breaks and customary station identifications—could also allow KNVA to provide supplementary live coverage from the KXAN weather staff in severe weather situations that did not warrant extended coverage on Channel 36. Amid a network realignment caused by New World Communications' affiliation agreement with Fox (which planned to move its programming to CBS affiliate KTBC-TV) and the launches of the United Paramount Network (UPN, a joint venture between Paramount Television and Chris-Craft/United Television) and The WB (a venture between Time Warner and Tribune Broadcasting), 54 Broadcasting considered making bids for the affiliation rights to either CBS or UPN. However, CBS would sign a contract with outgoing Fox affiliate KBVO-TV (which changed its call letters to KEYE-TV upon joining the network in July 1995), as it had been longer established. Meanwhile, KNVA managing partner LIN TV acquired the UPN affiliation, but opted to carry the network on seven low-power repeaters of KXAN. Instead, on November 10, 1994, KNVA signed an agreement to become a charter affiliate of The WB. As a WB affiliate On January 9, 1995, KNVA switched to a family-oriented general entertainment programming format, with program selections made based on suggestions from Central Texas residents; it originally carried a mix of classic and some recent off-network sitcoms and drama series, some feature films, first-run syndicated programs (including reality-based lifestyle and documentary programs and some scripted series), animated series, rebroadcasts of KXAN's local newscasts and a limited amount of Spanish-language programming. (Oliveira and his partners in the former Balcones Broadcasting originally considered operating Channel 54 as a Spanish-language outlet when the group submitted its initial application for the license, citing the lack of such an existing station in Austin even though the Hispanic/Latino populace accounted for roughly 25% of the area's total population.) Two days later on January 11, the station became a charter affiliate of The WB. Similar to other WB-affiliated stations of the period, KNVA—which initially branded as "KNVA 54"—filled the 7:00 to 9:00 p.m. time slot with first-run and off-network syndicated programs as The WB had only maintained a lineup of prime time programs on Wednesday nights at launch; this would become less of an issue as The WB launched additional nights of programming over the next four years, adopting a six-night weekly schedule in September 1999 (running Sunday through Fridays). By September 1995, KNVA began incorporating some series onto its schedule that KEYE was forced to vacate