Entertainment released the film on DVD. The DVD's box, according to critic Clive Davies, claims erroneously that the film "was banned by the US Government." Reception Reviews of My World Dies Screaming/Terror in the Haunted House appear to be scarce, and, of those, several are quite short and rather negative. For example. Davies calls the film a "b/w suspense bore" with "occasional, not at all scary subliminal images" and Clive Gilmour in the 2 January 1960 issue of Maclean's ranks My World Dies Screaming as the second-worst movie of 1959, although no review accompanies the ranking. Likewise, British film scholar Phil Hardy's review is unfavorable, calling the film a "verbose slice of cut-price psychology devoted to the well-worn theme of the husband who tries to drive his wife mad. Or so it seems (...). Hardy also notes that "The sole interest of the film is that (...) the horror was supposedly enhanced by words or images subliminally superimposed on the screen." The subliminal superimpositions are described by academic critic Kevin Heffernan as "single frame, 'hidden' images such as skulls, knives, and spelled words like 'death' designed to trigger the audience's emotional responses." He goes on to say that these "subliminal imprints (...) remain below the level of consciousness of the viewer, supposedly causing a palpable but unexplainable dread and horror." In a similar vein, Atkinson describes the imprints as "a devil face, a bug-eyed face, a skull (in red), a cobra head and the message 'scream bloody murder'". But he gives the film a relatively favorable review, writing that it "is worth a look, if only to see how it was all done without the aide of copious amounts of Technicolour blood and gore that signified the psycho thrillers of the upcoming decades." "Significantly," writes Ackland, "the film reiterates the idea that the mind has a secret life, one that can be accessed with specifically designed procedures and techniques." Within the film, "induced dreams and hypnosis can recover deeply repressed memories, the associated horror being relived and re-experienced' by the characters and shared with the audience through the use of Psychorama. Influence The film is most notable for popularizing the notion that certain films contain subliminal images, which continues to arise from time to time, with recent allegations of, for example, sexual images inserted into Disney's animated children's films and "terrifying" images of corpses embedded in the Swedish-American horror film