KRCK-FM (97.7 MHz) is a radio station licensed to serve Mecca, California, broadcasting to the Coachella Valley area. The station's studios are in Palm Desert, while the transmitter is in a mountain range north of Bermuda Dunes. It is owned by Major Market Radio LLC, presently a debtor in possession. The station was put into a receivership by court order in July 2020. On March 15, 2021, VCY America, which owns Christian stations across the U.S., began operating the station under a local marketing agreement (LMA). On January 31, 2022, a court ordered possession and control of the station back to Major Market Radio LLC. History Early years The Federal Communications Commission held a spectrum auction for the 97.7 frequency in Mecca in the late 1990s, and issued a construction permit to the winning bid, Playa del Sol Broadcasters, on April 7, 1998. During construction, the station was assigned the KRCK-FM call sign on February 1, 1999, and has kept the call letters for its entire existence. The station received its broadcast license in summer 2001. On June 20, 2001, KRCK-FM signed on. The station originally had an '80s rock format branded as "K-Rock", but was ordered to drop the use of the slogan due to a possible trademark infringement with KROQ-FM of Pasadena, after that, KRCK-FM flipped to Top 40 (CHR), branded as "Hot 97.7", this would happen in the summer of 2006. CHR era For the first 18 months, the airstaff consisted of Kid Corona in afternoon drive and Chase Martinez in nights, with the station being automated for the remaining dayparts. In 2007 the station introduced new sonic imaging and rebranded as "Hot Hits 97.7 KRCK". In 2010, it rebranded again as "Hot 97.7 KRCK". In 2016, the station was sold to Major Market Radio LLC, a subsidiary of Royce International Broadcasting Corp. (lead by radio entrepreneur Ed Stolz), owners of Alameda based KREV. The sale was approved on July 26, and was consummated on the 29th. In 2018, KRCK placed its new HD radio transmitter on the air, with a Talk radio format heard on the HD2 format. Translators at 98.1 MHz and on 95.5 FM in the Coachella area, relay the HD2 subchannel, which itself is a simulcast of Las Vegas station KBET. The agreement was nullified after the VCY LMA came into effect. ASCAP lawsuit and attempted Receivership sale From April 2016 - June