on Howie, who did a last minute swap with Jim in the directors' role, leaving both the men completely unprepared for their new positions. They ended up with total sales of $11,911.48. Sent to Conference Room: Bethenny, Jim, Howie Martha's thoughts: Martha questioned Bethenny's leadership quality in that she was unable to control her team. Bethenny sensed weakness that she recognized her liability. Martha was also concerned about Howie's contributions in this task and felt that he did not push his full passion throughout the entire process. Eliminated: Howie Greenspan, for not putting enough effort into his original co-hosting role with Dawna, which led to his last-minute swap with Jim and ultimately caused the task to fail. Dismissal comment: "Howie, I just don't get what you would do in our kind of company." Martha's letter: "Dear Howie, I know you are successful, and I think that if you do put the effort into your own, home-started business with your wife, it will burgeon and grow. You are proud of your customer base; continue to service it, and you will reap great rewards." Special notes: Due to having the best performance record, Dawna is transferred back to Primarius because Matchstick has 5 players and Primarius has 3 players. Martha decided that the remaining players on Primarius needed help from a strong candidate due to the magnitude of the previous task's failure. There was tension between Dawna and her new teammates throughout the task, after an incident early on she openly accused them of spending too much time goofing around and suggested that was why the team kept losing. Despite the other Primarius members in turn accusing her of being stiff and humorless, Dawna ultimately felt vindicated by the result, as Howie's failure to make a serious effort on the first day ended up derailing the task. After letting Dawna go, Bethenny said that she had made a mistake and felt that she should have brought Dawna back instead of Jim, but Martha told her it was irrelevant, as she wouldn't even have considered sending Dawna home had she been brought back, and also didn't have any major reason to eliminate Jim since he had at least made an effort on the task. The QVC task was first seen in The Apprentice season 2 episode 5. Ads for this episode zeroed in on Jim, calling him "the male Omarosa", a reference to