Year, Song of the Year and Best Male Rock Vocal Performance. At the sixth Brit Awards, hosted by Jonathan King at the Grosvenor House Hotel, London, Gabriel won Best British Male Artist and "Sledgehammer" won Best British Music Video. Gabriel was most successful at the 1987 MTV Video Music Awards where he was honoured with the Video Vanguard Award and "Sledgehammer" won an additional nine awards including Video of the Year, a record that has not been challenged. Its video is the most played music video in the history of MTV. So is often regarded as Gabriel's best album, as well as one of the best albums of the 1980s. It enabled Gabriel to transform from a cult artist, acclaimed for his cerebral, experimental solo work, into a mainstream, internationally known star. Rolling Stone placed So at 187 (2003 edition) and 297 (2020 edition) on its 500 Greatest Albums of All Time and at 14 on its 100 Best Albums of the 1980s, noting that "despite its mass appeal, however, So also presented compelling challenges." Stereogum placed it at number one on its list of Gabriel's best albums, writing, "Peter Gabriel's fifth studio album is a mesmerizing dichotomy: simultaneously hooky and experimental; timeless, yet completely crystallizing its moment in history ... It's a masterpiece. So has been profiled in the Classic Albums series and featured in 1001 Albums You Must Hear Before You Die. Slant Magazine listed the album at 41 on its list of the 100 Best Albums of the 1980s, describing it as "Gabriel's most accessible yet ambitious work. A chronicle of political, emotional, and artistic exploration, the album [attempts] to balance standard pop orthodoxy with his still-rumbling desire for sonic experimentation". Jim Allen wrote for Ultimate Classic Rock, "What makes So important is the way he seamlessly blended peerless pop savvy with an iconoclast’s adventurous artistic instincts. His slightly twisted pop songs packed enough emotional impact, sonic surprises and catchy melodies to make for one of the era’s most consistently rewarding records." Conversely, in 2002 The Guardians lead critic Alexis Petridis stated that Gabriel had "suffered a musical mid-life crisis", lampooning it as "an album packed with ultra-commercial priapic cod-funk" and calling it "a ruthless bid for mainstream success, yet he emerged without a stain on his avant-garde credentials". So is Gabriel's best-selling album, having been certified fivefold platinum by the Recording Industry Association of America (RIAA)