the company's existing Shields Boulevard facility, constructing two production studios for use for KTUZ's news and public affairs programming, and a third, larger studio for varied usage, including possible use for town hall events. The company also hired around ten employees to help manage KTUZ-TV's operations. Prior to the analog television shutdown, KTUZ-TV's analog and digital signal patterns offered different coverage across Central Oklahoma; the station's analog transmitter was located near SE 179th and East Westminster Drive in northeastern Cleveland County, near Moore. It provided city-grade coverage to Norman and Moore, but only provided "rimshot" coverage to Oklahoma City proper. Its analog signal was marginal at best in central portions of the city (especially in suburbs such as Forest Park, Nichols Hills and Spencer), and could not be seen at all in many of the northern suburbs (such as Edmond). Despite this, the station did not offer a low-power repeater to give it a city-grade signal throughout the immediate Oklahoma City area. The digital signal, however provides city-grade coverage to the entire Oklahoma City metropolitan area as that transmitter is located in the northeast side of the city, where most of the market's television stations maintain their transmitters. On April 16, 2009, in a bankruptcy auction held by Equity Media Holdings following the withdrawal of an offer to sell the stations and Equity-owned stations in five other markets to Luken Communications, Tyler acquired KUOK and its translator stations for $800,000, which created a duopoly with KTUZ-TV and the third television duopoly in the Oklahoma City market (after the combinations of NBC affiliate KFOR-TV [channel 4] and then-MyNetworkTV affiliate KAUT-TV [channel 43, now an independent station] and Fox affiliate KOKH-TV [channel 25] and CW affiliate KOCB [channel 34]). The deal, which was approved by the FCC on July 1, placed KUOK in the unique position of being the junior partner in a duopoly with a Telemundo-affiliated station, a rarity given that Univision is the longer established and, on a national level, higher rated of the two networks. Digital television Digital channels The station's digital signal is multiplexed: Subchannels On August 9, 2021, KTUZ-TV launched three digital subchannels—the first programmed by Channel 30 outside of simulcasts of its sister stations—affiliated with home shopping networks: QVC on virtual channel 30.2, HSN on virtual channel 30.3 and QVC2 on virtual channel 30.4, with the latter inadvertently running the same programming as KTUZ-DT2 until QVC2