and Indonesia. Her eastern image was also being cited as a good example for other artists to follow. In 2008, former State Minister for Youth and Sport Affairs of Indonesia, Adhyaksa Dault has advised Dewi Persik who is known for her open and sexy dancing movements to tone down her performances and follow the steps that Siti Nurhaliza has taken when venturing into the entertainment industry – "She's not over the top, she doesn't wear revealing clothes and doesn't dance sexily, but she's still able to be locally and internationally recognized". She has been cited as an idol and as an inspiration by many Malaysian and non-Malaysian artists like Malaysia's Aizat Amdan, Misha Omar, Nicholas Teo, Soo Wincci, Singaporean Idol finalist, Maia Lee, Indonesian pop group vocalist, Sunu, from Matta, Judika and many others. In 2007, her image likeness was used as part of the promotion by Malaysian Ministry of Tourism, Malaysia Windows Live Agent – Siti to attract more visitors from Japan. The cartoon is used in the Windows Live Messenger (formerly known as MSN Messenger) where it will provide information on attractive tourist destinations in Malaysia. In January 2011, Siti was proposed as the cultural ambassador for Malay community by the Association of Malaysian and Indonesian Journalists (ISWAMI), based on both countries' communities acceptance of Siti's personality. ISWAMI chief believed that Siti may help ease strained relations should there be a crisis between Malaysia and Indonesia. Other activities Philanthropy Throughout her career, she has been involved in a number of charity-related event, including organising charity concerts, open houses and launching her own charity funds. In March 2004, she launched Tabung Prihatin Siti, making her the first Malaysian artist to have a charity fund after her namesake whose aim to raise at least RM 50 000 for children's education and medical treatment. In January 2005, Nurhaliza donated RM 35 000 (about United States dollar11,000) to three different organisations for the 2004 tsunami victims before her concert at the Royal Albert Hall in April of the same year. A year later in February, she donated RM 500 000 for the National Anti-Drug Campaign where she was also appointed as the ambassadress for the campaign. Six months later, she and her husband founded Yayasan Nurjiwa (Nurjiwa Foundation) where the foundation served as a platform for people to help those in need through charity concerts and dinner events where the money will