of funding projects by a multitude of people contributing a small amount to attain a certain monetary goal, typically via the Internet. Crowdfunding has been used for both commercial and charitable purposes. The crowdfuding model that has been around the longest is rewards-based crowdfunding. This model is where people can prepurchase products, buy experiences, or simply donate. While this funding may in some cases go towards helping a business, funders are not allowed to invest and become shareholders via rewards-based crowdfunding. Individuals, businesses, and entrepreneurs can showcase their businesses and projects by creating a profile, which typically includes a short video introducing their project, a list of rewards per donation, and illustrations through images. Funders make monetary contribution for numerous reasons: They connect to the greater purpose of the campaign, such as being a part of an entrepreneurial community and supporting an innovative idea or product. They connect to a physical aspect of the campaign like rewards and gains from investment. They connect to the creative display of the campaign's presentation. They want to see new products before the public. The dilemma for equity crowdfunding in the US as of 2012 was during a refinement process for the regulations of the Securities and Exchange Commission, which had until 1 January 2013 to tweak the fundraising methods. The regulators were overwhelmed trying to regulate Dodd-Frank and all the other rules and regulations involving public companies and the way they traded. Advocates of regulation claimed that crowdfunding would open up the flood gates for fraud, called it the "wild west" of fundraising, and compared it to the 1980s days of penny stock "cold-call cowboys". The process allowed for up to $1 million to be raised without some of the regulations being involved. Companies under the then-current proposal would have exemptions available and be able to raise capital from a larger pool of persons, which can include lower thresholds for investor criteria, whereas the old rules required that the person be an "accredited" investor. These people are often recruited from social networks, where the funds can be acquired from an equity purchase, loan, donation, or ordering. The amounts collected have become quite high, with requests that are over a million dollars for software such as Trampoline Systems, which used it to finance the commercialization of their new software. Inducement prize contests Web-based idea competitions or inducement prize contests often consist of generic ideas,