is the first Korean beer to have a transparent bottle and a twist-off cap. Cafri is 4.2% abv. Aleston: A British style ale sold in a black and brown variety. Aleston Black is 5% abv with Aleston Brown being 5.2% abv. Lotte Liquor Kloud: An all malt beer launched by Lotte Chilsung in 2014. It is made with German hops and brewed using original gravity. The proportion of hops produced in Germany is over 50% Kloud is 5% abv. Korea Craft Brewery ARK: Available in Brown, Cony, and Classic. Brown and Classic are 4.3% abv with Cony being 4.5% abv. 7Bräu The Emperor's beer: A top fermented IPA. Its name is a reference to 19th-century British imperialism. The Emperor's beer is 5.5% abv. Original golden lager: A bottom fermented pilsner. Original golden lager is 5% abv. Black Charisma: A top fermented stout. Black Charisma is 5% abv. Glittering tenderness: A top fermented beer made from barley and wheat malt. Glittering tenderness is 4.2% abv. Korean Pale Ale: A top fermented IPA with reduced bitterness (IBU). Korean Pale Ale is 4.6% abv. Imperial I.P.A.: A high alcohol, top fermented mild-ale. It is produced with a large amount of hops and malt. Imperial I.P.A. is 7% abv. Gompyo Wheat Beer: "Gompyo," famous for its flour in South Korea, has launched wheat beer with handmade beer maker 7Bräu, and Gompyo Wheat Beer is 4.5% abv. History of beer and beer market Beer was first introduced to Korea in the early 20th century. Seoul's first beer brewery opened in 1908. The two current major breweries date back to the 1920s. The third brewery established in Korea, Jinro Coors Brewery, was founded in the 1990s but was later acquired by Oriental Breweries (OB). In the past, Korean consumers had a preference for lagers versus ales or wheat beer; with the aforementioned flavors being rather unfamiliar. Recently, beer consumption has become more widespread. With the Free Trade Agreement (FTA) enacted, the importation of foreign beers tripled in 2015 compared with the previous year. The beer brand Paulaner topped sales in the first half of 2015, followed by Hoegaarden and Guinness. Recently, Korean society has shown an interest in drinking alcohol alone at home, with single-person households being the most common. This trend is depicted in the Korean TV drama Drinking Solo (Honsul). Since 2014, the South Korean beer market has largely been dominated by OB and