Indian Rocks Beach, or IRB, is a city in Pinellas County, Florida, United States. The population was 4,286 at the 2018 census. Indian Rocks Beach is part of the Tampa-St. Petersburg-Clearwater, FL Metropolitan Statistical Area. Located on the barrier island Sand Key, it has over two miles of beach along the Gulf of Mexico, with 26 public beach accesses. Geography Indian Rocks Beach is located at (27.895799, –82.847550). It lies on a barrier island between the Gulf of Mexico and the Intracoastal Waterway. It is north of Indian Shores and south of Belleair Shore and Belleair Beach. Tourism is its primary industry. It was incorporated in 1956. According to the United States Census Bureau, the city has a total area of , of which is land and (33.09%) is water. Demographics As of the census of 2000, there were 5,072 people, 2,700 households, and 1,393 families residing in the city. The population density was . There were 4,032 housing units at an average density of . The racial makeup of the city was 97.18% White, 0.30% African American, 0.18% Native American, 0.61% Asian, 0.02% Pacific Islander, 0.30% from other races, and 1.42% from two or more races. Hispanic or Latino of any race were 3.17% of the population. There were 2,700 households, out of which 11.3% had children under the age of 18 living with them, 44.2% were married couples living together, 5.0% had a female householder with no husband present, and 48.4% were non-families. 36.7% of all households were made up of individuals, and 9.4% had someone living alone who was 65 years of age or older. The average household size was 1.88 and the average family size was 2.39. In the city, the population was spread out, with 10.1% under the age of 18, 4.3% from 18 to 24, 30.0% from 25 to 44, 36.9% from 45 to 64, and 18.7% who were 65 years of age or older. The median age was 48 years. For every 100 females, there were 102.8 males. For every 100 females age 18 and over, there were 102.1 males. The median income for a household in the city was $53,770, and the median income for a family was $65,724. Males had a median income of $41,250 versus $31,833 for females. The per capita income for the city was $40,195. About 1.3% of families and 4.7% of the population were below the poverty