a CBS affiliate). The 5:00 p.m. newscast was rebranded as Primetime at 5 that year, while the 10:00 p.m. newscast adopted the Ten @ 10 format in January 2008, focusing on faster delivery of news and weather in the first ten minutes of the newscast. Later in 2008, the station launched a half-hour newscast on Sunday mornings. In 2009, KYTX dropped the Eyewitness News title for its newscasts in favor of KYTX CBS 19 News. On April 23, 2009, beginning with its weekday morning newscast, KYTX became the first television station in the Tyler–Longview market to begin broadcasting its local newscasts in high definition. Later that year, the station entered into a content partnership with the Tyler Morning Telegraph to collaborate on news stories as well as to provide weather forecasts for the newspaper. On March 16, 2015, KYTX debuted the Gannett graphics with an updated on-air branding as simply CBS 19 News (dropping the KYTX portion of the branding). CBS 19 currently produces a 2-hour weekday morning show called The Morning Loop, a 30-minute newscast at noon called The Noon Show, a 30-minute newscast at 5 p.m., an hour-long newscast at 6 p.m., and a 35-minute newscast at 10 p.m. These all air during the week. On weekends, CBS 19 produces an hour-long 10 p.m. newscast Saturday and Sunday, an hour-long morning news program (not branded as The Morning Loop) at 7 a.m. on Sundays, and a half-hour pre-recorded weekend newscast at 6 p.m. on Saturdays. Stormy, the Weather Dog Stormy, a dog adopted from the Humane Society of Smith County in 2005, served as the station's de facto mascot, "assisting" former chief meteorologist Doc Deason (who later was its weeknight 5:00 p.m. meteorologist) with his weather forecasts during the weeknight newscasts. The idea was inspired by a similar mascot used by Houston NBC affiliate KPRC-TV. Viewers named the dog in a poll; Stormy made his first on-air appearance on November 3, 2005. Sales of "Stormy's Dog-gone Goodwill Dog Cookies" featuring the dog benefitted area humane societies and Goodwill Industries chapters. Stormy no longer appears on KYTX's newscasts. Technical information Subchannels The station's digital signal is multiplexed: On January 1, 2006, the station launched digital subchannel 19.2 as a UPN affiliate (assuming the network's affiliation in the market from KCEB). Shortly after receiving the affiliation, on January 24, the Warner Bros. unit of Time Warner and CBS Corporation announced