LLC and Tennenbaum Capital Partners LLC. On September 11, NUVOtv announced a premier partnership with entertainer and entrepreneur Jennifer Lopez, which would focus on appealing the network's programming to a modern, Latino audience that is "growing rapidly and in need of new, high-quality content". Lopez would work on the creative side of the network, managing marketing and program production with her production company, Nuyorican Productions, as well as periodically appearing on programs featured on the network's programming. According to The Huffington Post, with a growing Latino audience, "there is more demand for television programming around that audience. Until now, there have only been a few networks focused on this demographic, and really none focused on providing Latino cultural content in English". Lopez told USA Today that when she was growing up there was very little programming that appealed to her heritage, stating that: "Growing up in the Bronx as a little Puerto Rican girl watching TV and not having a lot to identify with. West Side Story was really my favorite thing because it had Puerto Ricans in it". Lopez explained that her partnership with nuvoTV marked a natural step in her career. "I'm in this business and I do know this business on many different levels – in music, in television, in film production, and as an actress, and in so many different ways, even in fashion. It's kind of right up my alley," she said. Lopez was named as chief creative officer of the network on May 16, 2013. Fuse Media (2014–15) On April 4, 2014, SiTV Media announced that it would acquire cable music channel Fuse for $226 million, in a deal which resulted in its former owner, The Madison Square Garden Company, also acquiring a 15% stake in SiTV. Prior to the official announcement, Benny Medina (Jennifer Lopez's manager and the network's chief creative officer) stated that if SiTV were to acquire Fuse, there were no immediate plans to make any major changes to the network's programming, emphasizing that Fuse and NuvoTV would be "two different companies with two different identities, audiences and goals." In 2015, it was announced that NuvoTV would fold into Fuse, as the latter network expands its programming to target an audience dubbed "New Young Americans". After that, NuvoTV continued to premiere new programming. Nuvo TV merged with Fuse TV on September 30, 2015. References External links Defunct television networks in the