Inc., a US-based subsidiary of the company. East India Travel Company, Inc. is in the business of selling upmarket tour and travel packages in the US. In August 2009, Cox & Kings USA came under the umbrella brand of East India Travel Company, a subsidiary of Cox & Kings Ltd, the global parent company. In October 2010, Cox & Kings USA was rebranded Cox & Kings, The Americas, and became responsible for all sales in North and South America. Cox & Kings, The Americas relocated from Tampa to Los Angeles, California in May 2011. In January 2010, Cox & Kings acquired Tempo Holidays, a wholesale travel company based in Melbourne, Australia for an undisclosed sum, rumoured to be in the vicinity of US$25 million, and trades under that brand. In January 2010, it also acquired Bentours (based in Sydney, Australia) from the German giant TUI Travel. Bentours also continues to trade under its brand name. In 2014, Cox & Kings group sold Camping unit for GBP 89 million. On 2 June 2014, Cox & Kings announced the sale of the camping division of its subsidiary Holidaybreak, to France's Homair Vacances, for 892 crores. In October 2015, Cox & Kings Group acquired 100% of the issued and outstanding shares of LateRooms Ltd (UK) ("LateRooms") for GBP 8.5 million. LateRooms is an online hotel booking specialist in the UK. It offers a range of accommodation options with over 54,800 properties globally, which can be booked up to a year in advance. In December 2015, it also sold 100% of the issued and outstanding shares of Explore Worldwide Limited for GBP 25.8 million to Hotelplan UK Group. In March 2016, it sold 100% of LateRooms to Enterprises UK Ltd. ("Malvern") for GBP 20 million. Cox & Kings' 65.58%-owned subsidiary, Holidaybreak Ltd., sold 100% of its Superbreak business to Malvern for a net consideration of GBP 9.25 million. In August 2019, Cox & Kings stated that it would be unable to declare its financial results for the first quarter of the year. This announcement came following news of a liquidity crunch being faced by the company, beginning with loan defaults on commercial papers, which then led to a sharp decline in the company's stock. Operations Cox & Kings Ltd. operates its leisure travel business in India and across 17 international locations. In India, it distributes its products and services through 241 points of presence