began life as "Forecasts." For several years, that title was taken literally; reviews were followed with italicized comments that attempted to predict a book's sales success. Genevieve Stuttaford, who greatly expanded the number of reviews during her tenure as the nonfiction "Forecasts" editor, joined the PW staff in 1975. Previously, she was a Saturday Review associate editor, reviewer for Kirkus Reviews and for 12 years on the staff of the San Francisco Chronicle. During the 23 years Stuttaford was with Publishers Weekly, book reviewing was increased from an average of 3,800 titles a year in the 1970s to well over 6,500 titles in 1997. She retired in 1998. Several notable PW editors stand out for making their mark on the magazine. Barbara Bannon was the head fiction reviewer during the 1970s and early 1980s, becoming the magazine’s executive editor during that time and retiring in 1983. She was, notably, the first reviewer to insist that her name be appended to any blurb of her reviews, thus drawing attention to herself, to the review and to the influence of the magazine in predicting a book's popularity and salability. Sybil Steinberg came to Publishers Weekly in the mid-1970s and served as a reviews editor for 30 years, taking over after Barbara Bannon retired. Under Steinberg, PW instituted the starred review, a first in the industry, to indicate books of exceptional merit. She also called out particular books of merit by starting the practice of boxed reviews, a precursor to the PW "signature reviews," boxed reviews that are attributed to the reviewer. The "Best Books" lists were also Steinberg’s brainchild, and these lists are still published annually, usually in November ahead of "Best Books" lists from The New York Times and other prominent review venues. Steinberg edited the magazine's author interviews, and beginning in 1992 put together four anthologies of them in book form, published by the Pushcart Press. Formerly of InStyle magazine, novelist Louisa Ermelino took the reins of the PW review section in 2005. Under her watch, the number of reviews grew once again, to nearly 9,000 per year from 6,500. In a sea change for the magazine, Ermelino oversaw the integration of self-published book reviews into the main review section of the magazine. Review editors vet and assign self-published books for review, which reviews are then published alongside the reviews of traditionally published books each week in the magazine. Publishers