demo was in real-time, demonstrating the gameplay, graphics and effects like bump mapping. Insomniac was said to "love the Blu-ray's contribution of tremendous space to gaming". The team also "loved the multiple simultaneous processor units". Officially-renamed Resistance (Fall of Man), it was unveiled as part of Phil Harrison's "Beyond the Box" keynote address, and was fully playable on the GDC stage. Insomniac President Ted Price spoke about the benefits of PlayStation 3, the advantages of Blu-ray storage, and the reasons that his team at Insomniac decided to develop for Sony Computer Entertainment in the next generation. It was also officially revealed that Resistance would be released before the end of 2006, but no information about it being a launch title. ReceptionResistance: Fall of Man received a "Platinum" sales award from the Entertainment and Leisure Software Publishers Association (ELSPA), indicating sales of at least 300,000 copies in the United Kingdom. As of September 30, 2007, the game sold more than 2.1 million copies worldwide.Resistance: Fall of Man received "generally favorable reviews" according to the review aggregation website Metacritic. Within the first few hours of the PS3's Japanese launch, the game had already received praise from some publications. Famitsu gave the game a score of 33 out of 40. IGN was the first Western site to review the game, with reviewer Jeremy Dunham declaring that while other consoles had to wait years to get their killer app, "PlayStation 3 users get theirs on day one." Following closely GameBrink.com posted their review. However, the scores at the time of European launch were less brilliant. Eurogamers UK review complained that, while functional, and even occasionally entertaining, the game completely failed to innovate. 411Mania gave it a score of 9.6 out of 10 and said that it initially "felt like Call of Duty, but as I progressed through the game, I found that there was substantially more. The game plays it by the numbers in many ways but it's very polished and fun. The multiplayer will keep you occupied for months. Any PS3 owner will do themselves a disservice by not picking up this game." USA Today gave it a score of four stars out of five, saying, "Easily the best game for the new Sony PlayStation 3 game console, Resistance: Fall of Man is a first-person shooter that lets you, as an American soldier stationed in the United Kingdom, lead the fight to rid