ruck-rover for the All-Australian team. His consistent season was a cornerstone to Collingwood's fifteenth premiership, to the point of having his tattoos referenced on the Herald Sun premiership poster. Swan finished third in the Brownlow Medal count, having started favourite. On 31 October in the International Rules Series he won the Jim Stynes Medal. At the conclusion of the season, Swan became only the fourth-ever Collingwood player to win three consecutive Copeland Trophies. 2011 With Swan's contract at Collingwood due to expire at the end of 2011, there was much pre-season media speculation over a possible move to new AFL club . This was put to rest during the lead-up week to the season's commencement when Collingwood announced that Swan had signed a new three-year deal, committing him to the club until the end of 2014. Swan started 2011 in the same good form as 2010. He attained 40 disposals in round 2 against but sustained a quad injury close to the midway point of the season and his form deteriorated. Collingwood decided to send Swan, with teammates Brent Macaffer, Darren Jolly and Nathan Brown, to a high-altitude training camp in Arizona in an attempt to help the players recover faster from their individual injuries. The trip proved effective for Swan, with an immediate effect on his playing performances. In the next six games after his return, he had an average of 35.3 disposals per game with a strong effort against Essendon with 45 possessions and a goal. He later won the 2011 Brownlow Medal with 34 votes—setting a new record for the most votes polled in a count under the 3–2–1 system, which was later surpassed by Patrick Dangerfield in 2016. 2012 Swan received some criticism early on in the 2012 season and was accused of being unfit and "too fat". In the annual Anzac Day clash, Swan won his first Anzac Day medal as best on ground after a one-point win over Essendon, with forty-two possessions, three goals and six tackles during the game. Swan missed two games midway through the season due to a hamstring injury, then returned for the Queen's Birthday clash in Round 11 against , where he finished with a game high 42 possessions. Strong performances over the following two months saw Swan rise in the Brownlow Medal betting, to become one of the favourites behind Jobe Watson, Scott Thompson and Gary Ablett. Swan