on the North American continent," "a new exclusive social capital in America." After spending several years in Palm Beach, where, in his own words, he "did more than any one man to make the city beautiful," and designed the Everglades Club among many other buildings, in Boca Raton his plan was to create from scratch "a resort as splendid in its entirety as Palm Beach is in spots." Activity in that area began at least a year, and probably more, before Mizner's announcement. Land acquisition, tens of thousands of acres, was the largest part. But it is hard not to see Mizner's hand in the incorporation of Boca Raton in 1924; the city immediately appointed him Town Planner. The Mizner Development Company was incorporated in 1925, and promptly issued $5 million of stock, which was fully subscribed in less than a week. $500,000 was reserved for the "average Floridian"; the remainder was purchased by, as Addison called them, "noted personages", all with a Palm Beach connection: Lytle Hall, Harold Vanderbilt, J. Leonard Repogle, the Duchess of Sutherland, Rodman Wanamaker, Paris Singer, Irving Berlin, Madame Frances Alda, W. C. Robinson, H. H. Rodgers, D. H. Conkling, A. T. Herd, Porte, William Kissam Vanderbilt II, Elizabeth Arden, Jesse Livermore, Clarence H. Geist, and T. Coleman du Pont as chairman. Addison's brother Wilson also appears on the list of investors, but he had little to invest. Instead of the existing Palmetto Park Road, the main street in Mizner's Boca was to be El Camino Real, 20 lanes wide, which Mizner fancifully translated as "The Royal Highway", referring to Spain's road network and to the road to Santa Fe and to the Spanish missions in California. (Spanish kings rarely or never travelled on these roads; "The Government Road" would be just as accurate.) It was originally to be circular, with a lagoon in the middle. Soon it became, in the plans, Boca Raton's main east-west street, to be wide and with a canal for pleasure boats in the center. (In the drawing of it on the cover of Mizner Development's first brochure is a Venetian gondola.) His statement that it was inspired by Botafogo, a neighborhood and beach in Rio de Janeiro, Brazil, is another of his many inventions of foreign "facts". Mizner, who never went to Brazil nor knew Brazilians, simply made it up because the name "Botafogo" ("mouth of fire") sounded impressive,