if the Flames were to win the Cup. This, however, was not to be as the Lightning defeated the Flames in Game 7, 2–1. Celebration or exploitation? The Red Mile's primary claim to fame was its relaxed attitude towards society's norms, as women bared their breasts to chants like "Flames in six, show us your tits" and "shirts off for Kiprusoff". The growing amount of nudity led to the creation of the flamesgirls.com website that featured hundreds of photos of women flashing the crowd. The website, and the growing number of revelers with cameras in hand intent only on snapping photos of topless women caused critics to condemn it as little more than the exploitation of women. This argument was supported when the producers of the Girls Gone Wild pornography series came to Calgary in the summer of 2005 looking for material for its series. However, University of Calgary professor Mary Valentich argued that the nudity was the result of "a complex set of factors, including a desire to celebrate the Flames victories, a desire to break the rules, feelings of stardom and a sense of history", and that many women did not feel that their actions were sexual in nature, but rather a part of the party. Police presence The city began closing off 17th Avenue S.W. to all vehicle traffic and enforcing strict parking laws from 15:30 to 00:00 every game day. The police presence included scores of police officers involved in keeping everything under control through patrols down the street, standing in lines along the street, forming circles of officers in intersections, officers on bicycles, a number of police cars, and the police helicopter, HAWC1. Despite the police presence, there were very few incidents involving police. For example, someone witnessed a drunken fan carrying open alcohol get pushed into a group of police officers, however the police officers simply confiscated the alcohol and then sent the person on their way. The attitude of the police officers seems to discourage people from committing violent acts. 2006 controversy Complaints about the noise and traffic tie-ups by some area businesses and residents led to the Calgary Police proposing to severely limit or shut down the Red Mile entirely for the 2006 playoffs. Police announced a zero-tolerance policy on jaywalking, public drunkenness and public nudity. The policy was first enforced during a regular season game against the Mighty Ducks of Anaheim