more sustainable lifestyles. Nat Young has continued to fund the development and erection of Surfers Code signage at a range of locations in Australia, Europe, and the USA (e.g. Rincon). This includes Byron Bay, where Cuming introduced the concept and a representative of the Bells Beach SoS working group to Ben King, president of the Byron Bay Boardriders Club, around 2005. Ben then worked with Nat Young, Byron Shire Council and Cape Byron Trust, to help establish Surfers Code signage at Clark's Beach near well known break The Pass, and at Broken Head. The Surfers Code, and articles on its development and importance given increasing numbers of surfers in the water and ongoing commercialisation, have been printed to promote awareness in a wide range of surfing magazines, in Australia and internationally. This includes Tracks, Surfing World, Surfers Path, Surf Session (France), and Wave Surfgirl. A range of books and other publications such as Nat Young's 'Surf Rage' Nat Young, and 'Surf's Up - The Girl's Guide to Surfing' by Louise Southerden include the Spirit of Surfing and Surfer's Code principles. The SoS has not accepted sponsorship at this stage on the basis that it may dilute or affect the capacity to promote the messages, however encourages industry and business participation in applying the principles. SoS has supported action by and participated in organisations such as the National Surfing Reserves Committee, which has established surfing reserves in key and iconic surfing locations, such as Angourie and Lennox Head, New South Wales. Cuming was a forum panel speaker at the Byron Bay Surf Festival in 2014, on the impact of surfing culture in the developing world including indigenous communities. The forum was facilitated by surfer Lauren Hill, representing the SoS principles related to the influences surfing has, both positive and negative, on existing cultures, and the potential for surfing to support and strengthen the connection people have to their land, local communities, and cultures. SoS is in the process of developing a website which provides information on the range of SoS and Surfers Code projects, as well as surf elders, well-known surfboard designers, shapers, professional, recreational and free surfers, artists, musicians and activists expressing what the 'spirit of surfing' means to them. References Spirit of Surfing information guide at Surf Coast Shire Council . Surf Rage, edited by Nat Young, Nymboida Press, 2000, Surf's Up - The Girl's Guide to Surfing' by