aventuras dos ursinhos carinhosos. Television airings occurred on Australia's Nine Network in 1987, and Malaysia's TV2 (in August 1993) and Disney Channel in April 2002. Aftermath As opposed to Rock & Rule (which Nelvana owned outright), the characters in The Care Bears Movie were the property of American Greetings, who paid Nelvana a service fee to work on the film. Nelvana, however, hardly received any profits from the production; this caused its founders to express regret about the situation. In The Nelvana Story, Patrick Loubert explained the catch-22 that they would face numerous times in the years to come: "We could have waived our fee and taken a big piece of the film. We were offered that deal. But if we had waived the fee, we couldn't have made the payroll. Once the picture was hugely successful, we thought we should have waived the fee. But we couldn't have." At the time of production, Nelvana had begun embarking on service work that other companies provided them, not only to help ease the debts the studio incurred after Rock & Rule, but also because it proved profitable in due time. By 1989, The Care Bears Movie made over US$34 million worldwide, according to Maclean's magazine; this made it the highest-grossing animated feature film to come from Canada, and the highest grossing animated film of 1985. It also became the highest-grossing animated film not produced by the Disney company, surpassing the US$11 million of Atlantic Entertainment Group's 1983 release The Smurfs and the Magic Flute; Don Bluth's An American Tail (1986) and The Land Before Time (1988) later took over this position. As of 2015, that title is held by Illumination Entertainment's Minions (2015), with US$1.157 billion. The film virtually saved a fledgling Nelvana from going out of business, and was the company's highest-grossing venture. It is also among the highest-grossing releases from either incarnation of Samuel Goldwyn. Reception and legacy Critical analysis The Care Bears Movie received mixed reviews. During its original release, The Care Bears Movie had varying degrees of success with critics. The New York Times' Richard Grenier wrote, "[The film] recalls vintage Walt Disney, both in substance and in the style of hand animation." Rick Lyman of Knight Ridder News Services said in his review: "Any movie—even an animated one—that has characters with names such as Funshine Bear, Love-a-lot Bear, and Lotsa Heart Elephant is obviously going to