the end of 1965 and 2,766,862 by the close of the decade. As of 1997, it had shipped over 6 million copies there. In 2013, after the British Phonographic Industry altered its sales award protocol, the album was certified Platinum based on UK sales since 1994. Critical reception Contemporary reviews Critical response to Rubber Soul was highly favourable. Allen Evans of the NME wrote that the band were "still finding different ways to make us enjoy listening to them" and described the LP as "a fine piece of recording artistry and adventure in group sound". While outlining to American readers the differences in the UK-format release, KRLA Beat said Rubber Soul was an "unbelievably sensational" work on which the Beatles were "once again ... setting trends in this world of pop". Newsweek lauded the Beatles as "the Bards of Pop", saying that the album's combination of "gospel, country, baroque counterpoint and even French popular ballads" lent the band a unique style in which their songs were "as brilliantly original as any written today". Like Newsweek, The New York Times had belittled the group when they first performed in America in February 1964, but following the release of Rubber Soul, entertainment critic Jack Gould wrote an effusive tribute in the newspaper's Sunday magazine. In HiFi/Stereo Review, Morgan Ames wrote that, like other supportive professional musicians, he recognised the devices the band employed as "they tromp on the art of music", and while he viewed their formal musicality as limited, he expressed joy at its effectiveness. Having opened the review by saying, "The Beatles sound more and more like music", he concluded of the album: "Their blend is excellent, their performance smooth, and their charm, wit and excitement run high." The writers of Record Mirrors initial review found the LP lacking some of the variety of the group's previous releases but also said: "one marvels and wonders at the constant stream of melodic ingenuity stemming from the boys, both as performers and composers. Keeping up their pace of creativeness is quite fantastic." By contrast, Richard Green wrote in the same magazine that most of the album "if recorded by anyone the Beatles, would not be worthy of release", with many of the tracks devoid of "the old Beatles excitement and compulsiveness". Green acknowledged that his was an unpopular opinion, before stating: "Judging LPs strictly on their merits, recent albums from Manfred Mann,