interviews out of character. However, in 2004, he did the talk show circuit appearing as himself on Late Show with David Letterman, The Opie and Anthony Show, The Howard Stern Show, and others to promote the forthcoming season of his show on HBO. He was also interviewed on NPR's All Things Considered and did an interview with Rolling Stone, published in November 2006, that the magazine labelled as "his only interview as himself". He also appeared in an interview out of character with Terry Gross on NPR's Fresh Air on 4 January 2007. Borat director Larry Charles explains that Baron Cohen generally appears in character partly to "protect his weakness", by focusing public interest on his characters rather than himself. His other reason, Newsweek claims, is that Baron Cohen is fiercely private: "...according to the UK press, his publicists denied that he attended a party for the London premiere of Borat and that a party even occurred". Baron Cohen was featured in the Time 100 list for 2007. Sports Illustrated's 6 November 2006 issue contains a column called "Skater vs. Instigator", which illustrates various amusing "parallels" between Baron Cohen and figure skater Sasha Cohen, ranging from their mutually held personal significance of the number 4 to their shared romantic interests in redheads. On 28 December 2015, Baron Cohen and his wife, Australian actress Isla Fisher, donated £335,000 ($500,000) to Save the Children as part of a programme to vaccinate children in northern Syria against measles; they donated the same amount to the International Rescue Committee, also aimed at helping Syrian refugees. In 2019, Baron Cohen was awarded the Anti-Defamation League's International Leadership Award for opposing bigotry and prejudice. In accepting the award, Baron Cohen gave an impassioned speech directing criticism at internet companies, singling out Facebook, Google, YouTube and Twitter as part of "the biggest propaganda machine in history" and claiming that their rules on hate speech meant "they would have let Hitler buy ads". In June 2020, Baron Cohen crashed the right-wing "March for Our Rights 3" protest in Olympia, Washington, a counter-protest to the March for Our Lives demonstration as a result of the Stoneman Douglas High School shooting. Disguised under heavy make-up, Baron Cohen sang a song telling listeners to attack liberals, CNN, the World Health Organization, Barack Obama, Hillary Clinton, Anthony Fauci, Bill Gates and "mask-wearers". The crowd, which initially sang along, realized they were being