to name his new hamburger. Wian said, "Hello, Big Boy" to Woodruff, and the name stuck. Warner Bros. animation artist Ben Washam sketched Richard's caricature, which became the character seen on the company trademark. In 1955, Bob Wian hired Manfred Bernhard, son of graphic designer Lucian Bernhard, to create a new public image for Big Boy. Bernhard was not impressed with Washam's mascot, saying it was sloppy and had a moronic expression. The "West Coast Big Boy" mascot was revised, fiberglass statues molded, schemes created for menus and building designs, and a comic book for children launched. In 1951, Bob Wian's original franchisee Dave Frisch developed a slightly different Big Boy character. He was slimmer, wore a side cap, saddle shoes and striped overalls. Having reddish or blonde hair he was portrayed in a running pose. Known as the "East Coast Big Boy", he was copyrighted by Frisch's and used for statues and comic books for Frisch's, and its subfranchisees Manners and Azar's. Before 1954, Parkette (Shoney's) used both versions, though never together. Since 1956, the Wian "West Coast Big Boy" design was used exclusively by all franchisees other than Frisch's, Manners and Azar's. In the late 1960s, both characters were redrawn to appear similar, incorporating the checkered outfit, pompadour and hamburger above the raised arm from the West Coast design, and the running pose and direction of the East Coast design. In the 1980s, the hamburger was removed from the West Coast design; representing a de-emphasis of the hamburger in North American Big Boy restaurants, it also accommodated the Japanese Big Boy restaurants, which do not serve hamburgers on a bun. Big Boy statues Early versions of the West Coast Big Boy statues were gigantic, measuring up to 16 feet tall with later versions as short as 4 feet. The early statues always included the Big Boy hamburger above mascot's raised right arm; much later versions eliminated the hamburger with both arms clutching the suspenders instead. The hamburger remained a part of the Frisch's East Coast statues, though the slingshot was eliminated from the figure's back pocket. Although still used by that chain, some Frisch's restaurants currently display the West Coast statue instead. Occasionally Big Boy statues have come into conflict with local zoning ordinances. In 2002, Tony Matar, a Big Boy franchisee in Canton, Michigan was cited in violation of local sign ordinances. The town claimed the statue