the first song on the new "Hot Rockin' Flame Throwin' Z-93" was "Eat It!" by "Weird" Al Yankovic, kicking off 10,093 songs in a row without commercial interruption. The catchy legal ID "WGTZ Eaton, Dayton And Springfield alive!" first caught the attention of listeners that same year when there was no CHR station in Dayton at the time. The phrase was coined by Z-93 creator/PD/Mornings John King as an attempt to position Z-93 as a Dayton station and not as an Eaton station. This was when the transmitter was located in the city of Eaton, Ohio before the transmitter would be relocated to Brookville, Ohio the following year. Earlier in the decade, WING switched to adult contemporary mixed with oldies and the former WDJX in Xenia (transplanted to Beavercreek as WYMJ "Majic 104", later "Oldies 104") followed suit. Former AOR WVUD, then owned by The University of Dayton, tried its hand at the CHR/Pop format for a brief time however the station was later sold and became AC WLQT "Lite 100", and later, "Lite 99.9" under its new owners, and even WTUE decided to go to war with WGTZ as well. The station's branding initially consisted of the text "Z-93" in block letters with a drop shadow. This logo was often displayed adjacent to the Coca-Cola company's "Enjoy Coke" logo in a co-branding campaign. In late 1984 and early 1985, bumper stickers bearing this logo pairing were widely distributed as part of a contest whereby people were eligible to win a 1985 Chevy IROC-Z if they sent in a registration form and displayed the Z-93 bumper sticker on their car. In 1990, the station switched to a different logo with the "Z-93" underlined and written in a graffiti-like, scrawled style, with red lettering underlined with black lettering over a yellow background making up the Z-93 portion of the logo, and the WGTZ 92.9 FM call sign and frequency displayed in a red line underneath the Z-93 logo in yellow letters. At this time, Z-93 also sold T-shirts and other merchandise featuring the new logo at Dayton/Springfield area JCPenney stores for a period of a year or so. Great Trails also owned Z-93's then sister stations WCOL and WXGT in Columbus. WCOL 1230 AM was Columbus' heritage Top-40 station through the 1960s and 1970s, and also appears in a scene in the Tom Hanks movie "That Thing You Do", released in