Accident Association changed its name to Mutual of Omaha Insurance Company. January 6, 1963 – Mutual of Omaha's Wild Kingdom premiered on network television. The original show was hosted by hosts Marlin Perkins, Jim Fowler, and Peter Gros, and ran until 1988. 1974 - Slogan changed from "People who pay" to "People you can count on", through 2020. 1981 – United Benefit Life Insurance Company became United of Omaha. 2001 – The company revitalized its brand and began sponsoring USA Swimming. 2002 – A new Wild Kingdom series premiered on Animal Planet. 2005 – Daniel P. Neary is named chairman and chief executive officer. 2007 – Omaha Financial Holdings, Inc. was created as the parent company of Mutual of Omaha's banking initiatives. 2009 – Mutual of Omaha celebrates their 100-year anniversary. 2015 – James T. Blackledge is named chief executive officer and elected to the board. 2016 – The company reaches $3 billion in policyholder surplus. 2018 – James T. Blackledge replaces Dan Neary as chairman of the board. 2019 – Agreed to sell Mutual of Omaha Bank to CIT's banking subsidiary, CIT Bank, N.A., for a purchase price of $1 billion. 2020 – The logo was changed from the Indian to a lion. The new slogan was: "Protect your kingdom". 2022 − Mutual of Omaha announced they would build their new headquarters in downtown Omaha on the site of the W. Dale Clark Library, with the proposed 40-to-50 story height giving it the potential to be the new tallest building in Omaha. As of 2020, Mutual of Omaha holds the 300th rank on Fortune 500's top companies. The current CEO is James T. Blackledge. The company and its affiliates have more than 5,000 employees plus a network of sales advisors. The Home Office remains in Omaha, NE, with satellite or sales offices in most states. The Company holds an A+ rating from A.M. Best and AA- rating from Standard & Poor's. Company Governance Chief Executive Officer Chairman of the Board Recognition 2016 - Mutual of Omaha received an A+ rating from A.M. Best Company, Inc. for overall financial strength and ability to meet policy holder-related obligations. 2017 - Mutual of Omaha was ranked 5th of 18 large life insurance companies by NerdWallet. External Sponsorships In 1963, Mutual of Omaha introduced a wildlife television program, Mutual of Omaha's Wild Kingdom. The original show ran from 1963 to 1988, and their