current editor-in-chief Vanessa K. De Luca, provide advice for the business-minded black woman. Format The online version of the magazine opens with large images that also display links to main articles. Scrolling farther the down, viewers of the site will find "Top Stories", "Hot Right Now", and other sections. There are tabs to the various categories of the publication's material, including "Celebrity," "Fashion," "Beauty," "Hair," "Love," "Lifestyle," "News", and "Videos". Several spots on the website provide links to the magazine's social media platforms, including Facebook, Twitter, Pinterest, YouTube, Instagram, and Google Plus. The bottom of the page presents a "From the Mag" section that features content from the magazine. Imagery in advertisements Essence issues in the early 2000s featured mostly black woman models with lighter skin complexions. The magazine then began to include a greater number of models with darker skin complexions. In terms of hair types, long and wavy hairstyles were almost equally represented as short and curly styles. The sizes of the noses and lips of most of the models were considered average. The bodies of the models were not often displayed. When they were, thinner and average body types were more likely to be shown than fuller body types. These observations rose out of a study titled "Race and Gender in the Media: A Content Analysis of Advertisements in Two Mainstream Black Magazines." They were then used to comment on what the image practices of Essence may say about how black media represents black people, chiefly black women, and how these representations may reflect and reveal larger truths about how black people themselves. Circulation Rate base: 1,600,000 Subscriptions: 78% Single-copy sales: 22% Essence Music Festival The Essence Music Festival is the nation's largest annual gathering of African-American musical talent, and has been going on annually since 1994 in New Orleans, bringing more than 400,000 people. The festival is a three-day event, that includes cultural celebrations, empowerment seminars, and nights of musical performances. Awards honoring prominent musicians in the African-American community are celebrated during the festival as well. The festival is held every Fourth of July weekend, and has featured some of the biggest names in music, including Prince, Beyoncé, Patti LaBelle, Mary J. Blige, Lionel Richie and others. In 2007, presidential candidates Barack Obama and Hillary Clinton made special appearances at The Essence Music Festival, and in 2009 the festival was held in honor of Barack Obama's