London Design Medal: The highest accolade bestowed upon an individual who has distinguished themselves within the industry and demonstrated consistent design excellence. Design Innovation Medal: Celebrates entrepreneurship in all its forms, both locally and internationally. It honours an individual for whom design lies at the core of their development and success. Emerging Talent Medal: Recognises an impact made on the design scene within five or so years of graduation. Lifetime Achievement Medal: Honours a significant and fundamental contribution to the design industry over the course of a career. Festival Director Ben Evens stated “While there is no shortage of design awards, we wanted to do it differently. So we took the Nobel Prize route – there’s no shortlist, just a winner. So that means there’s no losers either.” The London Design Medal is designed each year by jewellery designer Hannah Martin. The Medals feature a London bird, the Cockney Sparrow, in flight. Previous medal winners include Don McCullin, Sandy Powell, Michael Wolf (graphic designer), Dame Vivienne Westwood, Tom Dixon, Neri Oxman, Hussein Chalayan, Grace Wales Bonner, Eva Jiricna, Es Devlin, Margaret Calvert, Sir David Adjaye, Kenneth Grange, Bethan Laura Wood, Daan Roosegaard, , Marjan Van Aubel, Nicolas Roope, Dieter Rams, David Constantine, Jane Ni Dhulchaointigh, Vidal Sassoon, Sir Ken Adam, Peter Saville, Marc Newson, Sir Paul Smith, Dame Zaha Hadid, Thomas Heatherwick, Sir Terence Conran, and Ron Arad. References Design Festival British design exhibitions Festivals established in 2003 Design events