Shannon Moore). At Victory Road Beer Money was defeated by the Motor City Machine Guns in the match for the World Tag Team Championship. After Victory Road Beer Money entered a Best of Five Series with the Motor City Machine Guns, contested for the TNA World Tag Team Championship. Beer Money won the first two matches, a ladder match and a Street Fight, after knocking their opponents out with beer bottles. On the July 29 episode of Impact!, Ric Flair announced that Storm and Roode, who were just one victory away from becoming four–time TNA World Tag Team Champions, had earned the right to join himself, Styles and Kazarian to become the final two members of . However, Shelley and Sabin came back to win the two following matches in the Best of Five Series, a steel cage match and an Ultimate X match, to even the score to 2–2 and set up a deciding match for the August 12 episode of Impact!. On the August 12 episode of Impact! Beer Money, Inc. was defeated in a Two Out of Three Falls match and as a result lost the Best of Five Series 2–3. Later that night Douglas Williams and Matt Morgan were added to , as the stable attacked EV 2.0, a stable consisting of former Extreme Championship Wrestling performers. In the weeks leading to Bound for Glory, the stable's name was tweaked to Fortune to represent the expansion in the number of members in the group. At Bound for Glory Storm, Roode, Styles, Kazarian and Morgan were defeated in a Lethal Lockdown match by EV 2.0 members Tommy Dreamer, Raven, Rhino, Sabu and Stevie Richards. On the following episode of Impact! Fortune formed an alliance with Hulk Hogan's and Eric Bischoff's new stable, Immortal. At Turning Point Fortune defeated EV 2.0 in a ten-man tag team match and, as a result, EV 2.0's Sabu was released from TNA. The following month at Final Resolution, Storm and Roode returned to the TNA World Tag Team Championship picture by defeating Ink Inc. in a number one contender's match. On January 9, 2011, at Genesis, Beer Money, Inc. defeated the Motor City Machine Guns to win the TNA World Tag Team Championship for the fourth time. On the February 3 episode of Impact!, Fortune turned face by attacking Immortal, when they interfered in a TNA World Heavyweight Championship match between Mr.