Moto-Ski was a snowmobile brand. Moto Skis were first manufactured in 1963 by Les industries Bouchard. Les Industries Bouchard began manufacturing Moto-Ski snowmobiles in 1962, and the orange machines from the south bank of the St. Lawrence River earned a reputation for durability. The famous “Tougher Seven Ways” ad campaign enhanced that reputation with commercials that featured a Moto-Ski on a roller coaster and another one bouncing along a bone-dry rocky creek bed. By the time the 1971 sales season was over, Moto-Ski was the second best-selling brand in Canada and third best in the world. But financial complications led to its acquisition by Bombardier early in calendar year 1971. However, big yellow decided to operate Moto-Ski as a separate division that would stand on its own in the increasingly turbulent snowmobile industry. The Moto-Ski company of La Pocatière, Québec, Canada was purchased in 1971 by Bombardier. The last year of production was 1985. Models In 1963 and 1964, Moto-Skis had no model names but were instead listed by year and engine size. For example, a 1964 Moto-Ski with a 300cc Hirth would be a 1964 Moto-Ski 300. The Moto-Ski Capri was a two-passenger sled that was available with single and twin cylinder two-stroke engines of displacement and rated up to . The Capri had a top speed of . The Zephyr was larger than the Capri, could carry three passengers and was available with a more powerful engine. The top speed of these sleds was The Grand Prix was smaller than the Zephyr and the Capri; it was a single passenger performance sled that had a engine. It wasn't as powerful as the Zephyr, but could reach speeds of In 1973 Moto-ski brought to the market their first models with the engines mounted low in the bellypan for a lower centre of gravity. These new models were the F (family) and S (sport) powered by BSE (Bouchard Snowmobile Engine) motors. The new models came with 3 engine size options, the . Starting in 1976 all Moto-Ski models were designed by Bombardier. The Moto-Ski model line included many other models throughout their production. These models included the Grand Prix, Cadet, Capri, Mini-Sno, Mirage I, Mirage II, Mirage Special, MS-18, Zephyr S, F, Nuvik, Grand Sport, Chimo, Spirit, Futura, Sonic, Super-Sonic and Ultra Sonic. They also manufactured and sold mini-bikes called Moto-Skeeters only for two years, 1971 and 1972. Moto-Skis were