Wireless broadband, which some wanted to replace broadcasting, would not be able to handle the demand for video services. ION's Burgess showed off one of the first iPhones capable of receiving mobile DTV, while ION's Jenkins showed an LG Maze, a Valups, and a Tivit; the latter sends signals to the iPod Touch and is expected to soon work with the Google Nexus. Sinclair Broadcast Group director of advanced technology Mark Aitken said the mobile DTV concept of multiple transmitters would help free up spectrum for wireless broadband in rural areas but not large cities. He also explained to the FCC that mobile DTV was the best method for sending out live video to those using cell phones and similar devices. The OMVC's Mobile DTV Consumer Showcase began May 3, 2010, and lasted all summer. Nine stations planned to distribute 20 programs, including local and network shows as well as cable programs, to Samsung Moment phones. Dell Netbooks and Valups Tivits also received programming. On September 23, 2010, Media General began its first MDTV service at WCMH-TV in Columbus, Ohio and had plans to do the same a month later at WFLA-TV in the Tampa Bay, Florida area and five to seven more stations in its portfolio. On November 19, 2010, a joint venture of 12 major broadcasters known as the Mobile Content Venture (MCV) announced plans to upgrade TV stations in 20 markets representing 40 percent of the United States population to deliver live video to portable devices by the end of 2011. Brian Lawlor, a Scripps TV senior vice president said that in September 2011, Scripps stations would offer a mobile app allowing people with an iPhone or iPad to see emergency information (e.g. weather bulletins) in the event of a power outage. In 2012, a number of stations plan to conduct tests of the Mobile Emergency Alert System (M-EAS), a system to deliver emergency information via mobile DTV. In January 2012, the MCV announced that MetroPCS would offer MCV's Dyle mobile DTV service. Samsung planned an Android phone capable of receiving this service late in 2012. At the end of 2012, Dyle was in 35 markets and capable of reaching 55 percent of viewers. According to the home page on its website, "As of May 22, 2015, Dyle mobile TV is no longer in service, and Dyle-enabled devices and their apps will no longer be supported." At