Negro (black diamond). In the next year, Brazilian chocolate manufacturer Lacta purchased from him the right to name a chocolate bar as Diamante Negro. This chocolate brand became a commercial success in Brazil. Leônidas joined São Paulo as manager the 1950s before leaving football to become a radio reporter and then the owner of a furniture store in São Paulo. He died in 2004 in Cotia, São Paulo, because of complications due to Alzheimer's disease, from which he had been suffering since 1974. He is buried in the Cemitério da Paz of São Paulo. Honours Vasco da Gama Campeonato Carioca: 1934 Botafogo Campeonato Carioca, 1935 Flamengo Campeonato Carioca: 1939 São Paulo Campeonato Paulista: 1943, 1945, 1946, 1948, 1949 Brazil FIFA World Cup: third-place 1938 Individual FIFA World Cup Golden Boot: 1938 FIFA World Cup Golden Ball: 1938 FIFA World Cup All-Star Team: 1938 IFFHS Brazilian Player of the 20th Century (8th place) Notes References External links Bonsucesso Futebol Clube players Botafogo de Futebol e Regatas players Brazil international footballers Brazilian expatriate footballers Brazilian footballers Brazilian football managers CR Flamengo footballers CR Vasco da Gama players Deaths from dementia in Brazil Deaths from Alzheimer's disease Expatriate footballers in Uruguay Brazilian expatriate sportspeople in Uruguay São Paulo FC managers São Paulo FC players 1934 FIFA World Cup players 1938 FIFA World Cup players 1913 births 2004 deaths São Cristóvão de Futebol e Regatas players Association football forwards Footballers from Rio de Janeiro (city)