Shrine, a fertility shrine which features a large, realistic phallus carved from a log approximately 9 feet in length, 1 foot in diameter. Next to the shrine is a graphic sex museum, filled with artifacts and paintings from around the world. Uwajima Ushi-oni Festival, also known as "Gaiya Festival," or the "Warei Shrine Festival." Held in July, among the festivities are ushioni teams parading down the street, a dance contest to the town song known as the "Gaiya" dance, traditional dancing, and a bullfight. The word "Gaiya" is in a local dialect, approximately translating to "awesome" in English.The city is known for bullfighting, which differs from the more widely known Spanish bullfights in that there is no matador. Two bulls fight in a ring until one bull's knees touch the ground or flees, marking it the loser. Bullfights are generally held in January, April, July, and August. Ryūkō-ji, 41st temple on the Shikoku Pilgrimage Butsumoku-ji, 42nd temple on the Shikoku Pilgrimage Tsushima Tsushima occupies an area of approximately 200 km2 and has a significant proportion of Uwajima's current land area, despite not being highly populated (fewer than 15,000 people). It's made up of small villages that shared a municipal government as Tsushima until they were amalgamated into Uwajima. Tsushima is known for the Iwamatsu River and its annual festival where people eat tiny, live fish, as well as pearl and fish farming. It is part of the prefecture's mikan industry. Notable people from Uwajima, Ehime Umetaro Azechi, Japanese printmaker and mountain climber Masafumi Hirai, Japanese professional baseball pitcher Tadashi Irie, yakuza, the head (kumicho) of the Osaka-based 2nd Takumi-gumi and the grand general manager (so-honbucho) of the 6th Yamaguchi-gumi Kazuyoshi Ishii, Japanese master of Seidokaikan karate and founder of the K-1 fighting circuit Daisuke Itō, Japanese film director and screenwriter Akinori Iwamura, Japanese baseball manager and former baseball infielder Kenta Kawai, Japanese former football player Susumu Koshimizu, Japanese sculptor, installation artist and member of Mono-ha Shingo Matsumoto, Japanese amateur Greco-Roman wrestler Ryuji Miyade, former Nippon Professional Baseball outfielder Shinro Ohtake, Japanese artist (born in Tokyo, Japan but raised in Uwajima, Ehime) Masayoshi Ōishi, Japanese musician and singer-songwriter Tetchō Suehiro, Japanese politician, novelist, and journalist Mutsumi Tamabayashi, Japanese football player (Ehime FC, J2 League) Sho Tanaka, Japanese professional wrestler Raymond Ken'ichi Tanaka, Bishop of the Roman Catholic Diocese of Kyoto (1976–1997) Koichi Yamamoto, Japanese politician, member of Liberal Democratic Party and