94.3 FM and with air staff formerly of that station and oldies predecessor WCZX. In late May 2006, it was announced that WBPM and sister station WGHQ would be swapped to Pamal Broadcasting along with Clear Channel's Rutland, Vermont cluster (WSYB, WZRT) and WPYR in Baton Rouge, Louisiana for WRNX in Amherst, Massachusetts. The deal made WBPM a sister station to market leaders WSPK and WHUD as well as WBNR and WLNA. On February 1, 2007, the station switched from oldies to the station's current format classic hits. On March 15, 2021, WBPM began to simulcast its classic hits programming on sister Pamal Broadcasting stations WBNR Beacon/Newburgh and WLNA Peekskill. The move was primarily to better utilize the FM Translators associated with the AM signals. The simulcast allows WBPM a larger coverage area including the southern part of the Poughkeepsie metro. . Programming When Pamal took control of the station on February 1, 2007, the station changed to "Classic Hits" at 12:00 p.m. that day after twelve hours of stunting. The programming featured "Classic Rock-leaning hits from 1965-1989." Currently, the station is programmed by Randy Turner, formerly of WCZX. In October 2011 Bob Miller joined WBPM as Morning Show host (after a long stint at rival WCZX) reuniting with longtime co-host and newsman Brian Jones. As of September 1, 2012, under the direction of station manager Don Verity, WBPM features Classic Pop Hits marketed as "The Biggest Hits of All Time" from the 1960s, 1970s and 1980s. WBPM is considered the leading station in Kingston and Ulster County. In the 2020s, like many classic hits stations, the music on the WBPM has evolved away from the 60s to focus on the 70s, 80s, 90s, and early 2000s to accommodate Generation X listeners that are aging into the target demo. References External links WBPM official website WBPM on Facebook.com WBPM on Twitter.com BPM Classic hits radio stations in the United States BPM Radio stations established in 1999 1999 establishments in New York (state) Pamal Broadcasting