Georgi Alexandrov Ivanov, nicknamed Gonzo (), born 2 July 1976 in Plovdiv), is a former Bulgarian football striker and currently manager. Ivanov is a former Bulgarian international and is perhaps best known for his goal-scoring prowess in The Eternal Derby of Bulgaria, netting 15 goals, having bettered Nasko Sirakov's record in 2008. Career Lokomotiv Plovdiv Georgi Ivanov started his career in his home town Plovdiv playing for local club Lokomotiv Plovdiv. His talent soon became apparent, and he received several call ups for the Bulgarian national football team. For four seasons in Lokomotiv Plovdiv, Georgi earned 60 appearances playing in the Bulgarian top division, scoring 15 goals. PFC Levski Sofia first period "Gonzo", as he was known among the fans, signed for Levski Sofia in the summer of 1997. He is believed to have previously been twice on the radar of archrival CSKA Sofia, but then manager Georgi Vasilev deciding on both occasions against securing his services. On 24 October 1997, Gonzo played in his first Eternal Derby and scored the winning goal in the 84th minute after a Vladimir Ivanov assist to help the "bluemen" to a 1:0 victory. In total, Georgi Ivanov has participated in 22 editions of the rivalry, scoring a record-breaking 15 goals (the last time he found the net against the "redmen" was in an A PFG match held in November 2008 that finished 1:1). Levski Sofia have only lost two derby matches against the "reds" with Gonzo on the pitch. Stade Rennais Ivanov joined French Ligue 1 side Stade Rennais FC for a club record transfer fee of €4,100,000 in the summer of 2002. After featuring regularly under the management of Philippe Bergeroo, he saw his opportunities reduced following the former's sacking in October 2002 and the appointment of Vahid Halilhodžić. After less than a full year abroad Ivanov rejoined Levski on loan. PFC Levski Sofia second period During 2003–04 season, Gonzo played for Levski Sofia again out on loan. He made 21 league appearances and scored nine goals. Turkish period Between 2004 and 2006, Georgi Ivanov played in Turkey for Samsunspor and Gaziantepspor. PFC Levski Sofia third period Ivanov once again rejoined Levski Sofia on a free transfer from Gaziantepspor in 2006 and won the Bulgarian title for the fourth time in his career. NK Rijeka In January 2007, Georgi Ivanov was transferred to Croatian club NK Rijeka. In Croatia, Gonzo was used