In 1990, Rita represented Israel in the Eurovision Song Contest with Shara Barkhovot (Singing in the Streets), but only achieved 18th place. After a brief hiatus, Rita returned in 1994 with her third album, Ahava Gedola (A Great Love), which led to a three-year tour around the country. Tahanot Bazman (Stations in Time) was released in 1996, consisting mainly of previously unreleased material. In 1995, Rita voiced Pocahontas in the Hebrew dubbed version of the animated Disney film Pocahontas, including the songs. In 1998, Rita was invited to sing the Israeli national anthem Hatikvah (The Hope) at Israel's jubilee celebration Paamonei ha'yovel (The Jubilee Bells). There was a minor uproar concerning her fee, which was deemed exorbitant by some, but she was convinced to appear following a call from Prime Minister Benjamin Netanyahu. She reportedly donated the money to charity. In 1999, Rita released Tiftakh Halon (Open a Window), followed by Hamtzan (Oxygen) in 2003. In 2004, Rita played the role of Roxie Hart in an adaptation of Chicago for the Beit Lessin Theater. In 2006, Rita appeared in a show called One (in English) which ran for a month at the Israel Trade Fairs & Convention Center. Directed by Hanoch Rosenn and choreographed by Mitch Sebastian, it included lasers, flamethrowers, 3-D images, smoke machines and forty dancers, acrobats, and actors. Over 100,000 tickets were sold. In 2008, Rita released her 7th album, Remazim (Clues), her first in five years. In 2010 she performed at the President's Residence in Jerusalem in the presence of Italian prime minister Silvio Berlusconi and Israeli president Shimon Peres. She sang her musical version to Bialik's poem Hachnisini tachat knafekh ("Put me under your wings") and an aria in Italian. Deciding to create a song in her childhood language of Persian, which she speaks fluently, she introduced the single, "Shaneh" based on traditional Persian folk music, but modernized with a more pop and techno dance beat. She released her new Persian single, "Shaneh", on June 22, 2011. Iranians of all ages responded "overwhelmingly," including sending her emails and writing on her Facebook page. Most Westernized popular music, including hers, is banned in Iran, which filters the Internet, however fans have downloaded or bought bootleg copies of her albums. Iranians living in other countries flooded her recording studio with messages, especially after the release of her 2012 album, All My Joys, also in Persian. It was