station became an affiliate of the new United Paramount Network (UPN), and changed its call letters to KUPN to reflect the new affiliation. One of the most successful turnaround stories in broadcasting, Lambert sold the station just two years later to the Sinclair Broadcast Group in April 1997 for $87 million. On March 1, 1998, Sinclair changed the station's affiliation to The WB and on May 27, 1998, changed the station's call letters to KVWB, again in honor of its new affiliation. The station moved to channel 12 on the local cable provider in 1999, when Cox Communications acquired Prime Cable. On January 24, 2006, CBS Corporation (the parent company of UPN) and the Warner Bros. unit of Time Warner announced that The WB and UPN would be shut down that September and have their higher-rated programs merged onto a new jointly owned network called The CW. On February 22, News Corporation announced that it would start up another new network called MyNetworkTV. This new service, which would be a sister network to Fox, would be operated by Fox Television Stations and its syndication division, Twentieth Television. MyNetworkTV was created in order to give stations affiliated with UPN and The WB that were not mentioned as becoming CW affiliates another option besides becoming independent stations, as well as to compete against The CW. Sinclair chose to put The CW on the company's other Las Vegas area station, the then-independent KFBT, and chose to acquire the MyNetworkTV affiliation for KVWB. In June 2006, anticipating the start of MyNetworkTV, Sinclair changed the station's call letters yet again to KVMY. On May 15, 2012, Sinclair and Fox agreed to a five-year affiliation agreement extension for the station group's 19 Fox-affiliated stations until 2017. This included an option, that was exercisable between July 1, 2012 and March 31, 2013, for Fox parent News Corporation to buy a combination of six Sinclair-owned stations (two CW/MyNetworkTV duopolies and two standalone MyNetworkTV affiliates) in three out of four markets; KVMY and KVCW were included in the Fox purchase option, along with stations in Cincinnati (WSTR-TV), Raleigh (WLFL/WRDC) and Norfolk (WTVZ). In January 2013, Fox announced that it will not exercise its option to buy any of the Sinclair stations in the four markets included in the option. 2014 license swap On September 3, 2014, Sinclair announced the purchase of NBC affiliate KSNV-DT (channel 3) from Intermountain West