Georgia Frontiere (born Violet Frances Irwin; November 21, 1927 – January 18, 2008) was an American businesswoman and entertainer. She was the majority owner and chairperson of the Los Angeles/St. Louis Rams NFL team and the most prominent female owner in a league historically dominated by males. During her nearly three decades in charge (1979–2008), the Rams made the playoffs 14 seasons, played in 25 postseason games, won 13 postseason games, reached the Super Bowl three times and won the championship game once in the 1999 season. Her commitment to the team earned her the nickname "Madame Ram". Also a philanthropist, Frontiere created the St. Louis Rams Foundation, sat on the board of the local United Way chapter, the Saint Louis Symphony Orchestra, Herbert Hoover Boys and Girls Club, Crohn's and Colitis Foundation of America and the American Foundation for AIDS Research and made numerous charitable contributions both to the arts and to other organizations in St. Louis and elsewhere. Early life and education Frontiere was born in St. Louis, Missouri, to Lucia Pamela, Miss St. Louis of 1926, KMOX radio's 'gal about town', and the leader of America's first all-girl orchestra (Lucia Pamela and her band of musical pirates), and Reginald Irwin, an insurance salesman and businessman. Frontiere had early aspirations to work as an opera singer and eventually traveled to Milan to train with the Milan Opera. By ten years old, she performed along with her mother and brother in the singing group the Pamela Trio. The act entertained at ballrooms and state fairs. Frontiere attended Soldan High School in St. Louis. When she was fifteen, Frontiere's parents divorced, and she married a young U.S. Marine who was heading to Europe during World War II. The union was quickly annulled. A few years later, the family moved to Fresno, California, where Frontiere performed at dinner theatres alongside her mother in a duo, the Pamela Sisters. During this time, she married her second husband, who was killed in a car accident near San Francisco shortly after the couple had wed. Early career In the early 1950s, Frontiere worked as a urologist's secretary while acting in Fresno's Garrick Little Theatre (where she met her third husband). The couple divorced a short time later. She later married her fourth husband, a stage manager at the Sacramento Music Circus, but the couple split after five years. In the late 1950s, Frontiere moved