Chinese religious beliefs of their superiority. Asian pride emerged prominently during European colonialism. At one time, Europeans controlled 85% of the world's land through colonialism, resulting in anti-Western feelings among Asian nations. Today, some Asians still look upon European involvement in their affairs with suspicion. In contrast, Asian empires are prominent and are proudly remembered by adherents to Asian Pride. There is an emerging discourse of Chinese pride that unfolds complex histories and maps of privileges and empowerments. In a deeper sense, it is a strategic positioning, aligned with approaches such as "Asia as method", to invite more diverse resistances in language, culture, and practices, in challenging colonial, imperial dominations, and being critical of Eurocentric epistemologies. In more specific cases, it examines the Sinophone circulations of power relations connecting the transnational to the local, for example, a particular set of Chinese-Canadian relations between China's increasing industrial materiality and output in which pride becomes an expansionist reach and mobilization of capital, Canada's active interests in tapping into Asian and Chinese labours, markets, and industrial productions, and the intersected cultural politics of 'Chinese-ness' in an East Pacific British Columbia city where 'Chinese' has been tagged as a majority-minority. Black Black pride is a slogan used primarily in the United States to raise awareness for a black racial identity. The slogan has been used by African Americans of sub-Saharan African origin to denote a feeling of self-confidence, self-respect, celebrating one's heritage, and being proud of one's worth. White White pride is a slogan mainly (but not exclusively) used by white separatist, white nationalist, neo-Nazi and white supremacist organizations in the United States for a white race identity. White pride also consists of white ethnic/cultural pride. Mad Mad pride is a worldwide movement and philosophy that mentally ill people should be proud of their madness. It advocates mutual support and rallies for their rights, and aims to popularize the word "mad" as a self-descriptor. LGBT Gay pride is a worldwide movement and philosophy asserting that lesbian, gay, bisexual, and transgender (LGBT) individuals should be proud of their sexual orientation and gender identity. LGBT pride advocates equal rights and benefits for LGBT people. The movement has three main premises: that people should be proud of their sexual orientation and gender identity, that sexual diversity is a gift, and that sexual orientation and gender identity are inherent and cannot be intentionally altered. The word "pride" is