a terrible adjective. Are there Christian shoes, Christian clothes, Christian plumbers, Christian pipes? I think if you're going to, you should label it hip-hop... hip-hop is a particular poetic style. Labeling it with the faith assumes that the song is going to be some kind of sermon, but there's a lot of social and political things that I don't think make it gospel or Christian music." He also stated, "I like to wrap my mind around a total situation. I'm a social anthropologist. If I never been homeless, let me try to be homeless for a week and soak up that information. More like a method actor. So for me it's spending time with people and talking about things from their perspective." Popular culture Brooklyn Nets guard Jeremy Lin recommended Lecrae and Hillsong in an interview when asked about his pre-game music. Former NFL quarterback Tim Tebow and professional wrestler Ezekiel Jackson have also endorsed Lecrae. During March 2014, Lecrae signed a ten-day contract with the Atlanta Hawks, and on April 4, 2014, he performed live at Philips Arena after the Hawks game. "Dum Dum", a song by Tedashii featuring Lecrae, was used on an episode of So You Think You Can Dance. Lecrae also created the theme song for a new ESPN SportsCenter block called "Coast to Coast". Social activism In 2011, 116 Clique and ReachLife Ministries, both headed by Lecrae, launched a media campaign titled Man Up, intended to mentor male urban youths on fatherhood and biblical manhood. It features concert tours and a curriculum centered on a short film and a studio album, both titled Man Up, and since 2012 has also featured a string of conference events. In May 2013, Lecrae partnered with NBA player Dwyane Wade, filmmaker Art Hooker, and Joshua DuBois, the former head of the Office of Faith Based and Neighborhood Partnerships under the Obama administration, to create the national media campaign This Is Fatherhood, an initiative "devoted to restoring America's commitment to healthy fatherhood." The campaign began on May 1 with a "This is Fatherhood Challenge", in which contestants could submit videos, songs, and essays about fatherhood through June 10. The winners received cash prizes and a trip to Washington, D.C., for a ceremony on Father's Day. In addition, Lecrae offered studio time and mentoring to the grand prize winner. Lecrae, Wade, DuBois, Jay Z, and U.S. President Barack Obama all made