Blues. He described the organization as "a psychic sweatshop", and revealed how he gained the confidence of clients while working as a telephone psychic, and rose to prominence in the company without possessing any paranormal powers at all. When asked by ABC News if psychics are real, Edward said "No, they're not real. It's just a matter of intuition. If you're good with people, you learn how to read people. Do you want to be a real estate agent ... or clairvoyant? ... They're all a similar skill set. It's a skill you can learn. It's real, but it's nothing supernatural." Edward told ABC that "he was taught techniques to keep his conversations vague, flattering and drawn out. The goal was to make the callers feel good about themselves, and keep them talking." He said that he once "gave a two-and-a-half-hour reading. At $3.99 a minute, the caller paid more than $600." Edward also revealed that: See also References Internet properties established in 2012 Defunct online companies of the United States Psychics Mass media companies established in 1991 Companies that filed for Chapter 11 bankruptcy in 1998