the industry, by 2000. The 10 p.m. newscast was expanded to a full 35 minutes on January 1, 2001, at which time the morning newscast was changed to start at 5. In 2004, KPHO began airing the CBS Evening News at 6 p.m. and presenting a 6:30 p.m. newscast, the market's first. On March 1, 2009, KPHO-TV began sharing a news helicopter as part of an agreement with KTVK and KPNX. The helicopter was operated by Helicopters Inc. and known as "News Chopper 20", a combination of the channel numbers of the three stations—3, 5 and 12. All four Phoenix television newsrooms now share a helicopter. Further pooling of resources—with a different set of local stations—came later that year when KPHO-TV entered into an agreement to pool certain newsgathering resources with KSAZ-TV and KNXV-TV. Each station provided employees to the pool service in exchange for the sharing of video. On-air staff Notable current on-air staff Sean McLaughlin, anchor Notable former on-air staff Robert Ivers, anchor Brandon Lee Rudat, anchor Tammy Leitner, investigative reporter (now with NBC News) Technical information Subchannels The station's digital signal is multiplexed: On December 20, 2006, KPHO began broadcasting a local weather multicast service called CBS 5 Weather Now on digital subchannel 5.2, displaying a loop of current weather conditions and graphics. The service was moved to KTVK as subchannel 3.3 in 2015, at which time Cozi TV was added to 5.2. During the 2006 and 2007 NCAA men's basketball tournaments, KPHO used pop-up digital subchannels and split the analog and 5.1 digital channels to air four games at once in the early rounds. KPHO-TV's primary subchannel is available in ATSC 3.0 format on KASW. As part of the Phoenix-area hosting plan for subchannels of KASW and KFPH-CD—Phoenix's two ATSC 3.0 stations—KFPH-CD's subchannel of Ion Mystery is placed on the KPHO multiplex. Analog-to-digital conversion KPHO-DT was the first digital television facility in operation in Phoenix, going on the air in February 1999. The station then shut down its analog signal, over VHF channel 5, at 11:59 p.m. on June 12, 2009, the official date in which full-power television stations in the United States transitioned from analog to digital broadcasts under federal mandate. The station's digital signal continued to broadcast on its pre-transition UHF channel 17. As part of the SAFER Act, KPHO kept its analog signal on the air until July 12 to inform viewers of