UK Dr Pepper commercial as "Butt Naked Boy." After appearing in the made-for-television film Lightning: Fire from the Sky at 18, he starred in the independent film Roger Dodger (for which he won an award at the San Diego Film Festival for Most Promising New Actor), and in The Emperor's Club, both of which were released in 2002 to generally positive reviews. Eisenberg was sick for the majority of the nightclub scene and can be seen sweating in different shots. In 2005, Eisenberg appeared in Cursed, a horror film directed by Wes Craven, and The Squid and the Whale, a well-reviewed independent drama starring Laura Linney and Jeff Daniels. In 2007, he starred opposite Richard Gere and Terrence Howard in The Hunting Party, a comic thriller in which he plays an American journalist reporting from Bosnia and was also cast in the indie comic-drama Holy Rollers alongside his sister, Hallie Eisenberg, who played his fictional sister in the film. He played a young Hasidic Jew who becomes involved in the ecstasy smuggling trade, using his religion as a disguise to deal without suspicion. Filming took place in New York in 2008. In 2009, Eisenberg played the lead role alongside Kristen Stewart which would be the first of many collaborations between them in Adventureland, a comedy directed by Greg Mottola and filmed in Kennywood Park, near Pittsburgh, Pennsylvania. Filming wrapped in October 2007, and the film had its premiere at the Sundance Film Festival in 2009. During the late 2000s, he also had roles in the independent films Solitary Man, playing college student Daniel, and Camp Hell, a horror film directed by George Van Buskirk. 2009–2011: Breakthrough and critical success Eisenberg's first major box office success was a lead role in the horror-comedy Zombieland (2009). He starred opposite Woody Harrelson, Emma Stone, and Abigail Breslin as a group of survivors on a road trip through a post-zombie apocalypse America, and was a sleeper hit. In 2010, he portrayed Facebook creator Mark Zuckerberg in the film The Social Network, for which he earned the Best Actor Award from the National Board of Review of Motion Pictures, and nominations for Best Actor at the BAFTA Awards, Golden Globes, and Academy Awards but lost to Colin Firth for his performance of George VI in The King's Speech. According to the film's director, David Fincher, both he and screenwriter Aaron Sorkin knew Eisenberg was the