50 percent) that will have implications for water availability, reduced stream flow and negative consequences for ecosystems. For Florida, cool roofs may not be the optimal way to battle the urban heat island because of these unintended consequences.” Overall, the researchers suggest that judicious planning and design choices should be considered in trying to counteract rising temperatures caused by urban sprawl and greenhouse gases. They add that “urban-induced climate change depends on specific geographic factors that must be assessed when choosing optimal approaches, as opposed to one-size-fits-all solutions.” A series of Advanced Energy Design Guides were developed in cooperation with ASHRAE (American Society of Heating, Refrigerating and Air-Conditioning Engineers), AIA (The American Institute of Architects), IESNA (Illuminating Engineering Society of North America), USGBC (United States Green Building Council) and US DOE (United States Department of Energy) in 2011. These guides were aimed at achieving 50% Energy Savings toward a Net zero-energy building and covered the building types of Small to Medium Office Buildings, Medium to Big Box Retail Buildings, Large Hospitals and K-12 School Buildings. In Climate Zones 4 and above the recommendation is to follow the ASHRAE 90.1 standard for roof reflectance, which currently does not require roofs to be reflective in these zones. In Climate Zones 4 and above, Cool Roofs are not a recommended Design Strategy. A series of Advanced Energy Retrofit Guides for “Practical Ways to Improve Energy Performance” were developed in cooperation with the US DOE (United States Department of Energy) and PNNL (Pacific Northwest National Laboratory) in 2011. These guides were aimed at improvements to existing Retail and Office buildings which could improve their energy efficiency. Cool roofs were not recommended for all locations. “This measure is likely more cost-effective in the hot and humid climate zone, which has a long cooling season, than in the very cold climate zone, for example. For buildings located in warm climates, this measure is worth consideration.” The Copper Development Association has conducted several studies, beginning in 2002, which examined the elevated temperatures of wiring inside conduits at and above various color roof materials. The findings concluded that the temperatures above cool roofs were higher than those of a darker colored roof material. This illustrates the idea in which deflected solar radiation, when impeded by rooftop equipment, piping, or other materials will be subjected to the heat gain of the radiation. According to the US DOE’s "Guidelines for