The Rose Parade, also known as the Tournament of Roses Parade (or simply the Tournament of Roses), is an annual parade held mostly along Colorado Boulevard in Pasadena, California, United States, on New Year's Day (or on Monday, January 2 if New Year's Day falls on a Sunday). Produced by the non-profit Pasadena Tournament of Roses Association, the parade usually starts at 8:00 a.m. Pacific Time (UTC–8), and includes flower-covered floats, marching bands, and equestrian units. The parade is followed in the afternoon by the Rose Bowl, one of the major bowl games in college football. It has been uninterrupted except during World War II in 1942, 1943, and 1945, and in 2021 due to the COVID-19 pandemic. First held on January 1, 1890, the Rose Parade is watched by hundreds of thousands of spectators. The Rose Bowl college football game was added in 1902 to help fund the cost of staging the parade. Since 2011, Honda has been a presenting sponsor of the Rose Parade. Accordingly, the company has the parade's first float, which like all floats, follows the parade's theme. History Members of Pasadena's Valley Hunt Club first staged the parade in 1890. Since then the parade has been held in Pasadena every New Year's Day, except when January 1 falls on a Sunday. In that case, it is held on the subsequent Monday, January 2. This exception was instituted in 1893, as organizers did not wish to disturb horses hitched outside Sunday church services. Many of the members of the Valley Hunt Club were former residents of the American East and Midwest. They wished to showcase their new California home's mild winter weather. At a club meeting, Professor Charles F. Holder announced, "In New York, people are buried in the snow. Here our flowers are blooming and our oranges are about to bear. Let's hold a festival to tell the world about our paradise." So the club organized horse-drawn carriages covered in flowers, followed by foot races, polo matches, and a game of tug-of-war on the town lot that attracted a crowd of 2,000 to the event. Upon seeing the scores of flowers on display, the professor decided to suggest the name "Tournament of Roses." Over the next few founding years, the parade added marching bands and motorized floats. By 1895, the event was too large for the Valley Hunt Club to handle, resulting in the formation