architects should speak openly against the destruction of natural landscapes, to make sure that they would be available for future generations to enjoy. Cleveland was a believer of using the existing topography and existing plants to keep his designs as natural as possible. In 1881 Cleveland wrote a book entitled A Few Words on the Arrangement of Rural Cemeteries. In his book, Cleveland wrote critically of cemetery layouts. He wrote, "without the least regard to topographical features, or the opportunities for tasteful effects which the natural position may afford." In his 1880s design for the grounds of the Jekyll Island Club, Cleveland promised Club owners a "style of severe simplicity," but this simplicity would be "the result of careful study" aimed at turning the Club grounds into "a Natural Paradise." With this goal in mind, Cleveland laid out lots and roads so as not to disturb "the favored haunts of deer and wild fowl" and stressing the preservation of native vegetation. In addition, he believed that designs for public projects should not be limited by the financial or physical means of the designer or the commissioner. He theorized that, when the proposition of a new park or parkway came about, natural opposition was to be expected from the public. He knew this because he understood that the general populace saw outdoor city projects as a source of needless taxation for them, and that they did not believe that they could benefit from a public park in the same capacity as the wealthy. Eliminating this belief and creating parks that were meant to be enjoyed by all became one of Cleveland's most important endeavors. In 1873 Cleveland wrote Landscape Architecture As Applied to the Wants of the West. This book is known as one of the first definitive attempts to describe on a broader scope the profession of landscape architecture. In its preface he wrote: The term “Landscape Architecture” is objectionable, as being only figuratively expressive of the art it is used to designate. I make use of it, under protest, as the readiest means of making myself understood, in the absence of a more appropriate term. If the art is ever developed to the extent I believe to be within its legitimate limits, it will achieve for itself a name worthy of its position. Until it does so, it is idle to attempt to exalt it in the world’s estimation,