its kind in Canada. The organization later evolved into the Manitoba Motor League, becoming an integral part of motoring history in the province – from developing the first road map, to marking highways, to implementing road safety programs. The MML was renamed CAA Manitoba in 1993. Today CAA Manitoba represents more than 190,000 members and has expanded beyond emergency road service to include a full service travel agency, home and property insurance and travel products. CAA Manitoba is actively engaged in advocacy issues, most recently with its 'Move Over Manitoba' campaign to convince the provincial government to extend to tow truck operators the same protective measures that cover emergency roadside personnel. CAA Saskatchewan CAA Saskatchewan is a non-profit membership organization serving Saskatchewan affiliated with the Canadian Automobile Association (CAA) and the AAA (formerly American Automobile Association). The organization's headquarters are located in Regina, Saskatchewan, and it has over 184,000 members as of May 2010 and provides them with roadside assistance service, a range of auto touring and leisure travel services, insurance services, vehicle repair and sales services, and member discounts with preferred companies. CAA Saskatchewan is also an advocate for motoring and related consumer issues and a supplier of automotive and other travel services. CAA Saskatchewan, formerly the Saskatchewan Motor League, has been in operation since 1917 and was organized by Frederick E. Betts. The association includes automotive sales and service facilities, a travel agency and an insurance agency. Besides providing a full range of travel services and packages, CAA Saskatchewan also owns and operates its own motorcoach company, WestWorld Tours, which offers fully escorted tours to a variety of North American destinations. CAA Saskatchewan's insurance agency offers a wide range of insurance products, from basic coverage to all-risk comprehensive policies, for home and property, auto, health & dental, travel and life insurance, with added benefits and savings for CAA Saskatchewan Members. The Show Your Card & Save program also provides Members savings at thousands of attractions, retailers and merchants throughout the world, with point-of-sale discounts and the opportunity to earn CAA Dollars which can be redeemed on CAA merchandise and services. CAA Club Group (CCG) CAA Club Group, formed by the merger of CAA South Central Ontario with CAA Manitoba, is an affiliated club of the Canadian Automobile Association (CAA) in the Canadian provinces and territories of Manitoba, Nunavut, and parts of Ontario. It is a not for profit