In an encouraging call for the women's movement, Rich discusses how the movement for change is an evolution in itself. Through de-masculinizing and de-Westernizing itself, the movement becomes a critical mass of many different voices, languages and overall actions. She pleads for the movement to change in order to experience change. She further insists that women must change it. In her essay, Rich considers how one's background might influence their identity. She furthers this notion by noting her own exploration of the body, her body, as female, as white, as Jewish and as a body in a nation. Rich is careful to define the location in which her writing takes place. Throughout her essay, Rich refers back to the concept of location. She recounts her growth towards understanding how the women's movement grounded in Western culture and limited to the concerns of white women, then incorporated verbal and written expression of black United States citizens. Such professions have allowed her to experience the meaning of her whiteness as a point of location for which she needed to take responsibility. In 1986, she published the essay in her prose collection Blood, Bread, and Poetry. Rich's work with the New Jewish Agenda led to the founding of Bridges: A Journal for Jewish Feminists and Our Friends in 1990, a journal for which Rich served as editor. This work explored the relationship between private and public histories, especially in the case of Jewish women's rights. Her next published piece, An Atlas of the Difficult World (1991), won both the Los Angeles Times Book Award in Poetry and the Lenore Marshall/Nation Award as well as the Poet's Prize in 1993 and Commonwealth Award in Literature in 1991. During the 1990s Rich joined advisory boards such as the Boston Woman's Fund, National Writers Union and Sisterhood in Support of Sisters in South Africa. On the role of the poet, she wrote, "We may feel bitterly how little our poems can do in the face of seemingly out-of-control technological power and seemingly limitless corporate greed, yet it has always been true that poetry can break isolation, show us to ourselves when we are outlawed or made invisible, remind us of beauty where no beauty seems possible, remind us of kinship where all is represented as separation." In July 1994, Rich won the MacArthur Fellowship, the "Genius Grant" for her work as a poet and writer. Also