Although the sales of day tickets ($31 each) expectedly fell (almost 50%), Bogus' total revenue increased by $2.6 million (up 55%) to $7.3 million for the 1998-99 ski season. Shirley's deep-discount strategy was effective: resorts from coast to coast lowered their prices for multi-day, multi-area, and season passes. Locally, ski equipment sales increased significantly as skiers upgraded their gear. The $199 price was in effect for fifteen years, until raised to $229 for the 2013–14 season. Seniors (age 70 and over) skied for free at Bogus through March 2015; the policy was changed that summer. For the 2015–16 season, season passes for seniors were priced at $199 and one-day lift tickets at $44, a discount of ten dollars off the regular daily rate. United States Ski Team Members of the U.S. Ski Team from Bogus Basin include: Jeret Peterson – (1981–2011), freestyle aerials, 2005 World Cup champion, 2010 Olympic silver medalist Dane Spencer – (b. 1977) – giant slalom – currently a World Cup assistant coach with the U.S. Ski Team Erik Fisher – (b. 1985) – downhill Sandy Shellworth – (b. 1944) – 1968 Olympian, 21st in women's downhill, 1967 U.S. champion in giant slalom. Walt Falk – (b. 1947) – competed in downhill at 1966 World Championships Sara Studebaker – (b. 1984) – biathlon, 2010 & 2014 Olympian, 7th in 2014 women's team relay General managers After 21 seasons, Mike Shirley announced in February 2012 that he was stepping down as general manager and president, and was succeeded by Alan Moore, the former vice president of finance. Shirley was a former vice president with Morrison-Knudsen Co. and initially hired as an interim manager after the resignation of Terry Lofsvold in November 1991. After the search committee determined he was the best candidate, he was hired in April, the first general manager at Bogus with an extensive background in finance. Moore stepped down in 2015 and was succeeded in November by Brad Wilson, formerly the general manager at Diamond Peak, Nevada, at northeast Lake Tahoe. {| cellpadding="3" cellspacing="0" border="1" style="font-size: 100%; border: #aaa solid 1px; border-collapse: collapse;" |- bgcolor="#eeeeee" ! GeneralManager !! SkiSeasons!! Years |- |align="left"|Bill Everts, Jr.^ |align="center"|5 |align="center"|1953–1958 |- |align="left"|Bob Loughery |align="center"|26 |align="center"|1958–1984 |- |align="left"|Terry Lofsvold |align="center"|7 |align="center"|1984–1991 |- |align="left"|Mike Shirley |align="center"|21 |align="center"|1991–2012 |- |align="left"|Alan Moore |align="center"|3 |align="left"|2012–2015 |- |align="left"|Brad Wilson |align="center"|6th |align="left"|2015– |} ^ unpaid volunteer References External links Idaho Public TV – Outdoor Idaho –