before Brother Love debuted, Swaggart and Bakker were involved in controversial scandals which tarnished their public images and resulted in networks cancelling their television shows. Introduced to the WWF by Bobby "The Brain" Heenan, Love hosted a segment on the World Wrestling Federation's syndicated and cable television programs called "The Brother Love Show", in which he would interview wrestlers. The segment debuted on the June 19, 1988 airing of Wrestling Challenge, and would be "promoted" to the WWF's "A-show," Superstars of Wrestling, first appearing on the October 8, 1988 edition. The segment was patterned largely after Piper's Pit, where Brother Love would berate face wrestlers (especially Hulk Hogan and the Ultimate Warrior) and openly support such heels as "The Million Dollar Man" Ted DiBiase and Bobby Heenan. It was explained that DiBiase was Brother Love's main "benefactor." More than once, a wrestling feud was set up because of what occurred on "The Brother Love Show" (including Hulk Hogan's feuds vs. Big Boss Man (1988–1989) and Earthquake (1990), and the Jake Roberts-Rick Martel feud from late 1990 to early 1991). The Brother Love Show was also the setting for the unveiling of Ted DiBiase's Million Dollar Championship belt and Rick Martel's "Arrogance" cologne. Brother Love made his pay-per-view debut at the inaugural SummerSlam event in 1988 at Madison Square Garden when he interviewed face wrestler "Hacksaw" Jim Duggan. He later featured prominently in WrestleMania V in 1989 where Rowdy Roddy Piper in his first appearance in the WWF since his 'retirement" after WrestleMania III, "de-skirted" Brother Love of his "kilt" after taking over Piper's Pit. A year later, Sgt. Slaughter bestowed a medal upon Brother Love during SummerSlam for being the "greatest American." Occasionally, Brother Love provided color commentary for the WWF's televised events; unlike during his early WWF run under his real name and using his natural voice (as Prichard), where he was pro-face, Brother Love was pro heel. His most famous assignment was alongside Sean Mooney for the WWF's televised event at Madison Square Garden on January 21, 1991, where he was roughed up by the Ultimate Warrior on his way to the ring to face "Macho Man" Randy Savage in a steel cage just two days after Savage had caused the Warrior to lose the WWF World Heavyweight Championship to Sgt. Slaughter at the Royal Rumble. In a 2016 podcast with Stone Cold Steve Austin, Prichard recalled that