back to the VAX for encoding into the Designs Department data compression format. The two sets of fixed data, the gold shell for the foreground and the blue disc with caption for the background, were 'drawn' on the Paintbox. This data is properly anti-aliased at source and was also transferred to their VAX-11. Further processing ensures that no degradation occurs. Both the fixed and sequence data was transferred from Computer Graphics to Design Department on magnetic tape, using the internal post. This proved to be an extremely efficient method of data interchange, far exceeding the earlier methods of paper tape and floppy disks. BBC World Service Television Components of look Upon the launch of BBC World Service Television on 11 March 1991 to replace BBC TV Europe, the channel reused the COW symbol. Technically, the globe itself remained the same with changes made only to presentational style and the caption below the globe and the whole look being brought into line with corporate branding at the time. The ident itself was modified with the caption beneath showing a BBC corporate logo, with the slanted legend 'World Service Television' beneath, in the same style as used for regional variations of the BBC1 ident at the time. No clock accompanied the look, due to the various time zones used around the world, with serious or news programming being introduced by the globe. Presentational style mirrored by that used on BBC1 and 2 at the time, and featured a static globe, positioned with Britain, Europe and Africa in view, with BBC logo beneath located in the top left corner of the screen. The logo was present throughout the presentation. Static captions also featured this globe symbol in the top left corner, located in a sidebar of generic lines, with programme title overlaid the image at the bottom of the screen. The station was also unusual, in the fact that it had a static, opaque permanent digital on-screen graphic (DOG) of the BBC logo in the top right corner of the screen. The look appears to have been dropped on 26 January 1995. Replacement The look on BBC World Service Television was dropped in favour of a look consisting entirely of real and simulated flags on the screen, with a single large BBC logo in centre screen. This was to emphasise the role that news played on the channel, and to associate itself more