New Millennium Sports, S.L., trading as Kelme (), is a Spanish sports equipment manufacturing company that creates and produces sportswear and athletic shoes. It was founded in 1963 by Diego and José Quiles and its products are destined for the football, futsal, basketball, running, cricket and tennis markets. Kelme is headquartered in Elche (Alicante), Spain, but has other offices worldwide including a United States Division in Conover, North Carolina. Kelme sponsored a professional cycling team, together with the Valencian government. Their products are endorsed by high-profile players such as David James, Josemi and Paul Kelly, and others. Their football boots are made to provide established power, swerve, accuracy and durability. Daniel González Güiza wears the Kelme Masters for RCD Mallorca. Real Madrid and RCD Mallorca used to wear kits produced by Kelme. Sponsorships Teams and athletes sponsored by Kelme worldwide are: Cricket National teams (Since December 2021) Basketball National teams Club teams Dinamo Bucuresti Incheon ET Land Elephants Busan KT Sonicboom Neptūnas Hapoel Holon Football Football Federations AFC National teams Non FIFA national teams Associations Teams and athletes sponsored: 2021 CONIFA European Football Cup (From 2021) Non representative national teams National leagues China League One China League Two Referees Kelme is also the official referee kiJts supplier for the leagues: Jordanian Pro League Club teams Volleyball National teams Club teams Al Ahly Futsal Associations Teams and athletes sponsored: Liga Nacional de Fútbol Sala (Since the 2013/2014 season) Ju Delgado Benicarló F.S. Caja Segovia FS Elche CF Sofía Rodriguez Lorena Rubio Laura Fernández Patricia Chamorro Arturo Santamaría Dani Salgado FC Litija Oplast Kobarid Al Hilal Esport Associations Teams Koi Squad Roller hockey Clubs Hockey Club San Jorge See also Kelme (cycling team) References External links Sport in the Valencian Community Sportswear brands Sporting goods manufacturers of Spain Clothing companies established in 1977 Companies based in the Valencian Community Spanish brands Elche 1977 establishments in Spain