with public. Policing in India, due to its colonial legacy, has primarily restricted itself to an autocratic style of functioning wherein the functions of the police were primarily negative, aimed at catching criminals and to exercise fear among the citizens, so as to prevent crime. Janamaithri is one such major initiative aimed to reduce the negative image attached to police by public and build up a positive brand of Kerala Police. Kochi City Police was selected as nodal unit for implementing the project and ensure its success. Kochi City police introduced the following schemes to ensure maximum success of the programs Pride Suraksha Scheme (A Night Watch Scheme) Under this scheme, Kochi police have listed 41 resident associations. A team nominated by the resident associations is trained by Kochi city police with a standard three-day module covering various methods in anti-sabotage, anti-theft, counter-attack methods etc. Such teams will take a regular night patrol in their locality as well as ensure co-operation from nearby trained security guards. A resident association patrol team will get a dedicated blackberry mobile for faster communication with nearby allotted police station. A police constable is allotted to monitor progress of each patrol team. By this way, to a greater extend, thefts and anti-social activities occurring at late night was able to prevent. Police-Security Agencies coordination Scheme) Kochi city police have ensured all authorized security agencies to register their private security team members with police. Each member of private security agencies will undergo advanced training in various operations helping them assist police force in case of necessity. A network among private security agencies and co-ordinating team is maintained to ensure maximum inter-agency and inter-agency-police communications take place for effective action. Navodayam (Anti Drug Awareness Campaign) The programme involves 3 major steps. The primary step is for effective Drug Enforcement involving stringent police raids, collection of intelligence. Conducting anti drug awareness campaigns classes in educational institutions through seminars, pamphlets, exhibitions of photos and posters, Anti-Drug Runs etc. The police maintains a toll free hotline number 9846455500, for public to pass on information about presence of such drugs, drug addicts or sellers. Kochi Police also maintains 5 rehabilitation centers for de-addiction of victims. For first time offenders, cases are not registered, rather send to such rehabilitation centers for counselling and treatments. Police Foreigners Assistance Programme Under this scheme, tourists and foreigners can get one stop services for any Janamaitry