Razorfish, a part of Publicis Groupe, is an interactive agency. Razorfish provides services including web development, media planning and buying, technology and innovation, emerging media, analytics, mobile, advertising, creative, social influence marketing and search. Razorfish had more than 2,000 employees worldwide, with U.S. offices in New York, Chicago, Boston, Seattle, San Francisco, Philadelphia, Portland, Los Angeles, Atlanta, and Austin. In 2005–2007, it expanded overseas through acquisitions in London, Paris, Sydney, Hong Kong, Shanghai, Beijing, Berlin, Frankfurt, Singapore and a joint venture in Tokyo. In 2013, Razorfish launched its operations in India through the acquisition of Neev Technologies. Razorfish Neev was based in Bangalore and provides outsourced product and application development solutions. In October 2016, Razorfish merged with Sapient Corporation's division SapientNitro (a Publicis Groupe sister company) to form SapientRazorfish. In July 2018, Publicis announced plans to sunset the SapientRazorfish brand and roll the remaining employees under the Publicis.Sapient organization. On February 13, 2019, Publicis announced that Publicis.Sapient, SapientRazorfish, and Sapient Consulting had become one brand, Publicis Sapient, led by CEO Nigel Vaz. On January 14, 2020, Jem Ripley, Publicis Communications East CEO, confirmed that Publicis is bringing back the Razorfish name for its digital marketing agency, consisting of clients that didn't fit into Publicis Sapient's digital transformation strategy. History Beginnings Razorfish was founded in New York in 1994 by Craig Kanarick and Jeff Dachis and was originally headquartered at Dachis's apartment in Manhattan's Alphabet City. Their first major project was a $20,000 assignment to create a small website for the New York Botanical Society, commissioned by Time Warner's Pathfinder business unit. A few months later, they moved into an office at 580 Broadway and hired three new employees. Early success The company generated over $300,000 in revenue in 1995 and over $1.2m in 1996, with a $300k EBITDA profit. They were one of the first companies to have an animated homepage, utilizing the "server-push" capabilities of the latest version of the Netscape browser. Because of this and aggressive marketing tactics the firm grew quickly over the next few years. Soon thereafter, they received a strategic investment from Omnicom (along with other New Media pioneers, Agency.com, Red Sky Interactive, Think New Ideas and Organic), making them one of the first firms to be financed by a traditional media holding company. Razorfish used this money to move to new offices, redesign their branding (to include the slogan "Everything that can be digital