the WSWD call letters on May 25, 94.9 would adopt new WREW call letters on June 2. When WREW debuted, the station played a wide range of music from the 1970s, 1980s and 1990s, with a core focus on the 80s, as stated in their slogan, "Feel Good Favorites of the 80s and More". The station experienced huge success after its debut, as it is normally a Top 10 rated station in the Cincinnati Arbitron ratings. On January 19, 2011, Bonneville International announced the sale of WREW and several other stations in various markets to Hubbard Broadcasting for $505 million. The sale was completed on April 29, 2011. The station expanded the playlist on September 6, 2011, by re-introducing music from the 2000 until today, while still playing retro hits. That moved it into an adult contemporary format. Hot adult contemporary (2013-present) On October 1, 2013, WREW rebranded as "The New 94.9, Cincinnati's Best Mix". On July 6, 2015, WREW rebranded as "Mix 94.9." On January 18, 2018, WREW re-branded for several days as "Fiona 94.9" as a tribute to celebrate the Cincinnati Zoo and Botanical Garden's baby hippo, Fiona, on her first birthday. On January 21, 2018, the station switched back to "Mix" after the celebration wrapped up. Former Logos References External links Mix 94.9 REW Hubbard Broadcasting Radio stations established in 1962 Fairfield, Ohio