eventually become Selkirk Communications, became a minority partner in CFAC in 1934. The station was a private affiliate of the Canadian Radio Broadcasting Commission, which became the Canadian Broadcasting Corporation (CBC) in 1936. The station lost its CBC affiliation in 1948, when the CBC launched CBX to serve both Edmonton and Calgary from a Lacombe transmitter site. Selkirk became the station's sole owner in 1971, and was acquired by Maclean-Hunter in 1989, which in turn was bought out by Rogers Radio in 1994. Like most early radio stations, CFAC changed frequencies a number of times. Under the provisions of the North American Regional Broadcasting Agreement it moved to its current frequency assignment of 960 kHz in early 1941. In 1983, CFAC launched CFHC in Canmore to re-broadcast its programs, a practice that continued until 1992. In 2001, CFAC dropped the country music format which had been the station's staple for decades and adopted its current sports format, initially as an affiliate of CHUM Limited's The Team sports network. When the Team network was discontinued in 2002, CFAC retained sports programming but was rebranded as The Fan. Mike Richards in the Morning, running from 6am-10am local time weekdays, was one of the most popular shows on Calgary radio. It often featured fake phone calls, skits and songs (all performed by Richards) from or about local and international sports celebrities. As of 2010, according to BBM's recently introduced PPM ratings, the program became the highest rated sports morning show in the country. However, in January 2011 Richards left The Fan to pursue a job as morning host with TSN Radio 1050 back in his native Ontario. His program was replaced with a show co-hosted by ex-Calgary Flames player Rhett Warrener. As of August 2008, The Fan was ranked 15th among Calgary radio stations with only a %1.9 share of the audience, arguably due to the niche market of the all-sports AM format. As of the Fall 2011 BBM Radio PPM Data, CFAC was still ranked #15, but increased its share to 3.1. In January 2011, CFAC became known as "Sportsnet Radio Fan 960", the move came as part of a co-branding initiative with its television counterpart Rogers Sportsnet, amid indications that rival TSN was preparing to launch a competing sports radio network, which launched shortly after in Toronto. The station's on-air identity was then changed to "Sportsnet 960 The Fan" in October