The sports line eventually led to a 12-year stint on the CBS Sunday morning show, The NFL Today, a pregame show for National Football League (NFL) games, starting in 1976. Known simply as "Jimmy the Greek," he would appear in segments with sportscaster Brent Musburger and predict the results of that week's NFL games. While already famous in gambling circles, his rough charm made him into a minor celebrity. He would have conflicts with both Musburger and Phyllis George, with a 1980 fight happening between Musberger and Snyder while George was brought to tears by a comment made by Snyder over her husband. While Musberger would make light of the fight (covered by the press), George would request to have Snyder tape his segment with Musberger in advance so that Snyder and George were not on the set at the same time. As sports betting was illegal in most of the United States, and was at the time a general social taboo, his segment would not overtly mention betting or gambling. Instead, Snyder would predict the score of each game; for example, he would say the Los Angeles Raiders would beat the Los Angeles Rams by a score of 31–21 (ten points). This allowed bettors who knew the line of the game to be able to deduce his selection when betting the point spread: If the spread in the example game was the Raiders by five, bettors would know Snyder was picking the Raiders to beat it. The NFL was adamant about avoiding any official connections between gambling and the league, but NFL Commissioner Pete Rozelle was an acquaintance of Snyder and made it clear that his work on CBS was acceptable. Racial comments and dismissal On January 16, 1988, Snyder was fired by the CBS network (where he had been a regular on NFL Today since 1976) after making several questionable comments about African Americans during a lunchtime interview on January 15, 1988, with Ed Hotaling, a producer-reporter for NBC-owned WRC-TV, at Duke Zeibert's Washington, D.C., restaurant. Hotaling said that he had been doing interviews with various people in the restaurant for a program celebrating the birthday of Martin Luther King Jr. and what they thought the next step in civil rights progress for African Americans should be. He put the question to Snyder. "It was all on the occasion of Martin Luther King's birthday," Hotaling said. "So I