local theatrical productions. The station's newsroom is in the basement of the building in an area that originally held a swimming pool and bowling alley. The WBAY building also served as the home of the WBAY radio stations (now WTAQ and WIXX), which were later purchased by Midwest Communications in the late 1970s, but remained in the building until Midwest built a combined Green Bay operations facility/company headquarters in 2007 and a news-weather sharing agreement was maintained between WBAY-TV and its former radio sisters for many years before it was discontinued in favor of an agreement with WLUK-TV. As a CBS affiliate, WBAY-TV benefited from that network's coverage of National Football League games, primarily those of the Green Bay Packers. The station carried its first Packers game a few months after signing on, and continued to air most Packers games until 1991 by virtue of CBS holding the rights to the Packers' conference, the National Football Conference (for the 1992 and 1993 seasons, Packers games moved to WFRV when that station switched to CBS). Packers games drew up to a 90 percent share of the audience during the team's championship era of the 1960s under Vince Lombardi (including the team's first two Super Bowl triumphs in Super Bowl I and Super Bowl II, the former of which was also carried by then-NBC affiliate WFRV), and the station carried the team's coaches' show The Vince Lombardi Show. The station also originated the team's exhibition game coverage from the 1960s to 2002, with some exceptions. Main anchor Bill Jartz has been Lambeau Field's PA system announcer since the start of the 2005–2006 season. The station continued to air Monday Night Football Packer games originating from ESPN beginning with the move of MNF to cable starting with the 2006 until the 2015 season. For the 2016 season, WLUK-TV, the Packers' primary home by virtue of Fox presently holding the rights to the NFC, acquired the syndication rights to the ESPN games under a multi-year agreement. It was the first time that WBAY did not broadcast a Packers game during an NFL season in its 63-year history, and the station would not carry another Packers game until December 19, 2022, a home matchup with the Los Angeles Rams, as ABC began to simulcast select Monday Night Football games with ESPN. In 1974, WBAY was sold to Nationwide Communications, which operated the station until 1993,