pornographic", while the manga in G-men were "more relentlessly sexual", with less attention to characterization and mood. The 1990s saw increased media focus on LGBT people in Japan, and a large increase in the production of such works written by gay men. Gengoroh Tagame has been called the most influential creator of gay manga in Japan to date. Most of his work first appeared in gay magazines and usually feature sexual abuse. Much of Gengoroh Tagame's early work was published in the magazine G-men, which was founded in 1994 to cater to gay men who preferred "macho fantasy", as opposed to the sleeker, yaoi-inspired styles popular in the 1980s. Like most gay men's general-interest magazines, G-men included manga as well as prose stories and editorial and photographic material. G-men encouraged steady readership by presenting a better-defined fantasy image, and with serialized, continuing manga stories which encouraged purchase of every issue. Tagame's depiction of men as muscular and hairy has been cited as a catalyst for a shift in fashion amongst gay men in 1995, away from the clean-shaven and slender stereotypes of Yaoi and towards a tendency for masculinity and chubbiness. Tagame's work has been criticised by notable gay manga writer Susumu Hirosegawa for its lack of complex storylines. Susumu Hirosegawa's early works were yaoi, but later Hirosegawa moved into gay manga. Hirosegawa's works sometimes contain no sex at all, with greater focus on plot, but when sex is present it is often in the form of sadomasochism or rape, in which the victim learns to enjoy the experience. Bara manga's popularity has continued to increase, with four major publishers of bara manga anthologies in today's Japan. Other genres Pornographic manga and anime for men, frequently called hentai in the West, often contains depictions of lesbianism for the titillation of male readers, examples being Demon Beast Invasion (1994) and Twin Angels (1995). Futanari are common character types in hentai; they are transgender or intersex figures, often female, with penises. Mainstream, non-pornographic manga also frequently contains explorations of gender and sex roles, although usually for purposes of exoticism or comedy rather than in a realistic manner. Some supporting characters cross-dress, such as Nuriko from Fushigi Yuugi, and some series are centred around the idea of changing sex, such as Ranma ½, whose protagonist changes sex, but not gender, when splashed with cold water. IS, a manga about two intersexual characters, won