chart shows and other similar programs which were mostly directed at a mainstream audience. Viacom introduced a programming scheme that allowed the station to be run by just 40 people, making many previous employees redundant. The studios and headquarters in Cologne were closed in March 2005, from then on VIVA broadcast from the same studios as MTV Germany in Berlin. From January 2011, under a major shakeup at MTV Networks Germany, VIVA continued to be part of MTV Networks Germany's free-to-air package and the channel became the main music and entertainment brand within Germany while complemented by its sister channels MTV Germany and MTV Brand New, which then became pay TV, although in late 2017 MTV Germany was put back into free TV. VIVA Germany received a new look and on-air branding on 1 January 2011. The new look of VIVA joined the four triangles of the new logo into one triangle, putting the angle of VIVA into one heart. Starting 22 March 2011, VIVA broadcast only in 16:9. Programs produced in 4:3 were cropped to 14:9 and black bars were added left and right. VIVA HD Germany, a simulcast in 1080i high-definition, launched on 16 May 2011. It was available via IPTV from Deutsche Telekom. Discontinuation In June 2018, Viacom announced its decision to discontinue VIVA at the end of 2018. Viacom general manager Mark Specht said in an interview that the channel is profitable, but that Viacom wants to focus on its three core brands MTV, Comedy Central and Nickelodeon as it sees bigger growth opportunities there. The slot will be filled by Comedy Central, which had already shared its slot with VIVA since 2014 and after the end of VIVA will become a 24-hour channel after so far has been only broadcast in the evening and night hours while VIVA was broadcast at daytime. On 31 December 2018 at 14:00 CET, the channel aired its final music video, "Viva Forever", by the Spice Girls, which had also been aired when sister channel in the UK and Ireland ceased broadcast earlier in the year. Shortly after, the channel aired a farewell bumper, featuring several music artists, former hosts and other celebrities (including DJ BoBo, Loona, Alex Christensen, Udo Lindenberg and Oliver Pocher) saying their goodbyes. After the bumper ended, the channel aired the music video of "Zu geil für diese Welt" by Die Fantastischen Vier (which was also