industry, the trends of ownership of studios have gradually changed with time. Current studios such as Warner Bros. and early ones such as Fleischer Studios, started life as small, independent studios, being run by a very small core group. After being bought out or sold to other companies, they eventually consolidated with other studios and became larger. The drawback of this setup was that there was now a major thrust towards profitability with the management acting as a damper towards creativity of these studios, continuing even in today's scenario. Currently, the independent animation studios are looking to ensure artistic integrity by signing up with big animation studios on contracts that allow them to license out movies, without being directed by the bigger studios. Examples of such co-operation are the joint ventures between DreamWorks and Paramount Pictures and that of Blue Sky Studios and 20th Century Studios. On August 22, 2016, Comcast’s NBCUniversal acquired DreamWorks Animation, appointing Meledandri oversee Comcast’s Universal Animation/DreamWorks/Illumination, Disney’s Disney Animation/Pixar/20th Century Animation, & Warner Bros. Warner Bros. Animation/Warner Animation Group. Japanese studios The first known example of Japanese animation, also called anime, is dated around 1917, but it would take until 1956 for the Japanese animation industry to successfully adopt the studio format as used in the United States. In 1961, these productions began to be aired in the USA. Toei Animation, formed in 1948, was the first Japanese animation studio of importance and saw the reduction of animators as independent anime artists. After the formation of Toei Animation Co. Ltd. in 1948, the Japanese studios churned out minor works of animation. But with the release of Toei's first theatrical feature, The Tale of the White Serpent released in October 1958, the animation industry in Japan came into the eye of the general public. The success of Alakazam the Great led to the finding of the artist Osamu Tezuka, who would go on to become the father of Japanese manga with his brand of modern, fast-paced fantasy storylines. He became influenced by Hanna-Barbera productions of the late 1950s and made Japan's first made for television animation studio, Mushi Productions. The success of the studios' first show in 1963, Astro Boy, was so immense that there were 3 other television animation studios by the end of the year and Toei had opened their own made for television division. The greatest difference between Japanese studios and North American