or changed several events in the literary canon. The book begins with a scene involving the Muggle Prime Minister. Yates and his crew debated over this scene, as well as the inclusion of Rufus Scrimgeour. They eventually revised the start of the film to instead include events described but not seen in the book. Yates thought it would give the audience a feel for what the Death Eaters were doing if they showed the collapse of the Millennium Bridge rather than simply describe it (as was done with the Brockdale Bridge in the book). As with Goblet of Fire, the Dursleys were cut, which Steve Kloves did to "break the pattern". Further background of Tom Riddle was removed, such as the Gaunts, because they felt it more important to concentrate on Riddle as a young boy, and an additional action scene at the Burrow was added to keep with the tone of the franchise. Yates felt that they needed "an injection of jeopardy and danger", and that without it, there was too much comedy and lightness. A small battle scene at Hogwarts which happened during the end of the book was also cut; Heyman commented that it was removed to "[avoid] repetition" with the forthcoming adaptation of the Battle of Hogwarts in Deathly Hallows. Dumbledore's funeral was removed as it was believed that it did not fit with the rest of the film. Distribution Marketing Warner Bros. spent an estimated $155 million to market and distribute the film. The special-edition two-disc DVD for Harry Potter and the Order of the Phoenix contained two sneak peeks of the film, while the US edition included an additional clip. The first teaser for the film, with a length of 15-seconds, was shown alongside the IMAX release of The Dark Knight. The first full-length US teaser trailer was released on 29 July on AOL's Moviefone website. An international teaser was released on 26 October and another teaser trailer was released later. Another trailer was screened on the Japanese TV station Fuji TV during a screening of Harry Potter and the Goblet of Fire on 18 January 2009. Scenes from the film were aired during ABC Family's Harry Potter marathon, which took place between 5 to 7 December 2008. On 5 February 2009, the first three promotional teaser posters were released, featuring Dumbledore and Harry. On 5 March and 16 April 2009, new trailers were