WLTW (106.7 FM) is an adult contemporary radio station licensed to New York City and serving the New York metropolitan area. WLTW is owned by iHeartMedia and broadcasts from studios in the former AT&T Building in the Tribeca neighborhood of Manhattan; its transmitter is located at the Empire State Building. History The station first went on the air on January 1, 1961, as non-commercial WRVR, originally owned by the Riverside Church. WRVR played classical music and some jazz, along with religious programming and public affairs, broadcasting from an antenna atop the church's bell tower. As time went on, WRVR was a full-time jazz station with a strong audience following but low ratings. In mid-1974 Riverside Church looked to cut its losses and sell WRVR, but with a preferred condition that the station's jazz format be preserved. At the same time, classical music-formatted WNCN (104.3 FM, now sister station WAXQ) was in the process of a controversial format change to Album oriented rock, with new call letters WQIV. A group of WNCN audience members formed the non-profit WNCN Listeners Guild and attempted to block the station's then-owner, Starr Broadcasting, from making the format switch. After their efforts failed, the WNCN Listeners Guild partnered with GAF Corporation and briefly entered negotiations with Riverside Church to purchase WRVR and switch its programming to classical. The rock format on 104.3 FM would last less than a year, as GAF announced it would purchase WQIV in July 1975 and restore 104.3 FM to its former call sign and programming. As the WNCN/WQIV drama concluded, Sonderling Broadcasting stepped in and bought WRVR from Riverside Church for just over $2 million. Sonderling already owned WWRL (1600 AM), and hoped that it could move WWRL's Urban contemporary format to FM as a counter-move against WBLS (107.5 FM), which had cut into WWRL's ratings. Like the WNCN/WQIV situation, community opposition tried to stop sale of the station. Sonderling ultimately took control of WRVR in October 1976 after over a year of delays. The listeners' protests did prevent the proposed change, and WRVR remained a jazz station under Sonderling ownership. At that time it developed the precursor to what would later become known as the "smooth jazz" format. While it played Jazz music, it was allowed to report to Radio & Records Album Oriented Rock chart in the mid to late 1970s. 1980s In 1978 Viacom announced it was purchasing