WoodmenLife (officially Woodmen of the World Life Insurance Society) is a not-for-profit fraternal benefit society founded in 1890, based in Omaha, Nebraska, United States, that operates a large privately held insurance company for its members. The history of this organization includes numerous philanthropic efforts and community outreach projects; distinctive headstones depicting tree stumps across the United States and Canada before 1930, a program to present American flags, and broadcast interests that were to own the first television station where Johnny Carson worked. History The organization was founded in 1890 in Omaha, Nebraska, by Joseph Cullen Root. Root founded Modern Woodmen of America (MWA) in Lyons, Iowa, in 1883, after hearing a sermon about "pioneer woodsmen clearing away the forest to provide for their families". Taking his own surname to heart, he wanted to start a society that "would clear away problems of financial security for its members". After internal dissension within the MWA, Root was ejected from the organization that he had founded. When moving to Omaha, Root decided to start again with a new group he called the Modern Woodmen of the World. He soon dropped the "Modern", and the organization became "Woodmen of the World". Woodmen of the World began marketing itself as WoodmenLife on June 1, 2015. Mergers Over the years a number of smaller fraternal organizations have been absorbed into WoodmenLife, including the United Order of the Golden Cross (a temperance movement association founded by J.H. Morgan) in 1962, the benefits operation of the Order of Railroad Telegraphers in 1962, and the New England Order of Protection in 1969. The Woodmen of the World had a female auxiliary called the Woodmen Circles from the early 1890s. Its local units were called local "Groves" and they were governed by a "Supreme Forest", subject to the Sovereign Camp of the Woodmen of the World. The Circle eventually reached 130,000 members, but it was absorbed by the Woodmen in 1965. During the Woodmen Circle convention of 1897, delegates from nine western states declared their intention to leave the national organization. They formed a new organization called the "Pacific Circle, Women of Woodcraft". It changed its name to the Neighbors of Woodcraft in 1917, but it merged with the Woodmen of the World in July 2001. The first Boys of Woodcraft unit was founded in Jacksonville, Florida in 1903, by J.M. Taylor. In 1979, the Boys of Woodcraft Sportsmen's Clubs