her first company, called "In Any Event", a party-planning business, which was short-lived. Her next entrepreneurial enterprise was re-selling pashmina scarves that she bought wholesale from an Indian manufacturer. In 2003, Frankel started a baking business called "BethennyBakes", focusing on "healthy" cookies and meal delivery in New York City, which was featured on The Apprentice: Martha Stewart, a reality competition series, in 2005. Frankel was one of two finalists on The Apprentice: Martha Stewart. The company, BethennyBakes, later went out of business in 2006, but Frankel remained a spokesperson for Pepperidge Farms low-calorie line. In 2008, Frankel began starring in the reality television series The Real Housewives of New York City, which premiered in March on Bravo. In June 2010, Frankel appeared in the Bravo reality series Bethenny Getting Married? (later retitled Bethenny Ever After), which documented her engagement and marriage to Jason Hoppy as well as the birth of their daughter. The series premiere became Bravo's highest-rated one at the time, garnering 2.1 million viewers. In September 2010, Frankel announced her exit from The Real Housewives of New York City following its third season. In November, she competed in the reality competition series Skating with the Stars and finished in second place. Frankel taped the pilot of a potential talk show in June 2011. The syndicated daytime talk show, eponymously titled Bethenny, premiered in September 2013. It was cancelled in February 2014 after one season. Frankel rejoined The Real Housewives of New York City as a cast member for its seventh season, which premiered in April 2015. In March 2019, Deadline Hollywood reported that Frankel had signed a deal with MGM Television and the company's chairman, Mark Burnett, to produce and star in future unscripted television projects. In June 2021, Frankel announced she no longer had a deal with MGM Television. In August of the same year, she announced her departure from The Real Housewives of New York City. Some of her most notable phrases on the show that the Bravo Network recognized, and ultimately capitalized on, include: "Get off my jock", "Go to sleep! GO TO SLEEP!", "Life is not a Cabaret!" and "Mention it all!" while simultaneously opening her legs during an argument with fellow castmate Ramona Singer. In 2021, Frankel starred in the HBO Max reality competition series titled The Big Shot with Bethenny, which she also produced alongside Burnett. The series features "aspiring business moguls