the automotive industry can benefit. Toyota also partners with other stakeholders engaged in road safety research, development of safe driving programs, new safety technologies, and hands-on driver education. The Traffic Injury Research Foundation (TIRF) is Canada's road safety research institute. Since 2002, Toyota Canada has partnered with TIRF to conduct studies and develop educational resources for young drivers. More recently, they have turned the focus to helping all Canadians better understand the often complex and wide-ranging safety technologies in today's automobiles. KartSTART is a hands-on driver's education program that uses go-karts to introduce young drivers to the demands and dynamics of life behind the wheel. Advanced technology powertrains TCI markets hybrid electric vehicles under the Toyota and Lexus brands throughout Canada, including the Prius, the world's first mass-produced gas-electric hybrid vehicle. Since the launch of the Prius in Canada in 2000, Toyota and Lexus have added an additional 10 hybrids and 1 hybrid plug-in vehicle to its Canadian model line-up: Toyota Prius Toyota Prius c Toyota Prius v Toyota Camry Hybrid Toyota Prius Plug-in Hybrid Toyota Highlander Hybrid Toyota RAV4 Hybrid Lexus CT 200h Lexus ES 300h Lexus GS 450h Lexus LS 600h L Lexus RX 450h Lexus NX 300h Since the introduction of the Toyota Prius in 2000, more than 75% of all hybrid vehicles sold in Canada were made by Toyota. In September 2014, Toyota celebrated the sale of its 100,000th hybrid vehicle in Canada. Toyota estimates that Toyota and Lexus hybrids have saved Canadians almost 260 million liters of fuel - the equivalent of 103 Olympic-sized swimming pools. Environment Since 2001, Toyota Canada Inc. has maintained ISO 14001 registration for an effective environmental management system (EMS). TCI's head office was the first Toyota facility in North America to achieve this certification. TCI has established a Corporate Environmental Policy which outlines its commitment towards continually reducing the daily impact of all its activities, services and operations. TCI also contributes to the publication of an annual North American Environmental Report on progress, success, and future inspirations. A number of Toyota's Canadian dealerships have also achieved LEED Gold Standard, one of the strictest levels of LEED certification. Through the Toyota Evergreen Learning Grounds, Toyota Canada and its dealerships have contributed over $3.2 million in grants to more than 5,500 schools and impacted more than 1.15 million students through projects that transform school grounds into green outdoor classrooms since 2000. Notes