admit that individual schools of public choice have the potential to develop into successful or unsuccessful models. In a May 2009 policy report issued by Education Sector, "Food for Thought: Building a High-Quality School Choice Market", author Erin Dillon argues that market forces alone will not provide the necessary supply and demand for excellent public schools, especially in low-income, urban neighborhoods that often witness low student achievement. According to Dillon, "In order to pressure all public schools to improve and to raise student achievement overall, school choice reforms need to not just increase the supply of any schools. They need to increase the supply of good schools, and parents who know how to find them." Drawing lessons from successful food and banking enterprises located in poor, inner-city neighborhoods, the report recommends that policymakers enhance the charter school market by providing more information to consumers, forging community partnerships, allowing for more flexible school financing, and mapping the quality of the education market. Parent considerations The growth in the amount and popularity of charter schools has prompted more parents to consider sending their children to charter schools over public schools. According to Shannon Altenhofen, this changes the question from "‘public versus charter school?’ to ‘which charter school?’”. Implications of school choice The concept of school choice views parents as “consumers” with the responsibility of choosing the best possible school for their child. There “is little evidence that parents of different races and social classes value fundamentally different qualities in schools,” but there is evidence that “socioeconomic status, social capital, and education level” can limit the parental choice of schools. Most parents, regardless of class status, rely on their social network for choosing schools. Higher-income parents “have a greater array of social resources and connections to trust when choosing a school, and making the choice seem almost effortless.” Upper-income parents might have more access to information which guides their choice of charter schools. One survey study of 553 upper-income mostly White parents in Colorado's charter schools noted the importance of social networking in their decision to choose charter schools. Of those surveyed “95% of parents reported that they relied on talks with other family members, friends, neighbors, coworkers, and/or parents.” This study highlighted that upper-income white parents tend to rely greatly on the information given by those in their social networks, but the parents also did their research on “school quality, curriculum, instruction,