to medium-market stations in the country. As AM broadcasting listenership declined in the late seventies, the station went through a series of format changes (including Adult Contemporary and Big Band) before settling on the oldies format. Classic Oldies 1340 AM WMID focuses on the history of music and radio when rock and roll was on AM radio. The mission of WMID is to re-create the old days when the memorable sound of rock & roll dominated the AM frequency, a sound no one who experienced has ever forgotten. WMID plays the songs and voices – the timeless music that is never left the rock and roll generation – all day and all night. The motto of the station is: "It’s the Music you grew up with on the Station you grew up with: AM 1340 Classic Oldies WMID". From January 2, 2012 until March 2021, WMID was the Atlantic City affiliate for The Rush Limbaugh Show. On Sunday mornings, the station airs the syndicated Sounds of Sinatra with Sid Mark. The station briefly aired in 2017 on W230AA at 93.9 MHz FM before W230AA switched to WSJO-HD2. Coverage WMID serves Atlantic City, Ocean City, and Long Beach Island. Due to 1340 being a popular frequency in the area, there will be interference between WMID and WHAT in Philadelphia. Also, WRAW in Reading, Pennsylvania may cause some interference depending on where the listener is located. Previous Logos See also WCMC (AM) References External links FCC History Cards for WMID WMID official website Oldies radio stations in the United States MID Radio stations established in 1971 1971 establishments in New Jersey