Four Seasons Town Centre is a three-story shopping mall in Greensboro, North Carolina. Opened in 1974, it was the first enclosed shopping center in Greensboro. Currently it is anchored by Dillard's and JCPenney and it is the only indoor shopping mall within Greensboro's city limits; however, nearby Friendly Center, an outdoor shopping plaza, has many of the same tenants. It is managed by Brookfield Properties. The shopping mall is located at the I-40 interchange with Gate City Boulevard (formerly High Point Road), southwest of downtown. History Assembly of the land that would eventually become the site of Four Seasons Mall began in late 1958, when Joseph S. Koury, a local developer, began purchasing land south of downtown Greensboro with the intent of developing new suburban housing and shopping centers. The Four Seasons site, at the new intersection of Interstate 40 and US 29-A/US 70-A (modern day Gate City Boulevard), was earmarked as the location for the signature development of Imperial Corporation, the predecessor company to Koury Corporation, which was also owned and operated by Koury. The first development on the site, a Holiday Inn hotel, opened in 1970. The mall eventually followed, with two levels and 900,000 square feet (84,000 m2) of GLA, opening in stages. JCPenney opened August 7. 1974, while much of the mall interior opened October 30, 1974, and Belk opened February 6, 1975, with an official dedication of the property held on that date. The mall was designed for expansion, with the main mall building featuring both a third floor and basement level, both of which would eventually be used for retail space in the mall's future. Originally known as Four Seasons Mall, it featured Belk, JCPenney, and Meyer's, a Greensboro-based department store owned by Allied Stores, as primary anchors. Miller & Rhoads, Frankenberger's, Thalhimer's and McCrory's were secondary anchors. There were also large Eckerd Drugs and Winn Dixie stores at Four Seasons, as well as a Piccadilly Cafeteria and a four-screen General Cinemas, which opened in 1979. Meyer's was soon replaced by Jordan Marsh, another Allied Stores nameplate, and that space was sold to Ivey's by 1980. JCPenney discontinued its auto service operation at Four Seasons in 1983, and the freestanding building that housed it was razed a few years later. In 1987, Four Seasons Mall completed its third story expansion, giving the mall over 1 million square feet (93,000 m2) of GLA, 200 stores