the popular Vanity Fair. The magazine appeared to be on a winning streak; however, the young target audience had moved on to digital and left print behind. Jane had the youngest average reader age of the women's magazines, and the demise of Jane was seen by some as a sign of what was to come to the other women's magazines. The millennial woman had moved to digital and were not going to "age up" to their magazine. This has proven to be true, as magazine circulation continues to erode in the double digits every year. An episode of the MTV animated show Daria titled "The Lost Girls", from Season 3, would poke fun at Pratt's image and magazine. In the episode, an over-the-top name-dropping fashionista named Val, editor of Val magazine, visits Lawndale High after Daria wins an essay contest. Ultimately, Daria confronts Val about the unrealistic expectations that these fashion magazines force on young girls and about the mass-marketing of popular culture. See also List of Jane magazine cover models References External links (archived version) Why Jane Pratt's Jane never quite lived up to Jane Pratt's Sassy Jane Magazine news at gawker.com Recent articles by Jane writer/editor Katy McColl Press Release Announcing End of Publication Defunct Condé Nast magazines Defunct women's magazines published in the United States Magazines established in 1997 Magazines disestablished in 2007 Monthly magazines published in the United States Women's fashion magazines