Canada. Ted Cruz used variations of the phrase throughout his campaign, often at concluding or climactic points in his speeches. After winning the Republican caucus in Iowa on February 1, 2016, Cruz said: "Tonight Iowa has proclaimed to the world: morning is coming." Cruz used the phrase again in a speech in South Carolina as he competed with Rubio for second place in the state's Republican primary election on February 20: "We can bring back morning in America", he declared. Years earlier, Cruz had used a similar line when he spoke at the 2014 Conservative Political Action Conference (CPAC): "We will bring back morning in America. That's why we're here and that's the future for the young and everybody else in this country." In Hillary Clinton's Democratic nomination acceptance speech, referencing Donald Trump’s acceptance speech the previous week, she said: "He's taken the Republican Party a long way from 'Morning in America' to 'Midnight in America.' He wants us to fear the future and fear each other." 2020 Presidential Election During the 2020 presidential campaign, The Lincoln Project released the ad "Mourning in America" with themes related to deaths from COVID-19 and the debatable inaction of Pres. Donald Trump; versions featuring specific states were released as "Mourning in Iowa", "Mourning in Florida", "Mourning in Pennsylvania" and "Mourning in Ohio", as well as a version called "Mourning in Republican Party" that laments the party's change of direction. See also 1984 United States presidential election Bear in the woods Make America Great Again References External links Morning in America— video of the original advertisement on YouTube CNN AllPolitics Ad Archive — archive of political ads, including "Bear in the Woods" and "Morning in America" "Creating Reagan's image" — the story of how Hal Riney developed the ad campaign "Reagan's Paid Political Advertisements, Page Two" "Morning in America: The Reagan Election" — background of 1984 election Review of the book Morning in America: How Ronald Reagan Invented the 1980s Ad Age: "Top 100 Advertising Campaigns" — "Morning in America" is 43. USA Today: "Voters in Ohio give political ads a thumbs down" uses "Prouder, Stronger, Better" as an expert's example of an ad that strikes a compelling theme. 'boards magazine: "Why political TV ads suck so hard" cites "Bear" and "Prouder, Stronger, Better" as examples of effective and significant ads in contrast to recent ads. ReaganKnight blog includes compilation of links to 1984