following a cabinet reshuffle by Australia's new Prime Minister Malcolm Turnbull, a new Ministerial position was created to cover management of Australia's aid program. Steven Ciobo became the first Minister for International Development and the Pacific, followed by Concetta Fierravanti-Wells six months later. Today "Australian Aid" is the branding used to identify projects supported by the Australian Government. The logo uses the name accompanied by a kangaroo, available in various combinations of black, red, blue and white. The logo "must be used on all aid-related products and activities funded by the Australian Government. The Australian Aid identifier is used to badge Australia aid programs, projects and products". The program itself does not appear to be administered by a named unit, with information about Australian ODA on a DFAT web page titled "Australia’s development program". Ewen McDonald is the inaugural Head of the Office of the Pacific (OTP), as one of six groups reporting to secretary Frances Adamson. Funding variations There have been repeated cuts to official development assistance (ODA, defined as "financial aid given by governments and other agencies to support the economic, environmental, social, and political development of developing countries") since the inception of the first agency. The level of 0.47% of gross domestic product during the Whitlam years was slashed to 0.33% under the Hawke and Keating governments, and has at times been even lower under the Howard government. Cuts have not been limited to aid levels either; in mid-1996, the Howard government slashed the agency's running costs budget by 24% amidst a round of cost-cutting measures. In 2005 John Howard committed Australia to double Australian aid to about $4 billion a year by 2010. At the time of the 2007-08 budget, the Government announced total aid of $3.2 billion and an expectation "to continue increasing development assistance, to $3.5 billion in 2008-09, $3.8 billion in 2009-10 and $4.3 billion in 2010-11". The 2005-06 Annual Report recorded 18 staff in the senior executive service out of a total of 516 public servant staff. 68 AusAID public servants were serving long-term postings outside Australia. These figures do not include locally employed staff outside Australia. Total Australian ODA in 2005-06 was , not all of it administered by AusAID. AusAID administered $1,587 million of expenses in 2005-06 and also had departmental expenses (i.e. under its direct control) of A$78 million. Over most of AusAID's existence, tenders providing services associated with