Portman's newly formed production company, Handsomecharlie Films, under which the two studios would co-produce socially relevant films for a two-year period. No films were produced under this agreement, however. The same month, the company hired veteran Showtime producer John Moser to oversee development and production of original programs for television and home cable. But despite the management activity and expansion, not all of the company's films did well. Chicago 10 did not sell for several months after it premiered at Sundance, and only significant editing and a reduction in running time led to a distribution deal. The company also announced additional productions. In January, it said it was co-financing the drama film The Kite Runner (2007) with Sidney Kimmel Entertainment and DreamWorks Pictures, the latter company then owned by Viacom via Paramount Pictures. The Kite Runner was the first collaboration between both Participant and DreamWorks; the two companies would not collaborate again until The Help in 2011. That spring, the company took an equity position in Angels in the Dust (2007), a documentary film about children orphaned by AIDS, and paid the filmmaker to update the film and shoot more footage. In April, it closed a deal with Warner Independent to turn Randy Shilts' biographical book, The Mayor of Castro Street (1982) into a film, but the project entered development hell, as well as the feature-length documentary about the 2007 Live Earth concert later. Five months later the company agreed (with Broken Lizard) to co-produce and co-finance the company's first comedy film, Taildraggers, revolving around five pilots trying to stop oil extraction from an Alaskan preserve. As of June 2009, however, the film had not been produced. Participant then signed a co-production deal with State Street Pictures to finance the biographical drama, Bobby Martinez about the eponymous Latino surfer in November. The film entered development hell for nearly two years but hired Ric Roman Waugh to rewrite and direct in April 2009, with supposed production by the beginning of 2012. By the end of 2007, the company was seen as a key player in documentary production. Name change, more political outreach In March 2008, Participant Productions changed its name to Participant Media to reflect the firm's expansion into television and non-traditional entertainment media. The company continued to expand its social advocacy and outreach efforts in 2008. On January 16, 2008, it joined and made a financial contribution to a $100