vast majority is Nuxalk, while only 10% reported Norwegian (or Norwegian-Canadian) to be their "Ethnic Origin". When the community of Ocean Falls suffered a massive population decline in 1980/81, due to the closure of the town's primary industry (a paper mill), Bella Coola became the administrative centre for British Columbia's central coast. This led to the relocation of the Central Coast Regional District (which, up until that time had been called the "Ocean Falls Regional District") offices to Bella Coola, and a general centralization of government services such as provincial government regional centres (e.g. Ministry of Forests) in Bella Coola. Economy Bella Coola has a more diversified economy than might be expected among a population of its size. Fishing, forestry, public service (government/education), retail and tourism all contribute significantly to the economy. There is some limited agriculture, including an active farmers' market, processing of locally-caught seafood, a number of craftmakers and artists (including several celebrated Nuxalk artisans) and a fish hatchery. The only financial institution in Bella Coola is a branch of the Williams Lake & District Credit Union, heir to a sixty-plus-year tradition of the Bella Coola Valley Credit Union. In popular culture In the 2008 film The Incredible Hulk, the main character, Bruce Banner / Hulk concludes the plot by escaping to Bella Coola, where he attempts to control his transformations. Significant footage for the film was shot in and near Bella Coola, though only very limited amounts were retained in the finished product. Elected representatives Regional district The Bella Coola Valley includes Electoral Areas C, D and E of the Central Coast Regional District (CCRD) Electoral Area C: Alison Sayers Electoral Area D: Richard Hall Electoral Area E: Samuel Schooner Provincial The Bella Coola Valley is located within the North Coast electoral district of the British Columbia Legislative Assembly. The riding is represented by New Democrat MLA Jennifer Rice. Federal The Bella Coola Valley lies within the Canadian Parliamentary riding (electoral district) of Skeena—Bulkley Valley, currently represented by New Democrat Taylor Bachrach. Notable people Banchi Hanuse, film maker Anna Höstman, composer See also Bella Coola Music Festival References Nater, Hank F. (1984). The Bella Coola Language. Mercury Series; Canadian Ethnology Service (No. 92). Ottawa: National Museums of Canada. External links Bella Coola Valley Tourism association official website Bella Coola and its environs, a description Populated places on the British Columbia Coast Unincorporated settlements in British Columbia Nuxalk