The Australian Women's Weekly, sometimes known as simply The Weekly, is an Australian monthly women's magazine published by Mercury Capital in Sydney. For many years it was the number one magazine in Australia before being outsold by the Australian edition of Better Homes and Gardens in 2014. , The Weekly has overtaken Better Homes and Gardens again, coming out on top as Australia's most read magazine. The magazine invested in the 2020 film I Am Woman about Helen Reddy, singer, feminist icon and activist. Editor-in-chief Nicole Byers told Film Ink "Helen’s story of adversity and triumph is nothing short of inspirational. The Weekly has been telling stories of iconic Australian women for more than 80 years and we're delighted to be supporting the film production". History and profile The magazine was started in 1933 by Frank Packer and Ted Theodore as a weekly publication. The first editor was George Warnecke and the initial dummy was laid out by William Edwin Pidgeon who went on to do many famous covers over the next 25 years. It was to have two distinctive features; firstly, the newspaper's features would have an element of topicality, and secondly the magazine would appeal to all Australian women, regardless of class, and have a national focus. Wanting it to appeal to a mass audience, Warnecke hoped the Weekly would be a sign that Australia finally was coming out of the depression. By 1961, the publication had a circulation of 800,000. The Weekly celebrated its 50th anniversary of publication in June 1983 and its 75th anniversary in the October 2008 issue. Publishing and Broadcasting Limited (PBL) launched Women's Weekly versions in Singapore (1997) and Malaysia in 2000. Each Weekly Magazine in the respective Country's publications follow the Australian Weekly version's writing style, whilst publishing local content idiosyncratic of each country. In 2012 the parent company of the magazine, ACP Magazines, a subsidiary of Nine Entertainment, was acquired by the Bauer Media Group. Audited circulation under Nene King was 980,000. The 60th anniversary edition sold in excess of one-million. Audited circulation in June 2013 was 459,175 copies monthly. Readership numbers for September 2014 were estimated to be 1,828,000. In mid-June 2020, the Sydney–based investment company Mercury Capital acquired The Australian Women's Weekly as part of its acquisition of Bauer Media's Australian and New Zealand magazine brands. In late September 2020, Mercury Capital rebranded Bauer Media as Are Media, which