Vladivostok and other cities. In turn, Erarta showcased its collection in Krasnodar, Omsk, Surgut, Khanty-Mansiysk, Kazan, Saratov, Lipetsk, Kirov, Yekaterinburg, Chelyabinsk, Veliky Novgorod, and other cities across Russia. U-space U-spaces are immersive installations created in collaboration with various artists, each with its particular theme and mood. During a 15-minute session, each U-Space provides a unique emotional and mental experience to a group of up to 5 visitors. YOUnits YOUnits on floor 3 of Erarta Museum are 50 small cubicles that can be rented for creative self-expression. YOUnits can display any media or genre: design, photography, painting, sculpture, installation or collage art. The Valley of Colours In 2019 Erarta Museum presented The Valley of Colours, a book for the whole family written by Erarta's founder Marina Varvarina and illustrated by the artist Nikolai Kopeikin. The plot is an entertaining tale of fantastic adventures of colours, which eventually led to the creation of a rich palette from the three primary colours. Despite being a fictional story, the book contains extensive facts about the life and customs of people of different countries that are entwined with elements of psychological aspects of colour perception. Exhibitions Every year, Erarta stages around 40 temporary exhibitions of paintings, sculptures, photographs, fashion, design, and video art. The museum showcases up-and-coming talents from Russia and abroad and established stars of the global art scene. To mark its 5-year anniversary (2015), Erarta Museum organised the first Russian show by the Brazilian pop-art artist Romero Britto and exhibited the creations of the award–winning Irish haute couture milliner Philip Treacy. Year 2016 saw the exhibitions by the Soviet and Russian photojournalist Yuri Abramochkin, creator of the portrait of Yuri Gagarin, and the Brazilian photographer Sebastião Salgado, as well as the Glorious World of Fellini project, a showcase of more than 50 costumes from the Italian director's films. In 2017, jointly with the Victoria and Albert Museum (London, UK), Erarta presented Undressed: A Brief History of Underwear, a retrospective underwear design transformations from the 18th to the early 21st centuries. Another important exhibition was Brandrealism: A Retrospective, a solo exhibition by the musician and Leningrad band frontman Sergey Shnurov. Also in 2017 Erarta Museum completed the construction of a new exhibition space designed for displaying large-scale art objects and vehicles. The first show to be held in this venue was LAMBORGHINI: Design Legend, an exhibition of the Italian brand's rare supercars. In 2018,