sort of financial responsibility law on its books. In 1949, the Allstate Headquarters Building was completed at 3245 W. Arthington Street in Chicago as a part of the Sears, Roebuck and Company Complex. The midrise building is vacant (as of 2013) and in danger of demolition. The building is noted for its early postwar midrise construction. This location was vacated when the company relocated in the postwar years. The company's "You're in Good Hands with Allstate" slogan was created in 1950 by Allstate's general sales manager Davis W. Ellis. At the end of the decade, it was used in the company's first network-television advertising campaign, which featured actor Ed Reimers. Allstate added products throughout the 1950s, including fire insurance in 1954 and homeowners and life insurance in 1957. Allstate began selling insurance to Canadians in 1953. Allstate Insurance Company of Canada was incorporated in 1964. (In 1952 and 1953, Sears also sold an automobile called Allstate.) In 1967, the company's home office was moved from Skokie to Northbrook, Illinois. Allstate continued to sell additional types of insurance to customers throughout the decade, including worker's-compensation insurance in 1964, surety bonds in 1966, inland-marine coverage in 1967, and a business package policy in 1969. The brand itself expanded in the 1950s and 1960s and could be found on a variety of products such as fire extinguishers and motor scooters. In 1952, an Allstate car was produced, but it was a flop; it was pulled from stores by 1953. The Allstate brand was eventually limited to insurance, tires, and car batteries by the late 1960s, before becoming insurance only in the mid-1970s. In 1991, the company went public before becoming completely independent in 1995. In 1984, Neighborhood Office Agent program was introduced to make agents more accessible to customers. In 1985, Allstate began to move agents out of Sears stores and locate agents in neighborhood offices. In June 1993, 19.8% of Allstate became public through a stock offering. Allstate became completely independent in June 1995, when Sears spun off the remaining 80% stake in the company, distributing 350.5 million shares of Allstate stock to its stockholders. In 1993, Allstate went public when Sears sold 19.8% of the company. At the time, it was the largest IPO to date. In 1996, their website www.allstate.com was launched. In 1999, Allstate unveiled a new business model that created a single contract for exclusive, independent agents selling