In August 2008, Swami's "Hey Hey" music video received its Canadian première at Toronto's FILMI South Asian Film Festival, as part of FILMI's début music video night programmed by Deejay Ra. The video for "Electro Jugni" was premièred on the DesiHits website on 23 October 2008. A trailer for the music video to "She's Mine" appeared in March 2009, but the full video was not released. 2009–2011: 53431 On 12 June 2009, the Swami song "Sugarless" premièred via the entertainment website DesiHits, who reported that the track would feature on an upcoming Swami compilation called 53431 that would contain the hits from the band's previous studio albums, two new songs ("Sugarless" and "Tonight"), and two remixes. "Sugarless" received heavy worldwide radio support following its première, and shortly afterwards the band released a heavier dance remix, entitled "Sugarless (The New Desi Generation Remix)" which also went on to receive airplay. 53431 was released on 17 August 2009 and the music video for "Sugarless" premièred in early September. In an interview with Eastern Eye newspaper in November 2009, Swami revealed they were currently working on a new album and it would be "an international English electronic pop album which will be released by a major US label". In a newsletter sent out on 27 January 2010, S-Endz mentioned that he and Diamond had written 20 new songs for the new album, and that the 20 songs would all be completed before the best ones were chosen. The Sugarless Tour 2010 took place in the UK and Canada across June and July, and the set included several new songs from the upcoming album. 2011–2017: Upgrade On 17 May 2011, a new track entitled "Dumdaraka (Dub Upgrade)" was released to BBC Radio 1 and Asian Network. The following week, on 24 May, Diamond revealed in an interview with DJ Nihal on BBC Radio 1 that the new album is entitled Upgrade. In December 2012, a video preview of "Back It Up", the first official single from the new album was uploaded to Swami's official YouTube channel. On 12 January 2013, the single was released in two different versions – the original mix, sung in English, and the Desi Mix, sung in a mix of English, Punjabi and Hindi. The two tracks were released as a free download on the band's official website. In August 2014, Swami announced filming of a new music video in