is not clear if this policy was the result or cause of the traditional American fashion rule that black suits in daytime for men are proper only for servants and when honoring the deceased. Notable customers Sports Brooks Brothers is a sponsor and the official suit designers and distributors of Italian football club Inter Milan. From 2010 to 2019, the company was a sponsor and official apparel supplier of the Head of the Charles Regatta. Statesmen United States Brooks Brothers has outfitted every American president since James Madison, with the exceptions of Jimmy Carter and Ronald Reagan. In 1865, President Abraham Lincoln wore a custom-made Brooks Brothers frock coat to his Second inauguration. Lincoln later wore the same frock coat on the evening of his assassination. In the late nineteenth century, Brooks Brothers tailored uniforms for elite regiments of the New York National Guard, as well as uniforms for New York state troops and Union officers during the Civil War. Several Generals including Ulysses S. Grant, William Sherman, Joseph Hooker and Philip Sheridan purchased uniforms from Brooks Brothers. In 1881, after becoming vice-president of the United States, Chester A. Arthur went on a Brooks Brothers shopping spree. Presidents Ulysses S. Grant, Woodrow Wilson, and Theodore Roosevelt all wore Brooks Brothers to their respective inaugurations as well. In 1945, President Franklin D. Roosevelt wore Brooks Brothers while on his way to meet Joseph Stalin and Winston Churchill at the Yalta Conference. In 1963, President John F. Kennedy was wearing a Brooks Brothers’ grey suit when he was assassinated. In 2009, President Barack Obama wore a Brooks Brothers coat, scarf, and gloves during his inauguration in 2009 (this coat was later re-worn by Obama to Trump's inauguration in 2017). In 2013, during his second inauguration, Obama wore a suit designed by Martin Greenfield, paired with a white shirt from Brooks Brothers. In 2017, President Donald Trump was inaugurated in a grey suit, white shirt, and dark blue overcoat. The white shirt and overcoat were believed to have been designed by Brooks Brothers. Melania Trump and Ivanka Trump have also been seen wearing items of clothing from Brooks Brothers at times. In 2021, President Joe Biden broke tradition by not wearing any items from Brooks Brothers at his inauguration, instead opting for a Ralph Lauren navy suit and winter overcoat. France French former president Jacques Chirac bought his shirts at the Madison shop.