Conoco Inc. ( ) was an American oil and gas company that operated from 1875 until 2002, when it merged with Phillips Petroleum to form ConocoPhillips. Founded by Isaac Elder Blake in 1875 as the "Continental Oil and Transportation Company". Currently the name Conoco is a brand of gasoline and service station in the United States which belongs to Phillips 66 following the spin-off of ConocoPhillips' downstream assets in May 2012. History The "Continental Oil and Transportation Company" was founded by Isaac Elder Blake in 1875. Based in Ogden, Utah, the company distributed oil, kerosene, benzene, and other products in the western United States. Continental Oil Company was acquired by Standard Oil Company in 1884 and was spun off from Standard Oil during the Standard Oil divestiture in 1911. The main office was later moved to Ponca City, Oklahoma, when in 1929, Marland Oil Company (founded by exploration pioneer E. W. Marland) acquired the Continental Oil Company. Marland Oil acquired the assets (subject to liabilities) of Continental Oil Company for a consideration of 2,317,266 shares of stock. The merged company took the more recognizable Continental name along with the Conoco brand. However, it adopted Marland’s red triangle logo, which it retained until 1970 the now-familiar capsule logo was adopted. Dan Moran, who succeeded Marland founder E. W. Marland as president of Marland Oil in 1928, became the first president of the merged Conoco. Moran ran Conoco for twenty years, seeing the company through challenges of the great depression, and retiring in 1947. The company ran into early trouble when, shortly after acquisition, it was hit by the Great Crash of October 1929. Conoco became a key supplier to the United States government during World War II. Under the leadership of Leonard F. McCollum, Conoco grew from a regional company to a global corporation in the years after World War II. Another rough patch for the company came during the 1970s oil crisis, from which it did not recover until 1981, when Conoco became a subsidiary of former rival DuPont. In 1981, cash rich and wanting to diversify, Seagram Company Ltd. engineered a takeover of Conoco. Although Seagram acquired a 32.2% stake in Conoco, DuPont was brought in as a white knight by the oil company and entered the bidding war. Mobil Corporation, the nation's second-largest oil company at the time, also joined the bid, and borrowed $5 billion to bid