other aspects of cooperation. A few months later, Park Jin-young, Jackson Wang, Fei, and a 10-year-old JYP Chinese trainee went to China to record a roadshow-style audition show to recruit more trainees with the goal of creating a hip-hop oriented Chinese boy group. The name of the show was "Guaishushu Is Coming", and the concept was to travel across different cities with large-scale auditions and then have a final round to select the members who will be trained in Korea. NCC Entertainment (NCC Station) NCC is a jointly produced management team by Tencent Music Corporation and JYP Beijing Cultural Exchange Ltd located in Beijing, China. Currently, it is working to promote its Chinese artists more despite the ban placed on Korean entertainment and to further promote Boy Story, a new Chinese boy group, in China. Labels Branches JYP Beijing Cultural Exchange Ltd (JYPE China): The Chinese division of JYP, and the company's first official external branch in China. It was opened in 2008 and has two subsidiaries: Fanling Culture Media Ltd Beijing Shisung Ent. Ltd (joint venture with Tencent) (NCC) New Creative Culture JYP Entertainment USA Inc: The American division of JYP. It was established in 2008. JYP Entertainment Japan Inc: The Japanese division of JYP. It was established in 2009. JYP Entertainment Hong Kong Ltd: The Hong Kong division of JYP. It was established in 2017. Divisions JYP Publishing Corp: An affiliated company of JYP founded in February 2008 which houses record producers and songwriters under the label. JYP Foods Inc: JYP Foods Incorporated was founded in 2010. Studio J Bar was created on June 2, 2016, as a collaboration between JYP and Y1975, a well-known bar in the Chungdam District. The Street is a brunch café owned by JYP. It has two branches: the main branch is located nearby the JYP Entertainment office building, and the other branch is located in the Gyeongridan area in Itaewon. The café is mostly used for interviews or meetings held by J.Y.Park and other artists under JYP. JYP Actors: The company's acting division which was founded in 2011 and was led by JYP vice-president Pyo Jong-rok. As of September 1, 2019, JYP Actors has become defunct with its actors moving into a new start-up company established by Pyo Jong-rok called Npio Entertainment. JYP Pictures: The company's film and TV drama production division that was founded in March 2011 along with other subsidiaries.