but did not generalize to another measure of automatic racial bias (Shooter Bias Task). Reliability The IAT demonstrates inconsistent internal consistency and its test-retest reliability stands at 0.60, a relatively weak level. IAT scores also seem to vary between multiple administrations, indicating that it may measure a combination of trait (stable characteristics of people) and state (subject to variation based on situation-specific circumstances) characteristics. One example of the latter case is that scores on the Race IAT are known to be less biased against African Americans when those taking it imagine positive Black exemplars beforehand (e.g. Martin Luther King). Similarly, the Race IAT scores for an individual may indicate bias, but that bias is diminished on another IAT administered after associating with a mixed-race group. In fact, Race IAT scores can be changed even more easily; administering the IAT in different languages yields significantly different scores for bilingual individuals. For example, studies conducted with Moroccan participants fluent in both French and Arabic showed that participants are biased when completing an IAT in their native language; however, that bias is diminished when completing an IAT in another language. Similar results were found in the United States when administering an English and Spanish IAT on bilingual Hispanic Americans. Another state characteristic that may well influence IAT scores is the time of day a person completes the task, with findings that holding a preference for one's own racial group is lowest in the morning, but increases over the course of the day and into the evening; however, this may be more to do with who completes the task at each time of day than a function of circadian rhythms. In popular culture After establishing the IAT in the scientific literature, Greenwald, along with Mahzarin Banaji (Professor of Psychology at Harvard University) and Brian Nosek (Associate Professor of Psychology at the University of Virginia), co-founded Project Implicit, a virtual laboratory and educational outreach organization that facilitates research on implicit cognition. The IAT has been profiled in major media outlets (e.g. in the Washington Post) and in the popular book Blink, where it was suggested that one could score better on the implicit racism test by visualizing respected black leaders such as Nelson Mandela. The IAT was also discussed in a 2006 episode of The Oprah Winfrey Show. In the episode "Racist Dawg" on King of the Hill, Hank and Peggy take an IAT, colloquially