be a trademark. In 1977 Droste became a direct part of Standard Brands. Because the company was now owned by an American company, the "Royal" title could no longer be used and had to be removed. As a result, the company's name was changed to Droste Fabrieken B.V. Recent history The production of Droste was moved to Vaassen in 1986. The old factory in Haarlem continued to be used for production under the name Dutch Cocoa & Chocolate Company B.V., but in 1988 a new factory was opened in Vaassen. In 1990, Droste changed ownership again and was bought by sugar and food concern CSM. By making dynamic and progressive commercials for Droste, CSM provided a rejuvenation of Droste's image. In 1997 Droste was sold to . Under its current name Droste B.V. the company operates as an independent business unit in Vaassen, although it is owned by Hosta. Since this latest take-over, sales have gone up considerably and Droste has become one of the largest producers of cocoa in the Netherlands. Products gallery Chocolate packaging Cocoa tins References External links Dutch chocolate companies Food and drink companies established in 1863 Companies based in Gelderland Brand name chocolate