the DVS Shoes (formerly DVS Shoe Co.) video, Skate More, a production that he managed to film a full part for. Berra has been featured in MTV shows Rob & Big and Rob Dyrdek's Fantasy Factory. Season 2, Episode 6 of Rob & Big revolves around the Tampa Pro professional skateboarding contest, whereby Berra and Dyrdek engage in a US$5,000 bet to "up the ante" of the competition. In Season 2, Episode 8 of Rob Dyrdek's Fantasy Factory, entitled "The Berrics vs. Fantasy Factory", Dyrdek's Fantasy Factory skate park crew competes against The Berrics crew. As of 2013, Berra regularly appears on the website venture The Berrics that is co-owned with professional skateboarder Eric Koston. As of March 2013, Berra is no longer a member of the Alien Workshop team and his sponsors are DC Shoes, Grizzly Griptape, Skullcandy, and The Berrics. The Berrics The Berrics concept was primarily conceived by Berra, who enlisted close friend, Koston, to invest in the premises that contains the training facility. Located in Los Angeles, U.S., the facility's name is an amalgamation of the pair's individual names: Berra + Eric = Berrics. In 2009, skateboarding journalist, Chris Nieratko, gained entrance to the skate park and its cardinal rule: "You have to film while you're skating The Berrics." The footage is later posted on The Berrics website, TheBerrics.com. TheBerrics.com grew to become one of skateboarding's most popular websites in only several months: "In January, the site had more unique visitors than sites for all of the major skateboarding magazines, and ESPN.com's action sports page, according to comScore, a market research firm." The website features a range of weekly, regular, and special features, including "Weekendtage", "Bangin'", "Battle at the Berrics", "Field Ops", and "Off the Grid". Berra has also used the website to feature colleagues and friends from the fields of film, advertising, and music. Perspectives on skateboarding Berra is well known for his public opinions on skateboarding, and in a February 2013 interview with Jenkem magazine he explained his view on the status of the skateboarding industry at the commencement of the second decade of the 21st century: The economy is a huge challenge. There is only so much money in our industry and it is a very, very, very small industry. Skateboarding may mean everything to you and I and whoever is reading this but we are a small industry with a few examples