stated that the ticket service Fandango reported that the film was leading in ticket sales. The Smurfs came in number one on Friday making an $13.2 million, ahead of Cowboys & Aliens $13 million. According to Sony's research, 65% of The Smurfs audience was parents (40%) and their children under 12 years old (25%). Overall the audience breakdown was reported as 64% female and 55% age 25 years and older. Estimates later showed that Cowboys & Aliens and The Smurfs were tied at the number one spot for the weekend with $36.2 million each. However, actual figures showed Cowboys & Aliens won the weekend with $36.4 million just beating The Smurfs $35.6 million. The Smurfs opening was still stronger than anticipated since some box office analysts predicted that it would open below $30 million. For its second weekend the film remained at number two with Rise of the Planet of the Apes taking Cowboys & Aliens spot. It made $20.7 million (41% being from 3D showings), a 42% decrease from its opening weekend. The Smurfs opened to $4.4 million from seven territories with Spain taking in $4 million of that total. On its second weekend it expanded to 42 territories, taking first place in most of its markets and grossing $45.2 million. Among the markets the film opened in first place were Brazil ($6.65 million), France ($5.93 million), Mexico ($5.53 million) Germany ($5.43 million). The film stayed number one at the international box office for the next seven weeks. Critical reception Review aggregator Rotten Tomatoes reports that 21% of 117 critics have given the film a positive review, with a rating average of 4.01/10. The site's critical consensus states, "The Smurfs assembles an undeniably talented cast of voice actors and live-action stars—then crushes them beneath a blue mound of lowest-common-denominator kiddie fare." Metacritic, which assigns a weighted average score out of 100 to reviews from mainstream critics, gave the film an average score of 30 based on 22 reviews, which indicates "generally unfavorable reviews". Audiences polled by CinemaScore gave the film an average grade of "A−" on an A+ to F scale. Keith Staskiewicz of Entertainment Weekly gave the film a D+ saying, "The Smurfs may be blue, but their movie is decidedly green, recycling discarded bits from other celluloid Happy Meals like Alvin and the Chipmunks, Garfield, and Hop into something half animated, half live action, and all careful