. Caligari (1989). Career Sayadian began his career as a magazine satirist, having submitted work to Mad Magazine, Marvel Comics, and National Lampoon. In the fall of 1976 Sayadian - just 23 years old - took his portfolio to publisher Larry Flynt, who hired him on the spot as the creative director in charge of humor and advertising for Larry Flynt Publications, where he conceptualized highly controversial and profitable ad campaigns for Hustler magazine. After relocating to Hustler's new Los Angeles headquarters in 1978, Sayadian shifted his focus away from the magazine but continued to work on a contract basis. He started an art direction company named Wolfe Studio with photographer Francis Delia, designing one-sheet imagery for many classic VHS box art covers and film posters of the 1980s, including Brian De Palma's Dressed to Kill, John Carpenter's The Fog, and Tobe Hooper's The Funhouse. In 1981, Sayadian and Delia teamed with former Hustler writer Jerry Stahl and began collaborating on avant-garde pornographic films. It was at this time that Sayadian began using the pseudonym Rinse Dream because of the risk involved with using his actual name for creating pornographic films. Nightdreams (1981) was co-written by Sayadian (as Rinse Dream) and Stahl (as Herbert W. Day) with Delia (as F.X. Pope) behind the camera as the cinematographer and director. Nightdreams was produced on a budget of $65,000 and utilized recycled sets from Wolfe Studio's Dressed to Kill and The Funhouse photoshoots to save money. The trio followed up the horror themed Nightdreams with the post-apocalyptic science-fiction themed Café Flesh in 1982 with Sayadian (Rinse Dream) as the director. The film had a budget of $100,000 and was made in two separate parts, using the non-pornographic elements of the film to attract financiers. Nightdreams and Café Flesh were financially unsuccessful in the pornographic market, but they broke house records as midnight movies and replaced David Lynch's Eraserhead and John Waters' Pink Flamingos as they toured the country. The April 1984 edition of