Without Fear"). On June 12, 2008, the Carolina Panthers announced a deal with Radio Lider to broadcast all of its games for the coming season in Spanish, making the club the 12th team to do so. Since WNOW is a daytime-only station, all of the preseason games along with the Monday night contest against the Tampa Bay Buccaneers on December 8 were to be carried on a tape-delayed basis, with the remaining games being broadcast live. On July 5, 2008, Radio Lider ended its broadcasts after Orbimedia and Davidson Media Group could not agree on a price acceptable to both parties for the programming to continue. On September 1, 2009, Radio Lider La Super Estacion - WNOW 1030AM was acquired by 4M Group and returned to the air with Aura M. Gavilan-Posse, Roble Zarate, Rafael "alias Punch", Claudio Bonus and Richard Bonanno in a new format—News/Talk, sports and music. In 2011, WNOW became an ESPN Deportes affiliate, with Major League Baseball on Sundays as well as Mexican League Soccer. The station also added the sports talk programs "Cronómetro Deportivo" and "A nivel de Cancha," with Bonus, Bonanno, Monica del Pozo and Saul Rodriguez, which will cover NASCAR, local soccer and other topics. Davidson Media sold WNOW and eleven other stations to TBLC Holdings, LLC effective November 5, 2015, at a purchase price of $3.5 million. Effective January 16, 2020, TBLC Media sold WNOW and translator W256BP to Noberto Sanchez's Norsan Media LLC for $500,000. History of call letters The call letters WNOW were previously assigned to a station in York, Pennsylvania. It began broadcasting June 22, 1948, on 1250 kHz with 1 KW power (daytime). References External links Orbimedia Lider Communications, Inc.* NOW NOW Radio stations established in 1987 1987 establishments in North Carolina NOW