Audrey Ruth Meyer (b. May 25, 1910, in Chicago, d. June 15, 1989, in Washington, D.C.), and they had three children – Forrest Jr., John, and Jacqueline. Mars retired from Mars, Inc., in 1973, turning the company over to his children. In 1980, retired and living in Henderson, Nevada, he founded Ethel M Chocolates, named after his mother. Ethel M was purchased by Mars, Inc. in 1988. Mars died at age 95 on July 1, 1999, in Miami, Florida, having amassed a fortune of $4 billion. Forbes magazine ranked him as the 30th richest American (Forrest Jr. and John were 29th and 31st, respectively) and as the 103rd wealthiest person in the world. He left the business jointly to his three children. Mars was inducted into the Junior Achievement U.S. Business Hall of Fame in 1984. See also List of billionaires References Further reading Brenner, Joel Glenn (1999). The Emperors of Chocolate. Random House. . Cadbury, Deborah (2010). Chocolate Wars. Harper Collins. . External links Profile in Fortune Magazine, published in 1967, republished March 31, 2013. 1904 births 1999 deaths American billionaires American food company founders Businesspeople from Minnesota 20th-century American businesspeople 20th-century American Episcopalians Burials at Lakewood Cemetery Businesspeople from Saskatchewan Businesspeople in confectionery Mars family People from Wadena, Minnesota University of California, Berkeley alumni Yale University alumni