magenta (printer's magenta). In science and culture In art Paul Gauguin (1848–1903) used a shade of magenta in 1890 in his portrait of Marie Lagadu, and in some of his South Seas paintings. Henri Matisse and the members of the Fauvist movement used magenta and other non-traditional colors to surprise viewers, and to move their emotions through the use of bold colors. Since the mid-1960s, water based fluorescent magenta paint has been available to paint psychedelic black light paintings. (Fluorescent cerise, fluorescent chartreuse yellow, fluorescent blue, and fluorescent green.) In literature The color plays a central role in Craig Laurance Gidney's novel A Spectral Hue. In film The titular alien entity in the 2019 horror film Color Out of Space, an adaptation of the 1927 H. P. Lovecraft short story The Colour Out of Space, is depicted as being magenta due to the color’s extra-spectral status. In astronomy Astronomers have reported that spectral class T brown dwarfs (the ones with the coolest temperatures except for the recently discovered Y brown dwarfs) are colored magenta because of absorption by sodium and potassium atoms of light in the green portion of the spectrum. In biology: magenta insects, birds, fish, and mammals In botany Magenta is a common color for flowers, particularly in the tropics and sub-tropics. Because magenta is the complementary color of green, magenta flowers have the highest contrast with the green foliage, and therefore are more visible to the animals needed for their pollination. In business The German telecommunications company Deutsche Telekom uses a magenta logo. It has sought to prevent use of any similar color by other businesses, even those in unrelated fields, such as the insurance company Lemonade. In public transport Magenta was the English name of Tokyo's Oedo subway line color. It was later changed to ruby. It is also the color of the Metropolitan line of the London Underground. In transportation In aircraft autopilot systems, the path that pilot or plane should follow to its destination is usually indicated in cockpit displays using the color magenta. In numismatics The Reserve Bank of India (RBI) issued a Magenta colored banknote of ₹2000 denomination on 8 November 2016 under Mahatma Gandhi New Series. This is the highest currency note printed by RBI that is in active circulation in India. In vexillology and heraldry Magenta is an extremely rare color to find on heraldic flags and coats of arms,