feeling of "urgency that makes [the riff] much more memorable". The song has also appeared in various other media. On May 9, 2014, during the celebration of the 825th Hamburg Port Anniversary, "Seven Nation Army" was played using the horns of cruise ship as it entered the harbor. An instrumental cover of the song composed by Ramin Djawadi was included in a 2018 episode of HBO television series Westworld. The song was performed during the final task of The Amazing Race 31 at Hart Plaza in Detroit. Sporting events According to Alan Siegel of Deadspin, "Seven Nation Army"'s riff is "an organic part of sports culture". The riff is commonly used in sports audience's chants, in which each note is usually sung using the "oh" sound. This phenomenon has its roots in a UEFA Champions League football match in Italy in October 2003, during which fans of Belgium's Club Brugge KV began singing the riff in a game against Italy's A.C. Milan. They continued the chant after Club Brugge KV striker Andrés Mendoza scored a goal. Club Brugge KV won the game, and the song subsequently became the team's "unofficial sports anthem". After A.S. Roma won against Club Brugge KV in Belgium in 2006, fans of the former team began to use the riff as a chant, having learned it from the latter. Fans of the Italy national football team proceeded to chant the riff at games leading up to the 2006 FIFA World Cup, and "Seven Nation Army"—known as the "po po po po po" song among Italians—became the team's "unofficial theme". After Italy won the 2006 FIFA World Cup Final, the riff was sung in Rome's streets. Regarding the song's popularity in Italy, Jack White said: I am honored that the Italians have adopted this song as their own. Nothing is more beautiful in music than when people embrace a melody and allow it to enter the pantheon of folk music. Not long after Italy won the World Cup, broadcaster Rai capitalised on the song's newfound popularity by using the song as the theme tune to game show Tutto per tutto. The song's usage has since expanded into various other sports settings. By 2007, audiences at the Penn State Nittany Lions' American football games had begun chanting the riff in support of the team; before that the Buffalo Bills had used it as their kickoff song, since then,