John Collins is an American professional sports executive, who currently serves as chief executive officer of On Location Experiences, an experiential hospitality business and the official hospitality partner of the National Football League. Collins previously served as chief operating officer of the National Hockey League, which was named "Sports League of the Year" by the SportsBusiness Journal and SportsBusiness Daily in 2014 and 2011. Before joining the NHL, he was a senior executive with the National Football League and the president and chief executive officer of the Cleveland Browns. Career On Location Experiences Collins joined On Location Experiences (OLE) in December 2015. According to a recent press release, “On Location is a partner to over 150 rights holders including the NFL, NCAA, the PGA of America and the United States Tennis Association.” Through its music divisions, CID Entertainment and Future Beat, On Location “also partners with numerous artists and music festivals, including Imagine Dragons, Metallica, Luke Bryan’s Crash My Playa and Electric Daisy Carnival.” Since 2015, Collins has overseen the company’s expansion from a $35M, four-person, single event entity (formerly NFL On Location) to one now with over $600M in annual revenues across 150 right holder partnerships and 500 employees across 8 offices. Collins has led OLE’s rapid growth through acquisitions and deep strategic partnership ventures that have positioned On Location Experiences as a leading experiential hospitality business serving fans in sports, music and entertainment. As part of the company's growth strategy and to differentiate OLE in the marketplace, Collins led the acquisitions of Anthony Travel, Kreate Inc., a leading full-service live creative concept, production and entertainment firm. OLE also entered into a joint venture with Ricky Kirshner of Kirshner Events, one of the entertainment industry's preeminent event producers. Most notably, on December 2017 On Location acquired PrimeSport, its strongest competitor and a leader in providing direct access to some of the biggest events in sports and entertainment. This deal created significant scale for On Location Experiences by expanding its platform of services and creating a combined company with rights to 150 teams, leagues and events. Through the deal with PrimeSport, On Location also acquired CID Entertainment, a hospitality leader in the live music and festival industry. In October 2018, On Location expanded its offerings in the music industry through the acquisition of Future Beat, a leading provider of VUIP concert experiences for the live music industry. In 2019, Collins