mentioned, his work in the development of "supercards" and gimmick matches did much to enhance the quality of entertainment and move the industry forward, as evident by other major promotions following with their own major cards and gimmicks. At the same time, however, he and JCP had an "old school" philosophy that did not bode well with the changes that were brought with fast moving media such as cable TV, etc. The long-standing storylines and the frequent use of the aforementioned "Dusty finish", techniques that had worked well during the NWA's territorial days, had now started to leave many fans dissatisfied with the promotion's booking. Rhodes was fired after Starrcade '88, because of a taboo on-screen bloodletting (laid down by the Turner Broadcasting System following their purchase of the company) during a November 26 altercation with The Road Warriors. Furious with the interference, Rhodes booked a storyline in which Road Warrior Animal pulled a spike out of his shoulder pad and jammed it in Rhodes' eye, causing a severe laceration. Rhodes was then fired from WCW. Professional Wrestling Federation (1989) Meanwhile in late 1988 during the acquisition of Jim Crockett Promotions the duo of Mike Graham and Steve Keirn were attempting to revive the dormant CWF Championship Wrestling from Florida territory. Once Dusty departed from WCW they reached out to him, and ultimately partnered to launch the new Professional Wrestling Federation in February 1989. Rhodes had larger visions for the fledgling regional territory, which included a name change from FCW to the non-regional PWF. The new startup promotion featured a raft of current and future stars, including Terry Funk, Dick Slater, Bam Bam Bigelow, Al Perez, The Nasty Boys, Scott Hall, Dustin Rhodes, Mike Awesome, Dallas Page and The Big Steel Man (who would become Tugboat in the WWF). Dusty Rhodes made his debut for the company on March 4, 1989 at an event in Titusville, FL when he teamed with Steve Keirn to defeat the duo of The Big Steel Man and Dick Slater. A week later at the PWF Homecoming event in Tampa, FL he pinned Big Steel Man to become the first PWF Heavyweight Champion. Later that spring as the PWF began to grow Rhodes received a surprise backstage visit from Bobby Heenan, who inquired on the state of the company's business. Shortly thereafter Vince McMahon reached out to Rhodes and made an offer to acquire the