such, Internet journalism has many video broadcasts & podcasts of opinion closer to the talk radio model. Hyper-local news is also more feasible on the Internet: issues such as school board meetings streamed on video, town parades, and so on. History Silent news films were shown in cinemas from the late 19th century. In 1909 Pathé started producing weekly newsreels in Europe. Pathé began producing newsreels for the UK in 1910 and the US in 1911. News broadcasts in the United States were initially transmitted over the radio. NBC began broadcasts in November 1926, with CBS entering production on September 25, 1927. Both initially discussed similar topics, such as election results, presidential inaugurations, and other matters of concern to the general public. However, NBC soon emerged as the dominant force for entertainment talent. In response, CBS President William S Paley focused on giving CBS Radio an upscale reputation with better news as well as commentary programs with well-regarded hosts such as Lowell Thomas. Both broadcasters faced stiff competition from the newspapers. The outbreak of World War II led to a great increase in the quantity of news programming, consuming as much as 20% of the schedules of the major networks. Chief among these reporters was Edward Roscoe Murrow, whose reports from London kept the American public focused on a war far from home. Also, the eventual "big three" were complete in 1945; the FCC forced a sale of NBC Blue due to anti-trust concerns, and the newly independent unit was renamed ABC (American Broadcasting Company). A general shift over time happened in the style of the evening newscasts in most countries. In the 1950s, television was novel enough that it was considered entertainment. In the 1960s and 70s, television newscasts tended to be unusually "serious" by later standards, featuring more "hard news" and less light entertainment mixed in. The CBS Evening News with Walter Cronkite is one famous example, although similar styles took place on the BBC in the United Kingdom, on shows in the Eastern Bloc, and so on, with high viewership concentrated in just a few prestige newscasts. This was something of an artifact of both technology and media culture: few channels were available, and those that did tended to take news casting seriously, even if lighter news could potentially have gotten more viewers. Government regulation also affected the news landscape: in the United States, the Federal Communications