revenues when it enables companies to create new businesses. Unlike physical transportation of products over long distances, electronic distribution offers a substitutive way to deliver particular product groups and services to the end-consumer. This can only be applied to physical products that can be turned into intangible products by making them available for download instead of delivering them on media like DVD or CD. Examples include movies, music, and software. Another dimension to reduce environmental impacts of distribution processes lies in the replacement of centralized printing by electronical distribution of master-files to local print-houses. This holds true for newspapers, books, document management systems and mass-advertisements. Another means to reduce environmental impacts of distribution processes is to face the increased convenience expectations of customers towards availability of fresh and seasonal food. In contrast to the conventional marketing approach and its understanding of distribution, sustainable distribution does not support the supply of seasonable foods all year long. Storage and warehousing Warehousing is one of the main spheres of logistics. The very broad meaning of it is storage of finished goods or materials (raw, packing, components) for manufacturing, agricultural or commercial purposes. In fact, warehousing contains numerous functions, like acceptance of products (loading, unloading), inspection, and proper storage. It is the whole system (warehouse management system) that includes warehouse infrastructure, tracking systems and communication between product stations. Sustainable applications in warehousing One of the most sustainable trends in storage solutions is the Just In Time technique. It means product delivery directly from supplier to producer without warehousing. But this system has quite limited application as the distances between intermediaries are growing with the globalization process of the world economy. Modern logistics cannot survive without warehousing service, but various sustainable modifications of warehousing infrastructure can be introduced. There are some basic sustainable attributes available for the warehouse applications that are able to reduce energy consumption and the amount of carbon emission: 'Solar photovoltaic roof panels: generation of energy from a renewable source, minimizing the need for fossil fuels and reducing the dependency on the electrical grid distribution system. Additionally the energy produced is free of carbon emissions. Optimizing architecture of warehouses, increased natural daylight can reduce the need for electric lights Ground source heat pumps: uses the ground’s constant temperature to supply heating and cooling systems for office buildings Solar thermal collectors: create free hot water in the summer and deliver hot water in