the development of a standard API in the otherwise proprietary Windows operating system. It was also significant in prompting the game industry's rapid adoption of the nascent DirectX standard. The GamePC Consortium disbanded when it became clear that Microsoft had begun to undertake the architectural, technical and marketing responsibilities necessary to further Windows game standards. In 2008, a similar organization called the PC Gaming Alliance was formed. References Richter, J. "Life As A '90s Game Developer Must Be Tough", PC Graphics Report, November 8, 1994. Standards organizations in the United States