educational website for children, BBC Jam, which cost £150 million. Following complaints by a number of commercial suppliers of educational software that the BBC was engaging in anti-competitive practices by providing this service for free, the BBC Trust announced that the website would be suspended pending a review. The following year it was decided that the service would not be relaunched and it was closed permanently. July 2007: A Year with the Queen In early 2007, the BBC commissioned RDF Media to make a behind-the-scenes film about the monarchy, titled Monarchy: The Royal Family at Work, for BBC One. A 60-second trailer was shown at the BBC1 autumn launch in London on 11 July. The trailer showed two clips of Queen Elizabeth II; one in which she tells photographer Annie Leibovitz that she will not remove her crown to make the scene look "less dressy", and another in which the Queen says "I'm not changing anything. I've done enough dressing like this". The shots in the trailer were edited out of sequence, making it appear as if the Queen had abruptly left the photo shoot, when in fact, the second shot showed her entering the shoot. BBC 1 Controller Peter Fincham told journalists at the launch that it showed the monarch "losing it a bit and walking out in a huff". The next day, newspapers and other media sources ran headlines stating that the Queen had stormed out during the session. On 12 July, the BBC released a formal apology to both the Queen and Leibovitz. On 16 July, RDF Media admitted it was "guilty of a serious error of judgement"; Fincham and RDF Media chief creative officer Stephen Lambert both resigned. In October 2007, the BBC released the report of its investigation into the incident. The investigation concluded that nobody at the BBC "consciously set out to defame or misrepresent the Queen" and that there was never a possibility "that the misleading sequence could have been included in the finished documentary to be broadcast by the BBC" but that nonetheless "the incident reveal[ed] misjudgements, poor practice and ineffective systems as well, of course, as the usual helping of bad luck that often accompanies such sorry affairs." September 2007: The Blue Peter cat When the children's programme Blue Peter acquired a pet cat in January 2007, it held an internet vote to choose a name for the animal. In September