DoSomething (also known as DoSomething.org) is an international nonprofit organization that aims to inspire and engage young people to create positive change in the world, both online and offline, through various campaigns. The organization is led by CEO DeNora Getachew. History The organization was co-founded in 1993 by American actor Andrew Shue and his childhood friend Michael Sanchez. They stated their motivation was to encourage young people to become active citizens and leaders while also making community involvement fun. Overview According to the website, DoSomething.org is inspiring millions of young people to make positive changes, both online and off. The organization has members in every area code in the United States and across 131 countries. In 2013, DoSomething.org launched TMI, a strategy consultancy that helps brands "drive social change through insights and creative solutions backed by data from millions of young people." Campaigns DoSomething.org spearheads campaigns so young people can take action on things they care about. Teens for Jeans "Teens For Jeans" was born out of a partnership in 2008 with Aéropostale. The campaign looks to help clothe the over one million homeless teens across the country by providing a highly requested item: jeans. People are encouraged to bring their gently worn jeans to Aéropostale, who donates to over 1,000 homeless shelters in the United States and Canada. In 2011, 542,000 pairs of jeans were collected, and in 2012, 902,500 pairs of jeans were collected. Celebrities that have worked with the Teens for Jeans campaign include Nigel Barker, Jay Sean, Nikki Blonsky, Chace Crawford, David Archuleta, Ashley Greene, Justin Long, Demi Lovato, Rachel Crow, Drew Barrymore, Chloë Grace Moretz, Fifth Harmony, and The Vamps. Pregnancy Text DoSomething.org's Pregnancy Text, a campaign around teen pregnancy, turned young people's cell phones into "virtual babies." According to the organization's website, 132,782 young people used the Pregnancy Text to prank their friends with a phone baby to start the conversation about teen pregnancy. Diversify My Emoji DoSomething.org powered the petition that convinced Apple to create non-white emoji options. DoSomething.org Head of Campaigns Michaela Bethune told The Washington Post, Diversify My Emoji "demonstrates how online action, with the appropriate target, methods, scale, and platform, can achieve real offline impact." Get the Filter Out (GTFO) In 2015, DoSomething.org partnered with Truth, the nation's longest-running and most successful youth smoking prevention campaign, to encourage young people to clean up cigarette butts before they had the chance