extended rest is advised. People with sensory processing issues may benefit from a sensory diet of activities and accommodations designed to prevent sensory overload and retrain the brain to process sensory input more typically. It is important in situations of sensory overload to calm oneself and return to a normal level. Prevention There are three different methods to address sensory overload: avoidance, setting limits, and meditation. The process of avoidance involves creating a more quiet and orderly environment. This includes keeping the noise to a minimum and reducing the sense of clutter. To prevent sensory overload, it is important to rest before big events and focus one's attention and energy on one thing at a time. Setting limits involves restricting the amount of time spent on various activities and selecting settings to carefully avoid crowds and noise. One may also limit interactions with specific people to help prevent sensory overload. Marketing It can be difficult to distinguish and understand information when experiencing sensory overload. Even such meaningless stimuli such as white noise or flickering lights may induce sensory overload. Sensory overload is common among consumers as many corporations compete with each other especially when advertising. Advertisers will use the best colours, words, sounds, textures, designs and much more to get the attention of a customer. This can influence the consumer, as they will be drawn to a product that is more attention grabbing. However, policy makers and advertisers must be aware that too much information or attention-grabbing products can cause sensory overload. Implications of public policy Implications of public policy in regards to information overload have two main assumptions. The assumptions the policymakers have are, first, to assume that consumers have a great deal of processing capacity and a great deal of time to process information. Secondly, consumers can always absorb the information without serious concern about how much information has been presented. As researchers have pointed out, policymakers should better understand the difference between the process and availability of information. This will help decrease the possibility of information overload. In some cases, the time to process such information in a commercial can be 6 out of 30 seconds. This can lead consumers confused and overloaded with such fast-paced information thrown at them. To understand how consumers process information three factors must be analyzed. Factors such as the amount of information given, the source of corrective information and the way