political ideas through videos, images, GIFs and memes. Her social media work riffs off of popular culture and statements by the other campaigns. For example, she had an image of López Obrador photoshopped with the gauntlet from Infinity War with the five gems of power. Underneath the image appear the words “corruption disintegrating". Her success in this area has moved her into the spotlight, now appearing more traditional media, and other more traditional publicity moves. She boarded the Metro in Mexico City to pass out flyers among riders along with the Regeneración newspaper. However, not all of her work with the campaign has been successful. Media and opposing candidates challenged tweets made asserting that between 2001 and 2004, when López Obrador headed the Mexico City government, that Mexico City had attracted 57.8% of the country's foreign investment, stating that “…the numbers do not lie.” However, according to the Secretariat of the Economy, the city attracted only 26.36%. Other numbers off too. The scandals was dubbed in the press “Pejenomics” after the candidate's nickname Another problem on Twitter occurred when she appeared in a photo with a Rolex watch. The image contrasted with the austere image of the campaign, forcing her to state that it had been a gift from her husband on the birth of their second son. In Buzzfeed News, she stated that she should not be called a feminist because the term “is out of fashion as such” (está pasado de moda como tal) and for her, it is not about creating spaces for women in the workplace but rather that women have access to services they need for their families, such as childcare. The statement caused some controversy. There was a false report that she suspended activities due to death threats, but she says she was never threatened. She was relatively unknown at the start of López Obrador's campaign, but became one of its main protagonists, becoming an icon. Clouthier's work succeeded in bringing many young people to the campaign, and her popularity is such that other candidates have reminded voters that López Obrador is running for president and not her. From her connection with Mexican youth, she was nicknamed on Twitter as "Tía Tatis" ("Aunt Tatis"). After campaign of Andrés Manuel López Obrador After receiving offers to be part of the Andrés Manuel López Obrador's cabinet, Tatiana Clouthier chose to be a Proportional Representation Deputy for