of championships in that prestigious tournament. Just before the game, James Yap was awarded the Best Player of the Conference plaque. Later that night, he also took home the Finals MVP award. B-Meg (2010–2012) In March 2010, SMC announced that Purefoods Tender Juicy Giants were to be renamed as the B-Meg Derby Ace Llamados starting 2010 PBA Fiesta Conference. The team's name was shortened to B-Meg Llamados starting the 2011 PBA Governors Cup. Start of new beginning On June 1, 2011 B-Meg Llamados offered Air21 a 2-on-1 deal; it will be Jondan Salvador and multi-titled slam dunk champion KG Canaleta for top 2007 PBA Draftee Joe Devance. Devance, a former University of Texas-El Paso stalwart, was shipped by Alaska to the Express for Jay-R Reyes on May 28, 2011. On June 3, 2011, PBA commissioner Chito Salud approves Devance trade to B-Meg. After two days of studying the trade transaction, Salud approved the two-team, three-player deal. "Two big men in exchange for Devance? I think that's fair enough," he told GMA News. "But it took me two days before I finally made a decision because I wanted to carefully study the trade. In the end, I felt the trade is fair both squads." Enter: Tim Cone Multi-titled veteran PBA coach Tim Cone signed as the head coach with champion team, B-Meg. On October 5, 2011, Cone made his debut as B-Meg's head coach against Petron Blaze. They lost their first game in a score of 69–73. Since Cone debuted, he influenced the B-Meg coaching staff to wear long-sleeve shirt and necktie. Maierhofer traded On November 16, PBA commissioner Chito Salud approved of a trade that sent Allein Maliksi and former Rookie of the Year Rico Maierhofer to Barangay Ginebra, Jimbo Aquino and 2013 1st round pick (Ginebra) to Barako Bull, and 2002 PBA 1st overall pick Yancy de Ocampo and 2012 2nd round pick (Ginebra) to B-Meg. Raymundo Traded Former Finals MVP Raymundo was traded to Barangay Ginebra for JC Intal The 9th Championship May 6, 2012, B-Meg finished the series in Game 7 against Talk 'N Text Tropang Texters for the 2012 PBA Commissioner's Cup Finals. B-Meg was down by two 74–76 with 1.2 seconds remaining, when Denzel Bowles hit the game-tying two free throws to the delight of the mammoth Sunday crowd of 21,046 at the Smart Araneta Coliseum. Late in the game between the Texters and the