pennies. The sudden upswing was fuelled mainly by a large short squeeze. Traders with short positions either "bought in" or were forced to cover positions at very high prices because of the great losses. In 2007, Philip Kives took K-tel private again. The company completed a 1-for-5000 reverse split on July 18, 2007, reducing the number of public shareholders to under 300 and allowing the company to delist. It changed its symbol to KTLI and moved from the NASDAQ to the over-the-counter market. K-tel today The company now earns profits from its catalogue of Billboard-charting hits, by the original artists, particularly songs from the 1950s through the 1980s. Tracks include "The Twist" by Chubby Checker, "What I Like About You" by The Romantics, "Tutti Frutti" by Little Richard, "Surfin’ Bird" by The Trashmen, and "Help Me Make It Through the Night" by Sammi Smith. K-tel distributes 200,000 songs worldwide per year on digital platforms, including Amazon, Spotify and iTunes, and licenses songs from its catalogue for use in commercials (e.g., Nike, Fiat, Coke and KFC), films (e.g., Spider-Man, The Dallas Buyers Club and Hotel Transylvania 2) and television programs (e.g., Ray Donovan, Breaking Bad, Californication, Mad Men and Transparent). K-tel Records has also produced a Canadian children’s music group called Mini Pop Kids, a series of recordings in which a group of Canadian children aged 10 to 14 sing family-friendly pop hits. The series sold millions of copies when it was originally distributed in the 1980s. K-tel brought the series back in Canada, the United States, and Israel as of May 15, 2004, and has continued to produce recordings. The latest album, Mini Pop Kids 18, was released in 2020 in Canada. The series is promoted by a touring group that performs shows across Canada. K-tel’s company founder Phillip Kives died in Winnipeg, Manitoba, Canada, on April 27, 2016. Effect on popular culture K-tel helped define the way people purchased music in the 1960s and 1970s. In 2013, Forbes wrote a piece on K-tel, entitled "K-Tel Records: The Spotify of the 70s", pointing out that the way people discovered new music in the 70s was through K-tel compilations, in the same way that Spotify playlists are now used to find related artists. In 2013, Dave Grohl, the front man of Foo Fighters, gave a keynote speech at SXSW, praising K-tel for exposing him to music early in his life, specifically