show to extend time with this retake. 2004: The show was held at Tor di Valle Racecourse in Rome. The outdoor stage was situated in front of the Colosseum, where artists such as Eminem, Franz Ferdinand, Beastie Boys, and Anastacia performed to an attendance of over 400,000 people. Outkast received both Best Song and Best Video for their track "Hey Ya!". Other multiple winners include Usher and Muse with two awards each. Presenters on the night included Jamelia, Alicia Keys, N.E.R.D, Naomi Campbell, Andre 3000, Kid Rock and Kanye West. 2005–2009 2005 : Madonna opened the show in a giant disco ball performing "Hung Up". Sacha Baron Cohen hosted the ceremony as Borat Sagdiyev, who greeted the audience by saying "Welcome to the 2005 Eurovision Song Contest" and referring to Madonna, he stated, "It was very courageous of MTV to start the show with a genuine transvestite". Gorillaz used hologram-style technology to beam three-dimensional performing cartoon characters on stage. Madonna returned to the stage to present the Free Your Mind Award to Bob Geldof. "You drive me crazy, but tonight you are everyone's hero," she said. He replied: "This means much more to me than many of the other things that are given to me". 2006: The 13th Europe Music Awards was hosted by Justin Timberlake, who received Best Male and Best Pop. Timberlake joked that he only won because he agreed to present the event in Copenhagen. Depeche Mode said, "A big thank you to the fans and a big thank you to MTV for playing our videos for twenty-five years", after winning the award for Best Group. British comedian Sacha Baron Cohen entertained the audience with his English-mangling character Borat and poked fun at Madonna who was at the time trying to adopt an African child adding: "My only concern is that this singing transvestite will not be such a good father." Despite winning the award for Best Hip-Hop, Kanye West apparently was so disappointed at not winning for Best Video that he crashed the stage when the award was being presented to Justice and Simian for "We Are Your Friends". In a tirade riddled with expletives, Kanye West said he should have won the prize for his video "Touch the Sky", because it "cost a million dollars, Pamela Anderson was in it. I was jumping across canyons." He further said, "If I don't win, the awards show