Co-operative Society holding 60% ownership and Glanbia 40%. Israel Yoplait in Israel is managed by Tnuva, Israel's largest dairy, and products are kosher. The company's drinkable yogurt comes in a 100-gram shot-style bottle with a center opening for easy gripping. Yoplait-brand flavored yogurts account for 42–52% of the Israeli market. Tnuva and Yoplait entered into a partnership to set up production facilities in Romania in 2007. In 2009, Tnuva introduced a family-size yogurt called Yoplait YYY that comes in resealable containers. Italy Yoplait entered the Italian market in 1992 through a joint-venture between Sodiaal and Kraft Foods. At the end of the following year Yoplait achieved a market share of 2.5%. Yoplait withdrew from the Italian market in 1999. Mexico In Mexico, the Yoplait brand is managed by Sigma Alimentos. Norway The franchise in Norway is held by Fjordland, a brand of Tine, and has been since 1998. In 2014, Q-Meieriene filed suit against Fjordland for "allegedly copying a unique container for the Icelandic cultured milk product Skyr", as the latter uses a similar shape for one of its products. Portugal In Portugal, Yoplait was franchised to Gelgurte until 2010, when the franchising was not renewed with headquarters. It has not been made or sold in the country ever since. Spain In 2001, the Soldier Spanish brand from Social stopped its production and commercialization in Spain closing its Alcobendas production plant. South Korea In South Korea, the Yoplait brand is managed and manufactured by Binggrae. United Kingdom In the United Kingdom, Yoplait UK Ltd is now 100% owned by Yoplait France. In April 2009, the joint venture between Yoplait and Dairy Crest ended. Yoplait UK Ltd is based in General Mills' European head office; Harman House in Uxbridge, London, United Kingdom. Tubed yogurts are called Frubes (portmanteau of fruit and tube) in the UK, half under the Petits Filous branding and half under the Wildlife Choobs branding. Petits Filous pots, Wildlife yogurt pots, Cal-in+ pot yogurts and yogurt drinks and Yop drinking yogurt are also sold in the UK and Ireland. United States The Yoplait brand first entered the United States in 1974 when it was licensed by the Michigan Cottage Cheese Company. In 1977, General Mills acquired the U.S. marketing rights to Yoplait from that company, along with a yogurt plant in Reed City, Michigan. General Mills has been the exclusive franchisee of the Yoplait brand in the United