Eve. The clothing of the locals include traditional men wearing dhoti and women wearing saree and salwar kameez. Western clothing is also predominant. Film industry people The town is notable for many artists like Chiranjeevi, Allu Ramalingiah, Allu Aravind, Kodi Ramakrishna, Dasari Narayana Rao, Chalam, Mandolin Srinivas, RaviRaja Pinisetty, Chintapalli Ramana, Nookala Chinna Satyanarayana, Ghazal Srinivas (recipient of Guinness World Record for most languages sung), Beri Thimappa (founder of Madras), Veera Pothana (Nandi awardee, cine and drama writer), R. NaniKrishna (film director and producer), Chanti Addala (art director and producer), Relangi Narasimha Rao (director), Bunny vasu (producer), Maruthi (director), Ananth Sriram (lyricist). Allu Rama Lingaiah, commonly known as Allu, was an Indian Telugu language comedic actor from Palakollu, who appeared in over one thousand Tollywood films. Anantha Sriram Chegondi is an Indian lyricist, mainly writing lyrics for songs in Telugu language films. He is one of the most sought after lyricists in the Telugu film Industry. Dasari Narayana Rao is an Indian film actor, director and producer in Telugu cinema. He has directed about 140 films, produced three films, and worked as a dialogue writer and as a lyricist. Actor Chiranjeevi contested the 2009 Lok sabha elections from his hometown and lost. Administration Municipality The Palakollu Municipal Council (PMC) is the municipal governing body of the town. It was constituted as a municipality on 1 April 1919. The jurisdiction of the civic body is spread over an area of and has 32 municipal wards. Each ward is represented by a councilor, elected by popular vote. The Council Members democratically elected headed by a municipal chairman, who is the titular head of PMC; executive powers rest with the municipal commissioner, appointed by the state government. The PMC carries out the town's infrastructural work such as building and maintenance of roads and drains, town planning including construction regulation, maintenance of municipal markets and parks, solid waste management, the issuing of birth and death certificates, the issuing of trade licenses, collection of property tax, and community welfare services such as mother and child healthcare, and pre-school and non-formal education. The municipality was constituted in 1919 and upgraded as a third grade municipality in 1952. The Palakollu Municipality was upgraded to first grade in August 1965. Its constituents include the municipality of Palakollu, and the outgrowths of Poolapalli, Ullamparru, and Palakollu (rural). Now Palakollu municipality 1 January 2019: Eluru Urban Development Authority (EUDA) created.