by infotainment systems. Audience KUOW reported that the station served an average of 413,600 listeners each week in 2019, down from 447,100 in 2018. The station also reported that their on-demand audio and podcasts received 2.9 million downloads total. KUOW-FM broadcasts in HD. On March 7, 2018, KUOW made the decision to discontinue the HD2, HD3, and HD4 subchannels. "KUOW2" continues to be transmitted on translator K214EW 90.7 and KQOW-HD2 in Bellingham, while KUOW Jazz was discontinued. The main analog signal continues to be simulcast on HD1. KUOW is also carried on the following satellite and broadcast translator stations to improve reception of the station: KQOW 90.3 FM Bellingham KUOW 1340 AM Tumwater and Olympia Finances For KUOW's fiscal year ending June 30, 2019, the station reported total revenue of $18,732,286 and total expenses of $18,339,864, for a net gain of $392,422. Its sources of revenue were: 68% individuals 24% businesses 6% institutions such as Corporation for Public Broadcasting and University of Washington 2% other expenses such as interest and dividends or donated services and supplies Programs KUOW broadcast the Washington Talking Book and Braille Library's Evergreen Radio Reading Service to blind and handicapped listeners on its 67kHz subcarrier, until the service's closure on August 15, 2014. KUOW was one of three major FM stations in Washington to do so; KPBX-FM in Spokane and KFAE-FM in Yakima were the others. Music programming The Swing Years and Beyond: a program that ran from 1968 to 2017 featuring jazz, swing, and blues music from the early 20th century. Podcasts Battle Tactics for Your Sexist Workplace How's Your Day? KUOW Newsroom KUOW Shorts Primed Radioactive Seattle Now Second Wave SoundQs Speakers Forum The Wild With Chris Morgan How to Be a Girl How to Be a Girl is a parenting podcast hosted by a mother using the pseudonym Marlo Mack to discuss her experiences raising her transgender child. Mack had been recording her child since she was a baby and had recently joined a local radio club when her daughter began expressing that she was not a boy, which lead to the production of the podcast. The podcast has been nominated for a Peabody award and has won both a Webby award for best writing as well as the international award from the British Podcast Awards. Freddie McConnell of The Guardian praised the show calling it a "tender take on an under-represented reality"