This sentiment was echoed in Waking Sleeping Beauty, Disney's 2010 documentary on the revival of its animation unit. While comparing The Black Cauldron with The Care Bears Movie, The Atlanta Journal-Constitution singled out the "putrid pastels" of Nelvana's production and commented that they "don't even deserve to be mentioned in the same review." Months afterward, a re-issue of Disney's One Hundred and One Dalmatians surpassed both The Care Bears Movie and The Black Cauldron, with over US$30 million in sales. Sometime after the film's release, Children's Video Library (a division of Vestron Video) picked up the video rights to The Care Bears Movie for US$1.8 million. It was released in the United States on July 10, 1985, in VHS and Betamax formats. On August 10, 1985, it debuted in 26th place on Billboard's Top Videocassette Rentals chart. It ranked fourth on the first edition of the magazine's Top Kid Video chart (on October 5). It was tracked by Video Insiders children's chart (on August 30, 1985), as one of five toy-related titles on tape (along with two compilations of Hasbro's Transformers series; another with Hallmark Cards' Rainbow Brite; and the last with Strawberry Shortcake). By 1988, Vestron's edition sold over 140,000 copies. In 1990, Video Treasures reissued it on videocassette; on October 10, 1995, Hallmark Home Entertainment published another VHS edition as part of a six-title package from Goldwyn and Britain's Rank Organisation. On September 5, 2000, MGM Home Entertainment re-released the film on VHS under the MGM Family Entertainment label; the DVD edition premiered on August 6, 2002, and was packaged with the 1978 British family film The Water Babies. In 2003, the film was inducted into the MGM Kids line. In honour of the Care Bears' 25th anniversary, another DVD edition of the film was released on March 20, 2007, with restored picture quality; it contained the franchise's second Atkinson Film-Arts special, The Care Bears Battle the Freeze Machine, as an extra. American Greetings launched an official anniversary website and a Dodge Grand Caravan giveaway as part of the proceedings. By 2007, home video sales of The Care Bears Movie totaled over five million units. It was later re-released by 20th Century Fox Home Entertainment on DVD on March 5, 2013. To date, this is the only theatrical Care Bears movie from the 1980s to be known for being successfully reissued, outselling A New Generation, which had not