pounds of licorice products a year by 1975, in an effort to differentiate the Twizzlers and Nibs products, in that year Y&S turned to a Madison Avenue ad firm to separately promote the different products. Products While the original flavor introduced in 1845 was licorice, in the middle 1970s the company began to expand its flavors to include strawberry, grape, chocolate, cherry, and watermelon flavors. Limited edition cherry cola and "rainbow" (fruit variety consisting of strawberry, orange, lemonade, watermelon, blue raspberry and grape) flavors were introduced in 2006. Today all these flavors of "rainbow" Twizzlers are still sold in stores and movie theaters. Twizzlers come in a variety of shapes and sizes. In addition to the original Twists, Nibs and Bites of various sizes, Y&S introduced Pull 'n' Peel in 1994. Twerpz and Strawz came along in 2004. The company also manufactures a special variety; the regular length of Twizzlers is . In 2006, Y&S introduced the Sweet and Sour Filled Twist. They come in two different colors, red and yellow, and both have a viscous, fruity filling inside. The yellow flavor is Citrus Punch and the red flavor is Cherry Kick. In 2011, Super Long Nibs was introduced, combining the flavor and texture of the classic Nib with the length of a standard Twizzlers twist. In May 2013, the Pull 'n' Peel introduced its "Raspberry Wild Berry Lemonade" flavor. In December 2014, Twizzlers came out with Pull 'n' Peel Fruit Punch and Twizzlers filled Strawberry Lemonade varieties. In December 2016, Twizzlers came out with Pull 'n' Peel Cherry and Green Apple and Twizzlers filled Strawberry Lemonade varieties. All flavors of Pull 'n' Peel and Twists, and cherry and black licorice flavored Bites and Nibs are kosher certified by the Orthodox Union. Strawberry Twizzlers, cherry Pull 'n' Peel, Bites, Twists and Nibs, black licorice Twizzlers, and chocolate flavored Twizzlers do not contain animal gelatin or other animal products, and are approved as a vegan-edible candy. See also Red Vines References External links The Hershey Company brands Products introduced in 1929 Companies based in Lancaster, Pennsylvania American confectionery Liquorice (confectionery) Kosher food Brand name confectionery Candy