been operating experimental FM stations since 1939, WNAC-FM was the first that would survive past the early 1950s. In December 1950, General Tire purchased the Don Lee Network, a long-standing West Coast regional network, for $12.3 million. This brought three more leading stations into the General Tire stable—KHJ (with its simulcasting sister, KHJ-FM) in Los Angeles, KFRC in San Francisco, and KGB in San Diego. The acquisition also expanded the company's holdings in MBS. Under the terms of the deal, the Columbia Broadcasting System (CBS) acquired Don Lee's Los Angeles television station, KTSL. In 1951, General Tire acquired its own station in the city when it bought KFI-TV from Earle C. Anthony, changing the call letters to KHJ-TV. In 1952, General Tire purchased General Teleradio (previously the Bamberger Broadcasting Service), owner of WOR-AM-FM-TV in New York City, from R.H. Macy and Company. Bamberger itself was a Macy subsidiary. In the deal, General Tire acquired the rights to the name General Teleradio, under which the company merged its broadcasting interests as a new division. The deal also gave General Tire majority control of MBS. The company moved into Memphis, Tennessee, in 1954 with its purchase of WHBQ radio and WHBQ-TV. Exiting two mid-sized urban markets that same year, General sold off WEAN to the Providence Journal and KGB to the San Diego station's general manager, Marion Harris. On the evening of July 8, 1954, WHBQ disc jockey Dewey Phillips introduced a song called "That's All Right (Mama)", the first ever recording to air on the radio by a singer from Memphis named Elvis Presley. The RKO purchase General Teleradio's chairman, Thomas O'Neil (son of General Tire founder William O'Neil) recognized that his television stations needed access to better programming. In 1953, he tried to buy the film library of RKO Radio Pictures—including many of the most famous movies made by Fred Astaire, Ginger Rogers, Katharine Hepburn, and Cary Grant—but was rebuffed by the studio's then owner, Howard Hughes. However, after Hughes failed in a bid to acquire total control of RKO, he sold the studio to General Tire for $25 million in July 1955. Merging RKO with General Teleradio to form RKO Teleradio Pictures, General Tire quickly recouped most of the purchase price by selling the primary rights to RKO's film library to C&C Television Corp, a subsidiary of beverage maker Cantrell & Cochrane, for $15.2 million. Historian William Boddy describes