hour beforehand. As a result, the event consisted of nothing more than the team repeatedly chanting "It's time for Tide to Go!" on their mobile stage with a bunch of street performers performing wholly unrelated acts. Peter called this the "most pathetic" display he had ever seen, noting that it was the kind of presentation that could instantly destroy the reputation of a company, and whoever commissioned it. Sent to Conference Room: Initially, all of Primarius were recalled to the Conference Room because of the massive failure of the task. However, Martha asked Sarah who she would send back to the apartment, and she selected Jim, who it was generally agreed had been the most effective member of the team. This leaves Sarah, Carrie, Bethenny, and Howie for the Final Conference Room. Eliminated: Sarah Brennan, for her lousy leadership ability, inability to control her team, especially considering that she was an event planner by profession, and for repeatedly ignoring the suggestions of her teammates despite not having any strong ideas herself. Carrie Gugger, for being Sarah's second-in-command, for also failing to come up with a strategy despite her creative background, and for having gone under the radar since winning as project manager on the second task. While Martha held Sarah to be primarily accountable for the loss, she decided to also eliminate Carrie as punishment for the disastrous failure of the task. Dismissal comment: "Sarah, Carrie... neither one of you fit in." Martha's letter (to Sarah): "Dear Sarah, I think if you work on your leadership skills, you can have a very successful career. You're young, appealing, attractive, and smart. I look forward to hearing about your next steps in the world of business." Martha's letter (to Carrie): "Dear Carrie, it was a difficult decision to choose you over your team-mates. But I think you and Sarah both failed your team in leadership and especially ideas. I wish you well, and hope you focus on a career which uses your other considerable talents." Special notes: Martha eliminates two people for the first time in the history of the show. This is the third occurrence of more than one person being fired or sent home on the Apprentice series. The first was Maria and Wes in the second season of Donald Trump's Apprentice. The second had ironically occurred the previous week when Josh, Jennifer M., James and Mark were all fired