the TraxMaster II, and releases the iQueue II, a CompactFlash-based MP3 player for "on hold" messaging. The iQueue II works in conjunction with HoldDirect.com, the first web-based distribution system for "on hold" messages. 2004 - AMTC becomes a preferred on-hold messaging vendor for Nationwide Insurance and rolls out its iQueue II digital messaging player to the offices of Royal Caribbean. 2005 - Major endorsements and partnerships include Daimler-Chrysler, Ford Motor Company, Raymond James Financial, and Allstate Insurance. 2006 - Major partnership deals signed include Yum! Brands, FOCUS Brands, Huddle House, Big Boy Restaurants, Piggly Wiggly, Cici's Pizza, Sysco Foodservice and Wendy's International. 2007 - AMTC announces national rollouts of Sirius Business to Volkswagen of America dealers and McCoy's Building Supply stores. 2007 - AMTC announces it has updated all the components in the Sirius Business Equipment Kit and promises more product updates this year. 2007 - AMTC installs SIRIUS service in the new team headquarters of the Tampa Bay Buccaneers and the speakers and amplifiers driving the Mountain Dew Extreme Zone in Tropicana Field, home of the Tampa Bay Rays. 2008 - AMTC becomes the national music and messaging vendor for True Value and its subsidiaries, as well as Anytime Fitness and Snap Fitness, among others. 2008 - AMTC more than doubles its sound equipment line, offering several new rack-mountable amplifiers and specialty speakers. 2009 - AMTC releases the iQueue 3.5, an updated version of the iQueue III, as well as the RemoteLink IP, an Internet-based store and forward MP3 player device for on-hold and in-store music and messaging. 2009 - AMTC renews its reseller contract with ABMC through 2012. 2015- AMTC is in the final testing stages of their RAV player, the first all in one background music, video, and on hold messaging device, which they hope will revolutionize the industry and heighten the standards for business sound forever. See also DMX Music In-Store Broadcasting Network Muzak Holdings Playnetwork Trusonic References Hotel Interactive - Article covering AMTC's agreement with the Four Seasons Hotel Silicon Valley AMTC agrees to install TelAdvantage in Woodfin Suites locations National Piggly Wiggly Owner's Association - Piggly Wiggly endorses AMTC/Sirius as their preferred background music provider American Express Restaurant Briefing March-April 2006 - AMEX discusses the particulars of Sirius Business, VP Sales/Marketing Clayton Burton quoted External links Applied Media Technologies Corporation's official site AMTC Business Music Corporation's official site AMTC's SIRIUS Music for Business site