the film's release, a chocolate ice cream on a stick resembling a car tire was released in Australia. These ice creams were called "Burnouts". The naming of the particular product sparked controversy as the name "Burnouts" was believed to have encouraged street racing and committing burnouts. These acts are illegal and heavy fines and convictions are issued to those committing these acts in Australia. It is unknown as to whether the products have been discontinued. In Norway, the candy company Nidar produced candy with the characters on the outer packaging and pictures of the characters on the packaging of the assorted candy on the inside. These bags also came with Cars themed tattoos. In the U.S., an animated Walmart truck can be seen on a Walmart advertisements for Cars. In the Walmart TV commercial Mater was talking to the Walmart truck. In South Africa, Italy, and several other countries where Opel is present (or with Opel models under Chevrolet and Vauxhall brand), GM has a campaign featuring a General Motors Astra, an Opel Meriva, and a General Motors Zafira as characters in the world of Cars, including TV ads made by Pixar, with the Opel models interacting with Lightning McQueen, Mater and Ramone. The first ad involved the Opels coming to Radiator Springs as tourists. The second involved their failed attempts at auditioning for Mater. In the end the Opels lost the part to the real Mater. In July 2006, greeting card giant Hallmark Cards unveiled its line of 2006 Keepsake Christmas ornaments. Among the collection was an ornament featuring Lightning McQueen and Mater. There is also a Cars children's clothing line, which produces various T-shirts and shorts. In Japan, Disney Japan and Toyota backed racing team Cars Racing replaced its racing car "Toy Story apr MR-S" and introduced the "Lightning McQueen apr MR-S" for the 2008 Super GT season. The car was based on the Toyota MR-S and the externals of the car were modeled on its of McQueen as much as possible. This include their number change from their original No.101 to McQueen's #95. They won in Race 3 that season. As of 2011, the Cars franchise has grossed over $10 billion in merchandise sales revenue. Theme park attractions Cars Land Cars Land is a 12-acre land located at Disney California Adventure which contains an entire full-sized recreation of the town of Radiator Springs from the Cars franchise.