The Aldrich Family, a popular radio teenage situation comedy (July 2, 1939 – April 19, 1953), was also presented in films, television and comic books. In the radio series' opening exchange, awkward teen Henry's mother called, "Hen-reeeeeeeeeeeee! Hen-ree Al-drich!", and he responded with a breaking adolescent voice, "Com-ing, Mother!" The creation of playwright Clifford Goldsmith, Henry Aldrich began on Broadway as a minor character in Goldsmith's play What a Life. Produced and directed by George Abbott, What a Life ran for 538 performances (April 13, 1938 to July 8, 1939). The Broadway cast included Eddie Bracken, Betty Field and Butterfly McQueen. The actor who brought Henry to life on stage was 20-year-old Ezra Stone, who was billed near the bottom as the 20th actor in the cast. Stone was also employed as the play's production assistant. Time magazine found the play "short on plot" but noted: Radio When Rudy Vallee saw the play, he asked Goldsmith to adapt it into some sketches for his radio program, and this was followed in 1938 by a 39-week run of a sketch comedy series on The Kate Smith Hour with Stone continuing in the role of Henry. Smith's director, Bob Welsh, is credited with the creation of the "Hen-reeeeeeeeeeeee! Hen-ree Al-drich!" opening, which eventually became one of the most famous signature sounds in radio. After finding an audience with Smith's listeners, The Aldrich Family was launched in its own series as a summer replacement program for Jack Benny in NBC's Sunday night lineup, July 2, 1939, and it stayed there until October 1, 1939, when it moved to Tuesday nights at 8 p.m., sponsored by General Foods's popular gelatin dessert Jell-O, which also sponsored Jack Benny at the time. The Aldriches ran in that slot from October 10, 1939 until May 28, 1940, moving to Thursdays, from July 4, 1940 until July 20, 1944. After a brief hiatus, the show moved to CBS, running on Fridays from September 1, 1944 until August 30, 1946 with sponsors Grape Nuts and Jell-O before moving back to NBC from September 5, 1946 to June 28, 1951 on Thursdays and, then, as a Sustaining program in its final run of September 21, 1952 to April 19, 1953 on Sundays. Beginning on July 5, 1946, the program ran for 10 weeks on Friday nights as a summer replacement for Kate Smith Sings. The sponsor, General Foods, used the