The Salt Lake Tribune and the Salt Lake Telegram were all struggling financially, but no more than the Deseret News. In September 1952, the owners of the News (LDS Church) and Tribune (Thomas Kearns Family) entered into a joint operating agreement (JOA), where each published separate editorial material while sharing printing, advertising and circulation costs. This JOA was the brainchild of Tribune Publisher John F. Fitzpatrick who helped LDS President David O. McKay ensure the continuation of the Deseret News. As its architect, Fitzpatrick knew that this NAC arrangement would also benefit the Tribune. The Deseret News stopped Sunday publication; subscribers received a Sunday Tribune instead. The Deseret News also purchased the afternoon Salt Lake Telegram from the Tribune. The Telegram was discontinued, and into the mid-1960s, the paper's nameplate read: The Deseret News and Salt Lake Telegram. The 30-year agreement between the two papers was renewed in 1982, with some changes. The Newspaper Agency Corporation was renamed to MediaOne of Utah in 2007. In 1968 the Deseret News once again moved, this time into a new building on Regent Street. Sunday morning edition The joint operating agreement with the Tribune in 1952 had ended the paper's Sunday edition, but when the 30-year-old agreement was up for renewal, it was changed to allow the Deseret News to publish a Sunday morning edition and change its Saturday publication from an evening to morning paper. The first Sunday morning edition of the Deseret News appeared January 16, 1983, and the paper has published a Sunday edition ever since. Regent Street headquarters The newspaper moved into its newly constructed headquarters on Regent Street downtown Salt Lake City in 1997. The Salt Lake Tribune As the twentieth century ended, the Deseret News found itself embroiled in a contentious and often public battle with The Salt Lake Tribune, centered around the terms of their joint operating agreement, the desire of the Deseret News to switch from afternoon to morning publication, and ownership changes at the Tribune. The battle was resolved with the 2000 sale of the Tribune and with the Deseret News switching to morning publication and changing its name on June 9, 2003, to the Deseret Morning News. Digital era 1990s On January 26, 1995, the Deseret News launched the Crossroads Information Network, allowing subscribers to access the News digitally through their dial-up service; digital-only subscriptions were also created. Installation of the Crossroads software—which