transforms into economic power. Volume is defined as the informational resources—the amount and diversity of information and the people producing it. Control is the ability to channel the interaction between information and people through two competing mechanisms: popularization (information relevant to most people), and personalization (information relevant to each individual person). According to this understanding, knowledge is never neutral, as it determines force relations. The notion of power-knowledge is therefore likely to be employed in critical, normative contexts. One example of the implications of power-knowledge is Google’s monopoly of knowledge, its PageRank algorithm, and its inevitable commercial and cultural biases around the world, which are based on the volume and control principles. A recent study shows, for example, the commercial implications of Google Images algorithm, as all search results for the term 'beauty' in different languages predominantly yield images of white young females. Connection to Information In information sciences 'knowledge' is defined as a higher form of information, which requires understanding the patterns and creating useful meaning of the information people collect. References Neologisms Social philosophy