announced that he would take over as Executive Director of SmackDown, assuming the role from Eric Bischoff. On June 11, 2020, it was reported that after Paul Heyman had been removed from the executive director position of Raw, Prichard would lead both the Raw and Smackdown writing teams into one group as executive director of both shows. Prichard made a cameo appearance as Brother Love at the 2020 Money in the Bank pay-per-view, during the title ladder match. Legacy According to PWInsider.com, Prichard has been described as the most powerful person in WWE other than a McMahon family member. Creatively, everything flowed through Prichard and his word had been described as ‘very much the Gospel’ for Vince McMahon. Something to Wrestle with Bruce Prichard In August 2016, Prichard and co-host Conrad Thompson began the internet podcast Something to Wrestle with Bruce Prichard. Prichard and Thompson discuss a wide variety of subjects from Prichard's time with the World Wrestling Federation/Entertainment and his time in TNA and the GWF have been topics as well. The show has spun-off into a companion video show, titled Something Else to Wrestle with Bruce Prichard, which debuted on the WWE Network on April 18, 2018. Personal life Bruce Prichard is the brother of professional wrestler Tom Prichard and guitarist Chris Prichard. Bruce also has two other brothers, Jerry and Ken. Ken died in February 2022. He has a son, Kane, whom he named after the professional wrestler , and a daughter Amber. Prichard suffered two heart attacks in 2012. References External links Something to Wrestle with Bruce Prichard on Westwood One Podcast Network 1963 births American male professional wrestlers American male television writers American podcasters Fictional clergy Impact Wrestling executives Living people People from El Paso, Texas Professional wrestlers from Texas Professional wrestling announcers Professional wrestling managers and valets Professional wrestling podcasters Professional wrestling writers The Undertaker WWE executives