On July 29, 2016, the “East Village South Focus Plan” was released by a group of volunteer architects and planners as an alternative to the stadium in the Tailgate Park space. Estimated to generate $55.2 million in annual taxes and create 5,590 permanent jobs, The released plan included 4.5 million square feet of development, including housing, offices, restaurants, parks, plazas and a convention annex or arena. The cost of the plan was estimated at $1.8 billion, which was about the same as was the estimated cost for the stadium. On August 8, 2016, Chris Cate, a San Diego Council member, said in a segment for NBC 7 San Diego that if the Chargers built the stadium at Tailgate Park that the city would have had to build new Padres parking. The chairman of the group which owns the San Diego Padres, Ron Fowler, noted that a new stadium at Tailgate Park would have forced San Diego to spend millions of tax dollars on new parking for the Padres. It had been estimated that the additional parking for the Padres would have cost $75 million on top of the Chargers' proposal. Fowler also stated that Ballot Measure C would break a city sign ordinance because it would have allowed large digital billboards to be erected outside the stadium, lighting up East Village with light from the billboards until 2 a.m. each day. Some local residents were concerned it would be across the street from the San Diego Central Library. Some critics believed building the stadium would have put San Diego in risk of losing Comic Con because the proposed site would have been more than half a mile away from the convention center. Comic Con officials claimed the large separation made the stadium unusable to Comic Con, and believed there needed to be a contiguous expansion of the convention center. John Rogers, Comic-Con board president, wrote a message in the convention's souvenir book that they were opposed to any expansion that wasn't contiguous with the current convention center. On August 15, 2016, the Public Resources Advisory Group published an independent report which estimated the stadium plan would have required a public contribution of $2.3 billion over 30 years, which was more than twice as much as the estimate of $1.1 billion by the Chargers. A Chicago-based consulting firm, HVS Convention, Sports & Entertainment Facilities Consulting, released a study saying that despite