WINS (1010 kHz) is a commercial AM radio station licensed to New York, New York, owned by Audacy, Inc. It features an all-news format known as 1010 WINS, with the call sign phonetically pronounced as "wins". WINS's studios are located in the combined Audacy facility in the Hudson Square neighborhood in lower Manhattan, and its transmitter is located in Lyndhurst, New Jersey. WINS is the oldest continuously operating all-news station in the United States, having adopted the format on April 19, 1965, under former owner Westinghouse Broadcasting, and is one of two all-news stations in the New York City market owned by Audacy, with WCBS (880 AM) being the other. The station's nighttime signal, via ionosphere skywave propagation, reaches much of the eastern half of North America. WINS formerly broadcast in the HD Radio (hybrid) format. As of October 27, 2022, WINS is simulcasting on WINS-FM (92.3 FM). History The station began broadcasting in 1924 on 950 kHz as WGBS, with studios located in Gimbels Department Store near Herald Square; the call sign was an initialism for Gimbel Brothers Store. WGBS moved to 860 kHz in 1927, to 1180 kHz in 1928, to 600 kHz in 1929, and back to 1180 kHz in 1931. The station was bought by William Randolph Hearst in 1932. That same year, effective January 15, it adopted its present call sign, named after Hearst's International News Service. No longer owned by Gimbels, WINS relocated to the Hotel Lincoln on 8th Avenue. On June 19, 1932, it moved to the WINS Building, 114 East 58th Street. WINS changed its frequency from 1180 kHz to 1000 kHz on March 29, 1941, as part of the North American Regional Broadcasting Agreement (NARBA), and moved again to 1010 kHz in 1944. Cincinnati-based Crosley Broadcasting Corporation announced its purchase of the station from Hearst in 1945 for $1,700,000, though it would be over a year before Crosley would take control of WINS, in July 1946. Sportscaster Mel Allen was an early disc jockey on the station, hosting an afternoon popular music program beginning in 1947. Rock and roll (1953–1965) Crosley sold the station to J. Elroy McCaw's Gotham Broadcasting Corporation in 1953 for $450,000. Soon after, WINS became one of the first stations in the United States to play rock and roll music full time. In the fall of 1954, Alan Freed was hired as a disc jockey on WINS.