colors". These color simulation methods are noticeable to many people and highly bothersome to some. FRC tends to be most noticeable in darker tones, while dithering appears to make the individual pixels of the LCD visible. Overall, color reproduction and linearity on TN panels is poor. Shortcomings in display color gamut (often referred to as a percentage of the NTSC 1953 color gamut) are also due to backlighting technology. It is not uncommon for older displays to range from 10% to 26% of the NTSC color gamut, whereas other kind of displays, utilizing more complicated CCFL or LED phosphor formulations or RGB LED backlights, may extend past 100% of the NTSC color gamut, a difference quite perceivable by the human eye. The transmittance of a pixel of an LCD panel typically does not change linearly with the applied voltage, and the sRGB standard for computer monitors requires a specific nonlinear dependence of the amount of emitted light as a function of the RGB value. In-plane switching (IPS) In-plane switching was developed by Hitachi Ltd. in 1996 to improve on the poor viewing angle and the poor color reproduction of TN panels at that time. Its name comes from the main difference from TN panels, that the crystal molecules move parallel to the panel plane instead of perpendicular to it. This change reduces the amount of light scattering in the matrix, which gives IPS its characteristic wide viewing angles and good color reproduction. Initial iterations of IPS technology were characterised by slow response time and a low contrast ratio but later revisions have made marked improvements to these shortcomings. Because of its wide viewing angle and accurate color reproduction (with almost no off-angle color shift), IPS is widely employed in high-end monitors aimed at professional graphic artists, although with the recent fall in price it has been seen in the mainstream market as well. IPS technology was sold to Panasonic by Hitachi. <div style="float:left;"> <div style="float:left;"> Advanced fringe field switching (AFFS) This is an LCD technology derived from the IPS by Boe-Hydis of Korea. Known as fringe field switching (FFS) until 2003, advanced fringe field switching is a technology similar to IPS or S-IPS offering superior performance and color gamut with high luminosity. Color shift and deviation caused by light leakage is corrected by optimizing the white gamut, which also enhances white/grey reproduction. AFFS is developed by Hydis Technologies Co., Ltd,