didn't take long for it to overtake the Chevy, and, soon after, the Sedán. It reached number 1 in 1998, and it stayed there until 2005, with the Volkswagen Pointer. The Renault-based Nissan Platina was thought to be its successor, but the incredible sales ranking of the Tsuru kept the Platina as another option. The Platina remained in the top 10 until it was discontinued in 2010, alongside its hatchback counterpart, the Clio. The Tsuru remains the most popular choice for city (but not for highway due to a lack of stability) taxi cab drivers in Mexico (airport and hotel taxis usually drive higher end vehicles, such as Audi), along with the MkIII. It is currently the longest-running car in terms of consecutive years sold in Mexico in the century (18 years), ended only by concerns over crash safety and emissions. Volkswagen Jetta (Volkswagen Clásico from 2010 to 2015) The first Jetta was renamed Atlantic for the Mexican market. It sold well, so Volkswagen decided to start manufacturing it in their factory at Puebla, Mexico. In late 1998, the fourth generation Jetta (called Bora in Europe) reached Mexico. The car showed off a new design, which did not appeal initially to Mexicans. However, good marketing tactics and phrases like "No cambies, evoluciona" (Don't change, evolve) resulted in a quick change of opinion, and for the first time, a mid-sized vehicle made it into Mexico's top 10 sellers list; the Jetta became a hit and ranked as the fourth best-seller. The catch phrase "Todo mundo tiene un Jetta, al menos en la cabeza" (Everyone has a Jetta, at least in their mind) became a reality or so it seems as it is common to see many Jettas driving nearby on the streets. The car's success was such that it was not replaced in 2005 by the Jetta V, which adopted the Bora moniker, so the Jetta IV continued to be offered for sale. Both cars achieved even greater success in their later years: Jetta IV placed number one for a month in June 2009, and Bora has stayed among the top five since 2008. A redesigned Jetta was released in 2009 and advertised with a new slogan: "Porque el corazón no da explicaciones" (Because the heart gives no reasons). On July 22, 2010, the sixth generation Jetta was released. As of August 2010, Mexico was the only country in the world